Title: The Taste of Happiness
Tainan , Taiwan
2013
A. Motivation
Food plays an essential role in human’s life. It’s not only just
the nourishment, but also has much wisdom in it. Including human
history, society and art, these fields of culture are all connected with
food. Besides, our group‘s shooting place is located at Tainan, an
ancient city where have many delicious food. So in the beginning of
theme decision, our group members discussed the general
direction is “the food culture of Tainan”.
Select reason of which the "traditional pastry" as the main
theme, because we feel that encompasses many Chinese
pastry-inclusive, religious ritual, wedding marriage, traditional
festivals and other social and cultural links have been well; addition
to these cultural aspects, but also includes the tradition of
craftsmanship, artistry by impersonal Tao, and other spiritual depth
level, is both meaningful and rich cultural themes with a soft tone
warm and traditional cakes representation is high, with a strong
Taiwanese color, if in the future work with international exchanges,
will be a high degree of discrimination and distinctive documentary.
Confirm theme direction, the team began to conduct field
surveys, use the Internet to search for suitable stores distinctive
traditional pastry shop, listed stores list, one by one asked to visit,
but in the visit process, in fact, does not come in as expected
smooth, not a store unreasonable, but some bakeries have long
transformation from a modern factory making pastry, or in the
kitchen making process inconvenient to public rumor, as well as the
store is half-closed state, holidays or received large orders will
make cakes, and even a visit to the shops have closed.
Through visits to various pastry shop Tainan process, this
accidental discovery to the decline of traditional hand-made pastry,
those Happiness, festivals eat pastries, factory has gradually been
replaced by mass-produced food, coupled with the popularity of
Western-style snack culture , bakeries lined the streets of the state,
under the trend of modernization and Western attack each other,
making the traditional hand-made pastry industry's survival space
was compressed, so let us find these 80’s students quite regret, but
also because of this , let us more firmly, you want to look for
traditional bakeries are willing to provide shooting, hoping to record
the feat figure who make cakes to retain precious images.
Fortunately, finally found a suitable store which is called Mei
Shiang Jen, one specializing in Tainan, Taichung pie pastry shop,
store, though not large, but perfectly formed, and the owner of the
couple's warm and friendly and we were impressed . During his
visit to talk about the process, the boss Mr. Lin meanders his way
from apprentice to delve into their own baking classes improved
recipes, shop until today headed mentality, another had not
mentioned to tie his elegant discourse, in addition to disclose out of
his insistence to make cakes, but also hear his gratitude. Listening
to the story, the proprietress Mrs. Lin gracious hospitality,
distribution and pour the cake-cutting, let us both surprised and
embarrassed, occasionally there are old customers to patronize the
store, the boss looked at the couple smiley face with them, then
homely, suddenly feel that they live in is full of strong, warm human
touch into space.
A closer look around the store's furnishings decorations, wall
close to many of Zhang couple traveling together, as well as the
happiness of family and jolly photo, I think the shop owner said that
opportunity is derived from the daughter of a word, because the
daughter said miss BBCA cake flavor, and that makes Mr. Lin has
continued to make cakes momentum; another interesting point is
that because the boss likes traveling couple, so often associated
with the elderly will go out with a sightseeing tour, led shop time is
not fixed, specially customers wanted to buy bread patronize
rushed to empty, the couple it would not sink in for-profit business,
it touches enthusiastic customers to help publish news on the
Internet, it is recommended to buy bread before booking by
telephone to confirm hours of operation, has become such a habit
boss and regular customers interesting interaction between modes.
Just a couple of the chat with the boss to get along, so we can
not help but want to know more about them, and they do cake
principled, honest and treat people friendly, do not drain money
profit camp mentality, his face a smile and outspoken nature
echoed each other husband and wife harmony and found them
both behind and perhaps more warm story, so after thinking,
confirm them what we want to shoot objects, in addition to the
traditional pastry narrative skills, you can also focus on the story,
visit the couple's life philosophy, showing a richer emotional work,
so that the viewer can learn traditional bakers uphold the spirit of
the forest owners can fathom what enviable couple optimistic
character.
