Directorate of Corporate Affairs
Job description for Erasmus Work Placement Student
Department: Oxford Brookes International
FT or % PT: 0.8 FT (30 hrs/week)
Focus of placement: International Marketing & Communications (Pathways Marketing &
Administrative Support) (Pathways courses are our pre-sessional English Language courses
and Summer School programmes)
Principal location of work: Headington Hill Hall
Immediate line manager: International Marketing & Communications Manager/Pathways
Marketing Officer
Overall purpose of placement: Gain experience of the various types of marketing and
communication tools used by Oxford Brookes International (OBI) to aid international student
recruitment to our Pathways programmes. Learn how communication works internally within
the team and across the wider University.
Anticipated outcomes for the placement: Gain experience about marketing and
communication activities within higher education. More specifically, gain experience of
working on and creating materials that are used for international student recruitment and
conversion. Understand market planning and the work involved in delivering recruitment
campaigns overseas
Main duties:
 Supporting improvements to our Pathways Web and Intranet pages – writing copy,
analysis, helping to design pages and uploading material.
 Supporting our marketing through the use of social networking sites & providing
regular feedback on these sites to the wider team
 Organise and action Pathways student profiles, interviews and focus groups
 Helping to design & write copy for Pathways promotional material (adverts, flyers,
publications etc)
 Replying to student enquires (coming into us by phone, email and through our
exhibitions overseas) and establishing a contacts database for future mailings
 Assisting with the day to day administrative tasks within the team
 Supporting the organisation of overseas trips and inbound visits
 Coordinating promotional material from across the University for freighting to
overseas exhibitions
 Liaising with other departments within the University and individual and organisations
externally to obtain information, investigate or carry out routine duties for the Team
 To assist in the delivery of new Web and Intranet pages to support University trips
overseas
Please note:
The job holder must ensure and confirm that they are in receipt of Erasmus funding from
their home university for the period of this work placement.
Person specification
School/Directorate: Corporate Affairs
Title of post: Erasmus Work Placement Student
Specification
1. Relevant Skills/Aptitudes
Essential
Interest in marketing and
communications as a future
career
Computer literate – experience
of using Microsoft Office.
Familiar with the various web
browsers and search engines.
Excellent oral and written
communication skills, with a
solid grasp of the English
language. (IELTS at 6.0 or
above or equivalent)
Proven organisational ability
Attention to detail & accuracy
Ability to work to tight
deadlines
2. Special Requirements
Good team player who
demonstrates initiative
Flexible approach to work
Good customer service skills
Creative, self-motivated and
with the ability to come up with
new marketing ideas and
plans.
Desirable
Marketing student
Experience of writing copy,
and editing and
proofreading text.
Experience of using social
networking tools
Experience of market
research techniques
Experience of creating web
pages, image editing and
html and CSS