WORKING WITH OUR COMMUNITIES 9 AREA STATEMENTS APPENDIX 2

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APPENDIX 2
WORKING WITH OUR COMMUNITIES
9 AREA STATEMENTS
Broughton And Blackfriars Service Delivery Area
INSERT PLAN
The Area
The majority of the area is currently the focus of the City’s SRB 2 regeneration programme
in partnership with Manchester City Council under the Cheetham & Broughton Initiatve which
runs until March 2003. The area is now designated a Priority Area for Regeneration by the
City Council requiring major change and continued investment to tackle the deep rooted
problems which exist, particularly in the Broughton area. A major study is now underway to
determine the long term vision for the area.
Significant opportunities exist in the Blackfriars area with the Chapel Street Initiative
attracting substantial private sector interest and investment. Chapel Street itself is an
important gateway to the Regional Centre and is being transformed into a thriving
employment and business corridor. A major employment and cultural centre also exists in the
Cambridge Industrial Area which is being consolidated and improved.
Key Issues facing the Community
The area is characterised by high levels of deprivation, particularly in the Broughton Ward.
The Index of Deprivation places the areas problems within the worst 7% nationally. Crime
levels are high and educational attainment at secondary level is below national average. Both
social and private sector housing in the area is deteriorating rapidly and there is a high
number of lone parent families.
The problems facing the area are acute. However, the area is characterised by a strong and
vocal community and voluntary sector supporting the regeneration programmes in place.
Community Priorities for Action
7 key priorities for action focus on:

Helping The Community - by supporting the Broughton Trust and the local Community
Development Trust, and securing long-term funding for the Broughton Community
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APPENDIX 2
Resource Centre;

Helping To Combat Crime And Disorder - by developing projects to prevent secondary
school pupils from exclusion; identify crime hot-spots and trying to find ways to identify
the people involved and tackle the problems; continuing the funding to provide two
additional police officers to work in the local area; providing play opportunities through
the Broughton Blackfriars Play Development Project and improving the security of local
businesses.

Tackling Health Issues by - Co-ordinating and developing out-of-school and
leisure facilities for young people and establishing a Community Development
Worker focusing on Health;

Working With Young People by - continuing to develop projects to help and work
with children excluded from school; ensure help is available to children in school
when they need it; continuing the development of North Salford Youth Centre and
planning and supporting projects to create holiday activities through the Play
Development Project.

Finding People Jobs And Training by - reducing unemployment in the area by
working with the Lower Broughton Job Shop, the New Deal Programme and the
Employment Charter; raising standards and achievement in education and training;
providing access to education, training and advice; supporting and encouraging community
economic development and community enterprise and providing advice and support to local
businesses.

Working With Local Businesses by - providing professional advice and support to
businesses in the area; reducing the impact of crime towards businesses through a
practical support and improving industrial/commercial premises by using
environmental grants.

