One-year progress update:
Decade of Action for Road
Safety 2011-2020
Etienne Krug
Director
WHO
Road traffic deaths: the facts
Million people
3
2
1.3 million deaths
20-50 million injured
1.8
1.3
1
1.3

<1
AIDS-related deaths
UNAIDS 2008
Tuberculosis
WHO 2007
Road traffic
WHO 2004
Malaria
WHO 2008
Leading causes of death
2004
2030
Rank
Disease or Injury
Rank
Disease or Injury
1
Ischaemic heart disease
1
Ischaemic heart disease
2
Cerebrovascular disease
2
Cerebrovascular disease
3
Lower respiratory infections
3
COPD
4
COPD
4
Lower respiratory infections
5
Diarrhoeal diseases
5
Road traffic injuries
6
HIV/AIDS
6
Trachea, bronchus, lung cancer
7
Tuberculosis
7
Diabetes mellitus
8
Trachea, bronchus, lung cancer
8
Hypertensive heart disease
9
Road traffic injuries
9
Stomach cancer
10
Prematurity & low-birth weight
10
HIV/AIDS
Road traffic deaths by
type of road user
46%
Pedestrian, cyclists and
motorized two-wheels
riders and passengers
6%
Others
48%
Car occupants
Other key data
• Worldwide vehicle ownership is forecast to double by
2020.
• Much of this growth will be in emerging markets.
• Road traffic injuries cost countries 1–3% of GDP.
• Only 15% of countries have comprehensive laws
which address five key behavioural risks.
Prevention works
Evolution of the number of annual road traffic deaths in metropolitan France, 1970-2009
Cost benefit
• Seatbelts (USA, Canada, Norway):
1 : 3-8
• Speed cameras (all EU):
1 : 5.9
• Motorcycle helmets (Norway, USA):
1 : 17
• Drinking and driving:
1 : 19-56
Goal of the Decade
To halt or reverse the predicted increase in
road traffic fatalities around the world
Global Plan
Road safety
management
Safer roads
and mobility
Safer
vehicles
Safer road
users
Post-crash
response
High-level national launches
High-level statements of support
Advocacy events
Romania
Lebanon
El Salvador
Estonia
Romania
Indonesia
United States
Advocacy events
India
Cambodia
Tanzania
Brazil
South Africa
China
Commemorations
Mauritius
Hungary
Philippines
Illuminations
Geneva
Rio de Janeiro
Sydney
London
New York
Buenos Aires
Caracas
Hanoi
Toronto
wMoscow
Celebrities
Media
Print media: > 300 newspaper articles in > 60 countries:
Accra Mail, Bangkok Post, Economist, Guardian, Irish Times, Jakarta
Post, La Nación, The New Zealand Herald, La República, The Times of
India, The Washington Post and 18 newswires…
Broadcast media: BBC, CNN,
Globo, Televisa, Voice of Russia…
Web pages: > 1.5 million pages
Facebook: > 3000 fans
Iraq
Twitter: #roadsafetydecade tweeted > 1000 times reaching > 300,000
people
Follow up: national level
National plans: e.g. Australia, Austria, Canada, Mexico
New laws: e.g. Chile, China, France, Honduras, New
Zealand
Increased enforcement: e.g. Brazil, Cambodia, Russian
Federation
Social marketing: e.g. India, Turkey, Viet Nam
Trauma care: e.g. Ghana, Mozambique
Data collection: e.g. Egypt, Kenya
Follow up: global level
• UN Secretary-General's report
• UN General Assembly resolution
• UN Road Safety Collaboration project groups
• Bloomberg Philanthropies Global Road Safety Programme
• Road Safety Fund
• Multilateral Development Bank's Road Safety Initiative
• Global Alliance of NGOs for Road Safety
• Plans for Second UN Global Road Safety Week (April
2013)
Follow up: monitoring
2nd Global status report on road safety
•Key monitoring tool for the Decade
•Data from 180 countries
•One-page country profiles
•Launch date: end 2012
Some future directions
• Additional, coordinated, multi-sectorial country support mechanisms
• More large scale evaluated interventions
• A few agreed priorities (e.g. legislative reform and enforcement)
• Vocal civil society
• Better informed media
• Inclusion of road safety in other agendas (e.g. Rio +20)
• Additional players
"Now we need to move this campaign into high gear and
steer our world to safer roads ahead. Together, we can
save millions of lives."
UN Secretary-General Ban Ki-moon