CRUISE SHIPS – NOT JUST FOR
GRANDMA AND GRANDPA
ANYMORE
Professor: Cheng-Nan Chen
GROUP’S MEMBERS
.
Mamunur
Rahsid
Betty
Nguyen Tan
Nhat Duy
Do Nguyen
Yen Nhi
Huynh Tan Tai
ViVi
ABOUT CRUISE SHIPS
A cruise ship is a passenger ship used for pleasure
voyages, the voyage itself and the ship's amenities are
part of the experience, as well as the different
destinations along the way.
ABOUT CRUISE SHIPS
They make it easy to visit several places in a single
trip without the need to pack your belongings and sit
in a car/train/bus/plane to travel to each one; your
hotel room comes along with you, and even provides
the transportation
ABOUT CRUISE SHIPS
Typical itineraries also limit the time you can spend
in each place, usually just a short day of activities or
sightseeing. They may also include one or more days
at sea: paradise if you enjoy a relaxing day by the
pool, but perhaps frustrating if you prefer more active
exploration. Nonetheless, the benefits far outweigh
the drawbacks for enough people to support a
growing industry.
ON-BOARD FACILITIES
You'll be surrounded by water you can't swim in,
but rest assured that all but the smallest ships will
have a swimming pool, and in all but the coldest
regions there will be deck chairs aplenty to lie on.
The pools won't be great for swimming laps, but
some new ships are being equipped with small
swim-against-the-current pools.
ON-BOARD FACILITIES
Without the legal restrictions imposed on landbased facilities, cruise ships routinely operate a
casino.
ON-BOARD FACILITIES
Shopping is generally available, with several
stores available on board. You can buy souvenirs
or pick up some of the essential things you forgot
to pack like a new bathing suit. These stores may
be duty free but don't expect big bargains. Ships
or cruise line logo merchandise can also be found
aboard.
ON-BOARD FACILITIES
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Cinema
Indoor and/or outdoor swimming pool
Hot tub
Buffet restaurant
Lounges
Gym
Clubs
CRUISE SHIPS BUSINESS
DEVELOPMENT
‘Cruise Shipping’ is an international industry and
its efficiency judged by the contribution it makes
to the country’s economy is governed by the
industry structure infrastructure and policy
package in place
CRUISE SHIPS BUSINESS
DEVELOPMENT
Cruising has become a major part of the
tourism industry, accounting for U.S.$27
billion with over 18 million passengers carried
worldwide in 2010.
CRUISE SHIPS BUSINESS
DEVELOPMENT
Ships were located in more ports around the
world – from Southampton in the United
Kingdom to Hong Kong, Majorca, Australia, and
even Galveston, Texas- to draw passengers from a
wider geographic area.
CRUISE SHIPS BUSINESS
DEVELOPMENT
• The most well-known destinations for cruise ships
are tropical ports in the Caribbean or the Mexican
Riviera, but cruises can be found almost anywhere
there's a enough water to float a boat and cities to
visit.
• Cruise ships of various sizes visit the coasts of
Alaska, Scandinavia, South-East Asia, East Asia,
southern Europe, Australia, and New England;
various islands of the Pacific Ocean; navigable
rivers and lakes of Europe, China, Brazil, Egypt,
and North America; and numerous other places.
Even the North Pole and Antarctica are now
destinations.
CRUISE SHIPS BUSINESS
DEVELOPMENT
Carnival Corporation is the giant in the cruise
industry. It owns Carnival Cruise Lines, Princess
Cruises, Holland America, Cunard Line, Costa
Cruises and Seabourn Cruises
SWOT - STRENGTH
Ships were located in
more ports around the
world from Southampton
in the United King Dom
to Hong Kong, Majorca,
Australia, Galveston,
Texas…
SWOT - WEAK
• Costly in maintenance
• High investment
SWOT - OPPORTUNITIES
• The low taxes and operating costs gained from
registering in countries such as Panama, Liberia
• A lot of customers want to go on vacation by cruise
• Complete of services and entertainment made
people choose cruise
• Can do some business relationship with tour and
travel company
SWOT - THREAT
• Terrorist attacks and
political unrest around
the world
• Unsteadiness of
Economic situation
• Natural disaster
• High energy costs
CONCLUSION
Due to economy of scale the vast majority of
modern cruise ships are behemoths that carry
2,000 to 5,000 passengers. While the luxury
segment of the cruise industry boasts small
boutique vessels, the odds are you'll board a
floating city. Voyages range from a few days to a
full circumnavigation of the globe lasting three
months while fares range from a few hundred
dollars to $100,000+.
CONCLUSION
While the cruise industry once catered primarily
to seniors, the age of passengers has dropped
significantly. For example, the average age of
Royal Caribbean's passengers is 48, and for
cruises designed to appeal to younger travelers
(such as Disney or "party" cruises), it's even lower.
Cruising has turned into an enormously popular
family vacation due to the specialized children's
programs offered aboard ships.
THANKS FOR YOUR
ATTENTION !!!