NMED 3700
Production Management
NMED 3700
Today’s Class…
Guest Lecture: Jill Henderson
Outstanding Details
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• Jill Henderson
• ENMAX Centre Events Manager
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Hi All,
I wanted to let you know that some Faculty members have offered me
directives, feedback and/our questions about Media World 11-20.
Some was intended constructive and I have listened to suggestions, as
well as responded to questions on the class' behalf.
But there are two details that are non-negotiable that we as a group
must respect for the greater good of the Department we are
representing publicly:
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1. Video games as attention getters in the lobby are not
permitted. The President of the University may attend the event and as
the University tries to project a public image of New Media that goes
beyond video games it is important that this event not perpetuate those
stereotypes about what students do in New Media.
There was a lengthy discussion about this issue at a meeting and it
was agreed that video games have a place in this showcase ONLY IF
the video games are designed by students.
It was also explained in a brief survey I have done among Faculty and
students that the video game theme is not coming across to the general
public so to create video game stations is confusing.
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2. The Red Bull strategy is not acceptable as a draw. The art and the
event need to stand alone and on their own merits. Corporate
incentives are not acceptable in this institutional context.
All in all we want people to wander in and out of the exhibition but we
do not want bottlenecks at video game or Red Bull stations.
Overall there was an enthusiasm about the website and its
visibility. There were some concerns that updates were not being
made quickly enough but overall there is a positive buzz about the
event based on the promotion to-date. Congratulations. Good job.
Best regards,
Dana
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Hi Dana,
I can see where the staff is coming from about the video-games, but it
seems strange to me because students have used video-games in the
past to draw attention to the event. Also I wish we would have know
this at the start of the semester so the event wouldn't be misleading
(the logo, flash introduction to website and information on posters are
all video game themed yet there will be nothing to do with video games
at the actual event.)
It just seems like the University isn't letting us properly promote this
event like we originally intended. Between ripping down the posters we
put up, dismal support for getting screen savers on the TV's and
computers, the whole issue with getting permission for the 50/50 draw
and now not being able to draw peoples interest with video games
and/or redbull (which everyone loves). It's all a little disheartening.
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• Hi Shawn
• It is sobering - but I have to say you have absolutely
nothing to be disheartened about.
• This great group has done more right that you have
done "wrong". I must be clear that the promotional
theme of Media World which you have in large part
designed has been well received. There is simply
concern about the promotional aesthetic driving the
content and tone of the event. But we can talk about
this more.