Improving The Environment by - improving and redeveloping a number of open
spaces in the area; improving the appearance of the housing stock and the
environment, particularly where residents have reported problems; developing a
solution to the Marlborough Road and St. Thomas’ Schools site problems; cracking down
on people dumping rubbish in the area and prosecute anyone caught doing it and improving
education on environmental issues.
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APPENDIX 2
CLAREMONT, WEASTE & SEEDLEY SERVICE DELIVERY AREA
INSERT PLAN
The Area
The area stretches from the Ship Canal to the A6 / East Lancs Road (and the Duchy estate
above that), and from the Eccles and Swinton borders to the inner city areas of Pendleton,
Langworthy and Ordsall. At the time of the 1991 census, there was a total of 23,340
residents in the two wards, occupying 9,545 households with much of the area majority
owner-occupied. Although affluent compared to some areas, it is within the 25% most
deprived wards nationally.
There is a large industrial area between Eccles New Road and the Ship Canal, and smaller
industrial areas off Liverpool Street in Weaste. The largest single employer in the area is
Salford Royal Hospitals N.H.S. Trust at Hope Hospital. Another feature of Claremont /
Weaste is the parks and green spaces. There are three sizeable, municipal parks – Buile Hill
/ Seedley, Lightoaks and Oakwood. There is also Duncan Mathieson Playing Fields, a large
open space partly owned by the City Council.
Key Issues facing the Community
The Index of Deprivation 2000 shows that Weaste & Seedley ward is the eighth most
deprived ward (out of 20) in the city and that its deprivation is deteriorating in comparison
to both the city as a whole and to the whole country. Claremont ward is the seventeenth
most deprived ward in the city. The overall figures do not show smaller areas of intense
deprivation in the area: Tootal Drive and Eccles New Road areas in Weaste & Seedley, and
Duchy in Claremont. These areas are showing severe symptoms of decline: empty, vandalised
properties; declining property values; low property demand; etc. Other areas, including
streets at the Height are at risk of deteriorating in the same way.
Both wards have better education results than their overall deprivation figures would
suggest. The quality of housing and access to services is also better than the overall
indicators. However both wards have substantially worse indicators than their overall
deprivation status suggests.
Community Priorities for Action
The Quality of Life Survey identified six priorities for Claremont / Weaste which stood out
from the rest:

More police about
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APPENDIX 2





Safe places for young people to go
Slow down the speeding traffic
More discipline in local schools
More training and support to help people into work
Improve educational standards.
The Community Committee has identified three priority issues:



Provision for young people
Reducing crime and disorder
Cleansing and environmental maintenance,
and three geographical priorities:



Duchy Estate
Tootal Drive / Willows
Eccles New Road.
The issues are essentially about the symptoms of decline such as intimidation by the
presence of large groups of young people; perceived and actual high rates of crime and
disorder; unkempt open space; and derelict and damaged buildings.
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APPENDIX 2
Eccles Service Delivery Area
INSERT PLAN
Eccles is an area, which is clearly identified in Salford’s Regeneration Strategy as an area of
need and deprivation. The area was the focus for a SRB 6 bid along Liverpool Rd, Eccles, and
neighbouring estates to the west of the town centre. Over 30% of shops and businesses are
boarded up, this has been doubling on a annual basis since 1997, parts of the area are rapidly
beginning to resemble the deterioration of Seedley and Langworthy a few years ago.
Over the last five years the area around Liverpool Road has been given Renewal Area Status
and a more stable housing market has been achieved through significant investment. Eccles is
north of the Manchester Ship Canal and in the south of the city. It has excellent transport
links with Manchester, especially since the newly opened extension of the Metrolink to
Eccles, via the Lowry and Langworthy.
Key Issues facing the Community
In the recent Index of Deprivation 2000 all three wards have become more
deprived,which is a picture which is largely reflected across the City. Eccles is in the
top 20% most deprived wards nationally, with both Winton and Baton in the top 10%.
In the Jarman Index of Underprivileged areas, Eccles is the second worst ward in
the city.
The area experiences some of the highest rates of crime in the whole of the City.
Educational attainment generally is below the City and national averages. There are
significant numbers of lone parent families and health is poor with Standard Mortality Rates
one and a half times the national average.
The Key issues facing Area / Community focus on supporting the viability of the Town Centre,
supporting and promoting economic development opportunities, maximising opportunities for
young People, improving community safety and improving the environment.
Community Priorities for Action
Four key priorities focus on:

Maintaining the economic viability of the Town Centre and minimising congestion;

Regenerating the Liverpool Road retail corridor and reducing long term unemployment;
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APPENDIX 2

Tackling social exclusion by focusing on promoting and developing youth provision, reducing
overall crime levels; developing a Capacity Building Strategy to support local community
groups, and supporting local initiatives that promote healthier living;

