ELECTRONIC BUSINESS, INTRANETS & EXTRANETS ELECTRONIC COMMERCE The ________ exchange of goods, services, and money among firms, and between ________ and their customers 5-2 TYPES OF ELECTRONIC COMMERCE ________ ________ ________ ________ 5-3 REVENUE PARADIGMS ________ - Cost of goods sold Gross margin - Expenses ________ • Margin * ________ (SP – cost) * ________ 4 • How do we make a buck? BUSINESS ADVANTAGES OF B2B INCLUDE: Managing ________ more efficiently Adjusting more quickly to customer demand Getting ________ to market faster Obtaining ________ prices on supplies Sales - Cost of goods sold Gross margin - Expenses Net income 5 Ebake.com BUSINESS ADVANTAGES OF B2C INCLUDE: Access to a ________ selection of products and services Access to ________ at lower costs Convenience for transactions or for obtaining information Access to a wider selection of products and services Access to ________ at lower costs Convenience for transactions or for obtaining information Sales - Cost of goods sold Gross margin - Expenses Net income 6 INTERNET &WORLD WIDE WEB CAPABILITIES Information Dissemination Transaction Support ________ World Wide Web Interactive Communication ________ Mass Customization 5-7 6% IMPACT OF THE WEB: ________ Manufacturer or Service Provider Intermediary (Middleman) Customer (Consumer or Business) 5-8 ________ Removal of the ________ ________ in a sale. • Companies can sell directly to customers (retail or wholesale) without assistance using the Internet 6% Are there any downsides to disintermediation for a manufacturer or primary creator of services? If yes , what are the disadvantages? If no, why don’t all “manufacturers disintermediate their distribution channel? ELECTRONIC COMMERCE BUSINESS STRATEGIES Business Strategies come in one of the following three types. All require a sound business model to be successful chapters Amazon KEY INGREDIENTS OF A BUSINESS MODEL 5-11 CLICK-ONLY STRATEGY 5-12 STAGES OF BUSINESS-TO-CONSUMER TRANSACTIONS 5-13 (e.g. Electronic _________) (e.g. displaying a _______balance) (e.g. ______ a book) Working 24//7 __________ COMMERCE __________ commerce (m-commerce) relies on the use of wireless devices, such as personal digital assistants, cell phones, and smart phones, to place orders and conduct business Issues confronting m-commerce User-friendliness of the wireless device __________ speed Security __________ of life 14 M-COMMERCE AND THE KEY DRIVERS FOR GROWTH Any electronic transaction or information interaction conducted using a wireless, mobile device, and mobile networks, that leads to transfer of real or perceived value in exchange for information, service, or goods Driver One: __________ in the Internet Driver Two: __________ of High Speed Networks Driver Three: __________ in Mobile Devices 5-15 HOW M-COMMERCE DIFFERS FROM GENERAL EB 5-16 INTRANETS 5-17 Intranets • An________, private network using Web technologies to securely transmit information within the organization. • This ________ internal Web limits viewing access to authorized users within the organization Intranet Benefits • Improved ________access to authorized user • Improved ________and accuracy of information • Global reach allowing employees access from anywhere • Cross-________integration • Low ________deployment • Positive________on investment INTRANET APPLICATIONS ________ 5-18 ________ Intranet Hub Application Integration Online Entry of Information Real-time Access To Information EXTRANETS – BUSINESS TO BUSINESS ECOMMERCE • Extranets enable two or more firms to use the Internet to do business together 5-19 ELECTRONIC DATA INTERCHANGE (EDI) Electronic Data Interchange • The ________ of electronic business forms between business partners (e.g. purchase order) • Typically used by large organizations…very expensive • The internet has opened this technology to smaller firms How it works • EDI transactions are system generated by the sender and then transmitted to the receiver by a ________ • VAN (Value Added Network) providers are private network operators that provide guaranteed delivery Standards • Document types and formats are universally standardized • Two standards exist: ANSI X.12 and UN/EDIFACT 5-20 ELECTRONIC DATA INTERCHANGE (EDI) EXAMPLE 5-21 EXTRANETS ________ secure networks that provide customers, suppliers, and employees with access to internal systems • replaced ________for smaller firms Extranet Benefits • timeliness &accuracy of communications, reducing errors & misunderstandings • Allows ________management of documents allowing single updates • Uses standard web protocols • Easy to use, requires little training • Used to automate transactions, reducing cost and cycle time 5-22 Virtual private network (VPN): a secure connection between two points across the Internet ________: the process by which VPNs transfer information by encapsulating traffic in IP packets over the Internet 23 EXTRANET APPLICATIONS Supply Chain Management Real-Time Info Access Procurement Portals Exchanges ________ ________ Portals ________Portals 5-24 EXTRANET APPLICATIONS: EXCHANGES AND PORTALS 5-25 e.g. SciQuest.com e.g. Premier.Dell.com e.g. Ford Supplier Portal) NEW TECHNOLOGIES FOR B2B ELECTRONIC COMMERCE XML - Extensible Markup Language EBRL - Extensible Business Reporting Language 5-26 NEW TECHNOLOGIES FOR B2B ELECTRONIC COMMERCE _____________ - Radio Frequency Identification • Used for tagging and tracking physical items • _____________ system uses a transceiver and antenna to transfer information to a processing device from an RFID tag _____________ Benefits • RFID is more powerful than bar-code technology because it does not require visual line-of-sight reading • _____________ tags can be placed anywhere (e.g. clothes, pets, cars, parts, store items, etc.) _____________ Issues • Deployment is growing rapidly but it is still expensive • There is no clear set of data standards • Global radio frequencies differ between countries 5-27 RFID LIBRARY EXAMPLE