Directorate of Corporate Affairs
Job description for Erasmus Work Placement Student
Department: Oxford Brookes International
FT or % PT: 0.8 FT (30 hrs/week)
Focus of placement: International Marketing & Communications (Web, Print and CRM
Support)
Principal location of work: Headington Hill Hall
Immediate line manager: International Marketing & Communications Manager/International
Marketing Officer
Overall purpose of placement: Gain experience of the various types of marketing and
communication tools used by Oxford Brookes International (OBI) to aid international student
recruitment and conversion. Learn how communication works internally within the team and
across the wider University.
Anticipated outcomes for the placement: Gain experience about marketing and
communication activities within higher education. More specifically, gain experience of
working on and creating materials that are used for international student recruitment and
conversion.
Main duties:
 Supporting improvements to our Web and Intranet pages – writing copy, helping to
design pages and uploading material.
 Organising international user testing surveys and focus groups for our web and print
materials
 Researching web based social media, search engines & University listings for general
use by OBI and for specific country markets.
 Drafting content for our Customer Relationship Management system - EMT.
 Helping to design & write copy for general promotional material (adverts, flyers,
publications etc)
 Replying to student enquires (coming into us by phone, email and through our
exhibitions overseas)
 Assisting with the day to day administrative tasks within the team
Please note:
The job holder must ensure and confirm that they are in receipt of Erasmus funding from
their home university for the period of this work placement.
Person specification
School/Directorate: Corporate Affairs
Title of post: Erasmus Work Placement Student
Specification
1. Relevant Skills/Aptitudes
Essential
Interest in marketing and
communications as a future
career
Experience of creating web
pages, image editing and a
knowledge of html & CSS
Computer literate – experience
of using Microsoft Office.
Confident user of various web
browsers and search engines.
Excellent oral and written
communication skills, with a
solid grasp of the English
language.
Proven organisational ability
Attention to detail & accuracy
Ability to work to tight
deadlines
2. Special Requirements
Good team player who
demonstrates initiative
Flexible approach to work
Good customer service skills
Creative, self-motivated and
with the ability to come up with
new marketing ideas and
plans.
Desirable
Marketing or Digital Media
student
Experience of writing copy,
and editing and
proofreading text.
Experience of using social
networking tools
Experience of building
surveys and formulating
survey questions.