Improving the environment by providing quality affordable homes in the Public and
Independent sectors; continuing housing and environmental improvements within the
Eccles Renewal Area; improving and increasing usage of open space; supporting local
transport initiatives that promote a safer environment for pedestrians and cyclists;
encouraging improvements in the local transport system and facilitating and support
initiatives that promote recycling and waste management
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APPENDIX 2
Irlam & Cadishead Service Delivery Area
Insert Plan
The Area
Irlam and Cadishead are communities on the south-western side of Salford. The linear
development, sandwiched between Chat Moss and the Manchester Ship Canal, is focused on
Liverpool Road, the A57/B5320. Liverpool Road forms one of the major gateway routes into
Salford, via Eccles.
The area is extremely varied - the northern half of Irlam and Cadishead is moss land,
enabling Irlam and Cadishead to have the largest farming community in Salford. The southern
half of the area is mainly residential, having it’s own major employment source being based on
the Northbank Industrial Estate.
As the most south-west S.D.A. in the city, Irlam and Cadishead are the most remote wards
from the city being closely surrounded by the boroughs of Cheshire, Trafford and Wigan.
Cadishead has good quality housing and it’s own leisure centre. Demand for accommodation in
the area as a whole is high, with approximately 500 new houses being built in the area since
1990. The district has good social and recreational facilities, an excellent swimming pool,
good social services provision particularly for the elderly, access to parks and open spaces.
Key Issues facing the Community
Whilst unemployment in the area is very low at approximately 2.5%, almost 60% of
households within the 8 council owned housing estates claim housing benefit, with almost as
many claiming council tax benefit. The key issue for the area is the decline of privately
owned shops over the last 20 years on the main Liverpool Road in Cadishead.
This decline contrasts sharply with the high quality environment and buoyancy of the nearby
Northbank Industrial Park, Irlam, on the site of the former Irlam Steel works, successfully
developed under the former Trafford Park Development Corporation. Approximately 2,500
jobs have been created.
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APPENDIX 2
Community Priorities for Action
7 Key priorities focus on:

Helping the Community – by mapping existing provision/update and produce a Community
Directory, and continuing the production of a community committee newsletter.

Combating Crime and Disorder - by developing and implementing a local action plan to
reduce crime and disorder, tackling juvenile nuisance, improving consultation mechanisms
and reviewing arrangements for reporting crime.

Tackling Health Issues – by developing an alcohol and drug abuse project and awareness
campaign with young people and the local community.

Working with Young People – by establishing a part time Youth Worker and creating a
Youth Village as a safe meeting place for young people.

Jobs and Training – by examining further the training needs of local people, encouraging
investment and maximising employment opportunities in the Barton Strategic Site, and
promoting public transport developments to improve access to jobs.

Working with Local Businesses – by undertaking an employment survey.

Improving the Environment – by implementing the Greening Strategy for Liverpool Road,
improving the maintenance of local parks, promoting safe routes to schools, developing
cycling networks and encouraging local recycling.
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APPENDIX 2
Kersal, Pendleton And Charlestown Service Delivery Area
Insert Plan
The Area
The area is characterised by different neighbourhoods. Higher Kersal, encompassing the
Broughton Park area, is mainly residential and home to one of the largest Orthodox Jewish
communities outside of London.
The Precinct area is the most densely populated area of the Pendleton Ward. It is
characterised by Local Authority-owned high rise blocks and also the Salford Shopping City.
The Precinct Forum has been developed and provides a focus for resident involvement in the
area. Lower Kersal and Charlestown form the central area of the Pendleton and Kersal Wards.
Key Issues facing the Community
Across the Community Committee area, crime rates are higher than the City average and
overall crime is considered the biggest concern. Despite good results within the primary
schools in the area, educational attainment at the secondary level is well below the City and
national averages. Health problems are particularly evident with the Standard Mortality
Rate in Pendleton almost twice the national average.
Community Priorities for Action
The main priorities focus on:

Supporting the New Deal for Communities programme for Charlestown/Lower Kersal;

Sustaining the environmental, social and economic improvements that have resulted
through the City’s SRB 1 programme;

To develop methods of working with the Jewish Community that appreciates and
complements their culture;

