SUSTAINING AND EVALUATING THE NEVADA BEGINNING FARMER AND RANCHER PROJECT Staci Emm

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SUSTAINING AND EVALUATING THE

NEVADA BEGINNING FARMER AND

RANCHER PROJECT

Herds & Harvest

Staci Emm, Extension Educator/Professor

Carol Bishop, Extension Educator/Associate Professor

Holly Gatzke, Extension Education/Associate Professor

HERDS & HARVEST: NEVADA PROJECT

• Funded in 2011 working with 6 different university faculty participating

• Refunded in December 2014 with 12 different university faculty participating

• Overall goal is to increase agricultural management knowledge and skills in basic farming and ranching

• Mentorship program includes “Great Ideas for Growers” and individual enterprise development.

• Program evaluation changes from 2011 to 2014

2011 PROJECT GOALS: HERDS & HARVEST

• Increase communication, agricultural entrepreneurship, business and financial management skills

• Increase capacity to manage water resources effectively

• Increase agricultural management knowledge and skills to implement sustainable agricultural management practices

• Increase skills to develop a marketing strategy that ensures the competitiveness of their agricultural operation

• Provide ongoing mentorship following workshops

2011 PERFORMANCE

• We conducted128 trainings between August 1, 2011 and May 30, 2014

• Attendance was1,530 at the 128 trainings

• There were 600 unduplicated BFRs in the program by

May 30, 2014

2011 EVALUATION

• Created evaluation tracking system for all BFR participants in

Access. No faculty or staff in the program knew how to operate Access. One staff member was sent to training

• Put under a research protocol – UNR Institutional Review

Board (IRB). Every workshop evaluation had to be reviewed and approved.

• Changed each workshop evaluation to reflect teaching indicators in the workshop, but were not based on grant objectives so reporting became difficult.

• Created and maintained mailing list. Mailing list grew every year.

2011 FOLLOW UP EVALUATION

• Over 65% of the participants reported they made changes or took actions in their agricultural practices based upon workshop education

• Grass/alfalfa yield doubled due to education about fertilization

• CSA business doubled after attending the Processing and

Selling locally grown meat working and networking with

Whole Foods Management

2014 PROJECT GOALS: HERDS &HARVEST

• Builds upon 2011 objectives but this round we made things easier

• Expanded topics on…

• Basic farming skills (soils)

• Basic ranching skills

• Small scale poultry production

• WolfPack Meats Certification Program

• Basics I: Slaughter and Processing

• Basics II: Live animal to market

• Viticulture

• Hops production and marketing

• Each workshop will have a printed training booklet created for all the information presented

2014 EVALUATION

• No individual tracking system of BFRs except the continued effort to expand email and mailing lists

• Follow up with BFRs at various times during the year

• No research protocol or IRB

• One evaluation based on the overall objectives of the grant. Indicators are based on the education we said we would provide

• Evaluation is easier to report because it is specially based on objectives in the grant

• Added demographic, race, gender and veteran status into evaluation to report in yearly evaluation

ONE-PAGE WORKSHOP EVALUATION

FOLLOW UP EVALUATION

• In the fall of 2016, there will be a follow up survey sent to all BFRs that attended a workshop

• The survey will be developed based on the objectives and measure impacts of the program on the BFR producers

• What are they doing now?

• What are their future plans?

• What happened as a result of participating in the program?

SUSTAINABILITY OF THE PROGRAM

• The BFRDP Nevada project has the largest email and mailing list of agriculture producers in the University system

• The Wolf Pack Meats certification program has a an increased registration fee, which will assist in sustaining the program

• We are working on a Basics III class that will work within the confines of Nevada workforce development requirements

• Faculty have been brought together that have never worked together before

• The evaluation of the program is leading to real time impacts

• Workshop information is available to the public through workshop workbooks and can be electronically downloaded from the web.

HOW DOES SUSTAINABILITY HAPPEN

• Impact

• If a program can continually produce real-time and real life impacts, there is a better chance of additional funding becoming available (i.e. Grants, University or College funding).

• Identifying successful trainings/workshops and keeping them and eliminating those trainings/workshops that are not wanted based on BFR needs and wants.

• Those programs that cannot show an impact and are not advantageous (beneficial) to the University as a leader in community outreach and education will not be sustainable once the grant award is not available.

• In addition, it will be more difficult to be funded again if the original program can not show impact.

WHAT WE HAVE LEARNED

• The number one workshop in 2015 was

Poultry Production

• All producers attending were BFRs

• It was video conferenced around the state

• The workshop booklet is still requested because of the regulatory requirements in

Nevada

• We haven’t run the evaluation data or an impact statement would be available

WHAT WE HAVE LEARNED

• Evaluation and Sustainability are tied together. You can not have one without the other

• Bringing faculty together has made a big difference in the program teams that have been created

• Market your program and participate in producer driven organizations and events

• Number your workshop training booklets because two years later someone will request it

• Meet the needs of your audience.

• Use your evaluation tool and ask them what they want…not what you think they need

WHAT WE CAN DO BETTER

• Follow up with producers…take the time (that we don’t have) relax and spend quality time answering their questions

• Market the program through more social media outlets.

• Continue to build mailing list and email list by attending events and/or programs to reach more BFRs

• Support the mentoring part of the program

• Constantly reassess how we do things and ask how or what we can do better

• Integrate the comments from evaluations into our program.

QUESTIONS?

THANK YOU!

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