STRATINC
REGION OF CENTRAL
MACEDONIA
IMPLEMENTATION ACTIVITIES
Dr Elena Sefertzi URENIO Research Unit
TENERIFE MEETING
7/8 April 2005
2.The
Theregion
Region
of Central
Macedonia
2.
of Central
Macedonia
A Strategic position in southern Europe
•Northern Greece
•Neighbors with Balkans
and eastern Europe
(FYROM, Bulgaria)
3. The Region of Central Macedonia
3. The Region of Central Macedonia
Distribution of employment and GDP per sector
sector
primary sector
Regional distribution
of employment
19%
Regional
distribution of GDP
18% (the larger
regional share)
secondary sector
25,5%
28% (the 2nd larger)
services
55,5%
54% (the 2nd larger)
4.The Region of Central Macedonia
Regional GDP in the European Union
Objective 1 – Convergence
Phasing out = GDP <75% EU25 - >75% EU15
Average 2000 – 2001 - 2002
GDP per capita
PPS EU25=100
76,04
2002
GDP per capita Unemployment
PPS* EU15=100
Rate %
69,37
*Purchasing Power Standards
10,1
GDP per capita
PPS * EU25=100
79,1
5. The Region of Central Macedonia
Innovation Performance
(average of re-scaled indicator values 2002)
83% of the National=100 - 35% of the EU=100
R&D expenditures in C. Macedonia
% in GDP
Private sector
0,1
Public – Government sector
0,08
Higher education sector
0,44
Private non-profit sector
0,01
Total region
0,62
6. Regional Partnership
►Regional Development Fund of Central Macedonia –
Regional Authority, partner project leader, manager of the
ROP (Regional Operational Program)
►URENIO Research Unit of the Aristotle University of
Thessaloniki, specializing in:
• Strategies for innovating regions
• Digital innovation spaces
• Innovative clusters
• Intelligent cities and regions
►Association of Information Technology Companies of
Northern Greece, a collective body representing the
interests of more than 210 ICT companies in the areas of
Macedonia, Thrace and Thessaly
2. The Region of Central Macedonia
7. The cluster
Information and Communication Technologies
►SMEs: more than 90% of total companies
►Young companies in the majority: 2/3 were established after
1990
►Dynamic trends: more than half of the companies increased
their turnover and number of employees
►Main activities:
•
•
•
•
Software (Operational applications and Internet applications): 32%
IT Services: 31%
Distribution of office machines and PCs: 16%
Trading telecommunication products and equipment: 8%
8. Implementation Sheme
1. Identification of SI cluster needs
2. Survey on cluster
3. Define PSIP related to cluster
needs
4. Identification of SI tools
Feedback
5. Application of SI
tools on cluster
6. Dissemination
7. Guidebook, Website, Brochures
etc…
8. SMEs
Intermediaries
Policy makers
9. Implementation: Survey (1)
Sample
(1) Identification of ICT companies ► list of 111 companies
(2) Selection of 40 companies - Criteria:
size ► SMEs
activity ► combine production and/or commerce
(3) 21 ICT companies responded and interviewed + 5
representatives of the ICT companies Association
Methodology - Process
• interviews based on a structured questionnaire (average time
1.30)
• data processing and quantification of results
• presentation of results through charts, tables and comments
10. Implementation: Survey (2)
Results
ICT Activities
Service providers, business informatics, system integrators
Production
1/3 of the companies have developed new products
IPR
Few registered – aware of their importance
R&D
Takes place but not in an organized manner
Quality
Very important/need for improvement
Management
Importance on customer satisfaction and quality/ little use of
innovation and knowledge management tools
Strategy
Short term planning, main goals: improvement of quality, new
markets, product specialization, vertical diversification
Stuff
Training of skills internally
Constraints
Insufficient supply of telecommunication infrastructure, volatile
of ICT market and inability for market planning
Information sources
Internet, employees, customers, suppliers, exhibitions
Use of watch
The majority uses watch methodologies, but few are
formalized
11. Implementation: Survey (3)