To continue to develop community capacity through the Community Committee.
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APPENDIX 2
Little Hulton & Walkden Service Delivery Area
Insert Plan
The Area
Walkden and Little Hulton are located in the north-western edge of the City, and are areas
of contrast. Little Hulton has experienced an economic decline and an increase in social and
housing problems. Significant attempts are now being made to try and arrest this decline
through SRB 3, Capital Challenge and private partnerships. This has resulted in a vast range
of improvements to the living and working environment and local skill levels, for example
refurbishment of the district centre and the establishment of new training facilities.
Walkden boasts a stable community, excellent transport links, a dynamic shopping centre,
access to industry and a broad mix of housing tenure. Walkden is popular with families due to
the range of housing and well regarded educational facilities.
Key Issues facing the Community
Despite significant investment, Little Hulton in particular continues to suffer significant
levels of deprivation. The Index of Deprivation 2000 indicated that both Little Hulton and
Walkden North both have significant health problems. The area has the highest amount of
recorded incidents for all key crimes, with particular problems in terms of burglary and
Juvenile Nuisance. Unemployment and lack of skills are particular problems.
Other key issues facing the community relate to the proposed closure of Little Hulton
Community School, the proposal for open cast mining in the area, and the need to develop an
exit strategy for the SRB programme once it ends in 2002.
Key Priorities for Action
The key priorities are:

To consider options for the redevelopment of Little Hulton Community School;

To improve transport provision;

To sustain environmental and housing improvements undertaken through the SRB 3 and
Capital Challenge programmes;
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
To improve skills and access to employment and training opportunities;

To develop a strategy to tackle business crime through the use of CCTV;

To engage young people through diversionary activity and promote positive citizenship.
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APPENDIX 2
Ordsall & Langworthy Service Delivery Area
Insert Plan
The Area
The Ordsall and Langworthy Community Committee Area forms the southern most part of
Salford’s inner-City bounded by the Manchester Ship Canal on 2 sides. It comprises the old
docks that are now better known as Salford Quays. They are the location of the Lowry and
other housing and leisure developments. The eastern half of the Community Committee Area
was an area of terraced housing which underwent clearance in the 1960’s. The area has good
links to the motorway system and the Metrolink is now linked to the Quays and Langworthy
on the way to Eccles.
Langworthy is an area that was identified by Jack Straw as being an area in urgent need for
regeneration, and is an SRB5 area. It is an area suffering from social exclusion and physical
decline with many people suffering from negative equity because of a slump in house prices,
which has led to high levels of people wanting to leave the area.
Key Issues Facing the Community and Priorities for Future Action
In the recent Index 2000 Ordsall and Langworthy is ranking within the City did not change,
although both wards position nationally has deteriorated significantly and both remain in the
top 10% most deprived wards in England. The Index also highlighted significant levels of
child poverty, with Ordsall ranked 12th nationally for child poverty, with over 82.9% of
children living on means tested benefit, and 16th for educational deprivation. Langworthy also
shows significant levels of deprivation ranked 153rd nationally for child poverty, with 69.9%
of children living on means tested benefit and 164th for health deprivation, out of 8413
nationally.
The Community Committee Area has at least four distinctive neighbourhoods, and although
there is commonality across all four, it is useful to briefly consider each separately.
1.
Salford Quays – Salford Quays has been an extremely successful regeneration
project, breathing new life into the old Salford docks area. Home of the Salford
Lowry Centre, the Quays area houses substantial office developments, recreation
facilities and accommodation. The major issue facing the Quays regards ensuring the
sustainability and continuing success of developments to-date.
2.
Ordsall and Stowell – This area comprises the remainder of the Ordsall ward, apart
from the Quays. It comprises mainly social housing and has seen a major physical
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APPENDIX 2
redevelopment of that housing stock and its environment over the past 10 years. The
crucial question now is about sustainability of that development.
Steps are currently underway in Ordsall to identify future priorities in partnership
with the local community and all key stakeholders.
Priorities as identified by local people in a recent survey listed their top five priorities
as:





3.
Seedley and Langworthy SRB5 Area - The key priorities for the SRB5 area have
been identified following extensive consultation with the local community and as
outlined in SRB5 proposals for the area. They are:







4.
more Police about;
safe places for young people to go which they can afford;
curb anti-social behaviour and nuisance neighbours;
slow down speeding traffic;
somewhere for children to go to after school.
Securing the long term redevelopment of the area through the Physical
Development Master Plan;
Resolving the issue of negative equity through Home Swops;
Ensuring local people have access to high quality employment and training
opportunities;
Releasing capacity within the community;
Tackling crime and anti-social behaviour and improving community confidence;
Supporting retail and shopping provision;
Supporting the development of the new Sure Start/Langworthy Community
Centre.
Salford Precinct - Half the Langworthy ward is not covered by the SRB5 area and
comprises primarily Local Authority Social Housing.
At a consultation event held at Windsor High School last year, the key priorities for
the area identified by representatives of local groups were:
i)
ii)
iii)
iv)
v)
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engaging with and supporting children, young people and families;
protecting and enhancing the environment;
crime and community safety;
access to high quality recreation and leisure and shopping facilities;
access to good health care provision.
APPENDIX 2
Swinton Service Delivery Area
Insert Plan
The Area
The Swinton SDA comprises three wards: Swinton North, Swinton South and Pendlebury.
Much of the area is a stable and attractive suburban residential area, though there are
pockets of deprivation. The main commercial and retailing areas are located in the centre of
the area, around the Swinton Shopping Centre and the main civic offices for the City of
Salford. Retailing, offices and light industrial uses are also found along the A666. The two
main industrial areas are the Wardley Industrial Estate and in the Irwell Valley around
Clifton Junction.
It is a stable and relatively prosperous area of Salford although a number of small pockets of
deprivation have begun to appear over recent years. The City Council has recognised the need
for project based and environmental works in the Clifton Green area, the Valley Estate,
Ackworth Road and Beech Farm Estate.
Key Issues facing the Community
The area has generally lower rate of unemployment than the national average. Educational
attainment in the SDA is on the whole above average for the City and on a par with national
levels. The crime statistics highlight particular problems with Swinton Town Centre
suffering high levels of vehicle crime. The Poets Estate has a high level of juvenile nuisance
and house burglary and the Valley Estate has high overall levels of crime.
Community Priorities for Action
Three overall priorities have been identified focusing on:

Maximising opportunities for Children and Young People – through the provision of
accessible and affordable activities at a local neighbourhood level.

Tackling crime and fear of crime.

Working for a good quality housing and street environment for all residents.
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APPENDIX 2
Worsley & Boothstown Service Delivery Area
Insert Plan
The Area
Worsley & Boothstwon is situated on the western edge of the City of Salford, bordered by
the East Lancashire Road (A580) to the north and Bridgewater Canal to the south. This is
the most prosperous service delivery area in the City, a very stable, attractive and highly
desirable residential area. A significant amount of agricultural land and open land is situated
in the Boothstown area that forms part of the ‘Green Belt’.
The area is characterised by a growing middle aged population with high economic activity
rates and the lowest unemployment rates in the City. It has high levels of educational
attainment and low levels of poor health and lone parent families. Overall crime levels are
generally low compared to the rest of the City although there is local concern about the
incidence of vehicle crime and burglary.
Key Issues facing the Community
Worsley & Boothstown is seen as an area of opportunity with growing potential for tourism,
stimulated by the forthcoming Commonwealth Games. There is also growing recognition of
local heritage sites around the Bridgewater Canal.
However, the proximity of the motorway network presents an environmental threat to air
quality and traffic flow.
Community Priorities for Action
Four key priorities have been identified:




Developing local tourism and promoting local heritage;
Improving and protecting the environment
Reducing the incidence of crime and fear of crime
Improving provision for young people.
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