Watch
Fields of watch
Kind of watch
Empirical % of companies
Formalized %
customers
19,05
52,38
technologies
47,62
23,81
markets
23,81
33,33
products
28,57
42,86
Other needs of watch
►Identification of potential sources of information
►Formulation of requirements in information
12. Implementation: Survey (4)
Strategic Intelligence Needs
►Improvement of quality of products and services
►New products
►New markets
►Watch suppliers/providers
►Customer satisfaction
►Patents
►Management of information and knowledge
13. Implementation: Survey (5)
watch and applications
Watch
Application
Technologies/ products/ patents Improvement of quality and
NPD
Market
Penetration in new markets
Suppliers/ providers/ customers Customer satisfaction
Managerial/innovation
management techniques
Management of information
for quality/ markets/ R&D/
patents/customers
14. Implementation: PSIP (1)
Type of a PSIP related to needs
Fields
PSIP Definition
Technologies
Investigation
Products
Watch-Alert
Markets
Analysis & Output
Managerial
Information diffusion
Supplier/provider
Costumer
Patents
15. Implementation: PSIP (2)
Selection Process
Step 1: Evaluation of the proposed three tools by CEIS for RCM by the LWG
Result: The tools were not totally corresponding to the demands of the ICT
cluster in RCM
Step 2: Reevaluation by URENIO of all the 33 tools identified by CEIS
Result: selection of the askOnce tool as the most suitable for the ICT cluster
Step 3: Contact with the company for define access rights
Result: The price for user rights amounts to 100.000 €
Step 4: The purchase of a new tool has been decided
Result: The SI-Watch Tool
16. Implementation: PSIP (3)
SI-Watch platform functions
►Broadcasting
►Interaction
►Transaction
►Integration
Main scopes of testing PSIP
►Testing the flow system of information for the SI
platform
►Testing the functionality of the Software Pilot
Platform
17. Implementation: Dissemination (1)
STRATINC Website: Design/ development/update by URENIO
http://www.e-innovation.org/stratinc/ e-mail: stratinc@urenio.org
18. Implementation: Dissemination (2)
STRATINC Brochure: design/production/print (bilingual - Greek/English)
19. Implementation: Dissemination (3)
Contacts/Meetings/Workshops
►40 regional ICT companies informed by letter for the project
►100 ICT companies received the survey report
►5 Local Steering Committees meetings with participants of the local
partnership members from the Regional Authority, University and
Professionals (5/1/04, 7/5/04, 15/7/04, 7/10/04, 12/1/05)
►14 Local Working Group meetings (one meeting in average per month)
►Organization of the Thessaloniki Meeting
► 3 workshop meetings in which participated the LWG and the ICT cluster’s
managers (5 managers in average per workshop) for:
•
•
•
•
define cluster needs
presenting the 33 software tools
relate cluster’s needs to a PSIP
take decision for the appropriate software tool for application
20. Implementation: Dissemination (4)
Press Releases/Events
► Press release – article in 5 local and national news
papers presenting STRATINC and the benefits for SMEs
► Press release – article in 5 local and national news
papers presenting the results of Thessaloniki meeting
► Presentation of STRATINC in the ICT conference in the
framework of the “Money Show” annual event in
Thessaloniki
► Press conference for STRATINC by the Secretary
General of The Region of Central Macedonia
21. REPORTS and PAPERS
► Survey report
► Assessment report of the software tools
► Presentation of survey results in Oslo
meeting
► Presentations in Thessaloniki meeting:
• “Regional innovation environment and strategies in Greece”
• “Online benchmarking application”
• “The structure of the ICT sector in C. Macedonia”
22. Creation of data lists
►List of international and national ICT journals
and magazines
►List of the ICT companies in C. Macedonia
►List of international and European ICT
organizations
►Extended list of publications on strategic
intelligence and clusters
►List of the existing media in Northern Greece