B. Unique features
Screen shot camera work is divided into two, one is a sense of
gentle flowing smoothly, as the boss couple feels calm comfortable,
speed is not too fast, like a river slowly flowing rhythm, flow shipped
with mirror used in the usual shoot, you need to move around the
scene, such as buy food, go out to play with the family customer
interaction and so on. Two are stable fixed mirror, the use of the
forest owners to make cakes in the kitchen when using quiet view,
quietly watching Mr. Lin make cakes when the look, techniques and
movements.
Content will be interspersed access port white, into the history
of the couple to make cakes, adhere to the principles and optimism.
In addition to the traditional story of the spindle around the pastry,
but will be more emphasis on the story, deep forest owners to
follow the couple's life in order to heighten the whole story
impersonal Tao, documentaries and other delicacies to
differentiate.
C. Target audience
18-year-old to 75-year-old man, perhaps a teenager student groups,
and educational, allowing them to appreciate the human tradition to
make cakes taste, while the prime of life of the community, then
allow them to evoke memories of these cakes for older larger
elders, is able to shoot on film resonate protagonist sense together
learn to face open-minded outlook on life.
D. Synopsis
An elder couple supports a traditional bakery which has been
opened for twenty years. To discover their insistence, passion of
making cakes, and their life philosophy.
E. Questions
※ After many years of history make pastry
※ Business encountered joys, sweet, sad
※ "pastry" for their own significance
※ momentum continued to make cakes
※ art heritage
※ family, customer feedback has given support
※ feelings between husband and wife mutually supportive
※ hobby minded travel
※ Philosophy of Life
F. Treatment
Guang–Nan ,Lin was an baking apprentice in his young ages.
He learned the skill of making traditional Taichung cakes from Tai
Yang Tang Bakery’s famous master, Ming.
Thirty years ago, after Mr. Lin married, he and his family
moved to Tainan. He thought Taichung cakes are unpopular in
Tainan , so he didn’t work in baking at that time. Until one day, his
daughter said that she miss the taste of traditional cake, these
words became the motivation to found traditional cake bakery for
Mr. Lin.
Nowadays, the bakery has been open more than twenty years.
Mr. Lin insist hand-made cake even small amount, the bakery only
sell fresh cake which made that day. Because of Mr. Lin’s principle,
that the bakery has an excellent reputation. And the Lin couple’s
kind and friendly personality may also is the reason that customers
become more and more.
Mr. Lin and Mrs. Lin live harmoniously. Mr. Lin makes cakes,
and Mrs. Lin is responsible for customer entertainment. And
especially interesting is that they don’t put many strength on
making profit, they prefer outing. They often traveling with elder
club, close the store then travel many days. Customers are all quiet
considerate, they know if they want to buy cakes, they need to have
a call first. It becomes a kind of tacit understanding between bakery
and customers.
G. Production schedule
October
Mon Tue
1
Wed
Thu
Fri
Sat
Sun
2
3
4
5
6
13
7
8
9
10
11
18
12
the stores/
didn’t find
suitable bakery
19
14
15
16
17
Second time visit
the stores/ found
suitable bakery!
Confirm/
The Mei
Shiang Jen
Bakery
21
22
23
24
25
26
28～31
Mid-term test
preparing week
First time visit
20
27
November
Mon
Tue
Wed
Thu
Fri
Sat
Sun
1～3 Mid-term test
preparing week
4～8 Mid-term test week
11
18
12
Shooting
day 1
19
13
Shooting
day 2
20
14
21
9
10
15
16
17
22
23
Shooting
day 3
24
29
30
28
25
26
27
Shooting
day 4
December
Mon
Tue
Wed
Thu
Fri
Sat
Sun
1
2
3
4
5
6
7
8
Shooting
day 5/End
9~15 Editing week
22
Film
completion
16~21 Editing week
23
24
30
31
25
26
27
28
29
H. Budget
Event
Costs
Contents
Remarks
Meals
NT$2,520
5days * 6 people
* 60 dollars（lunchbox）
Maximum 6 people go
to shooting place
Transport
NT$200
Riding moped to shooting
place
Document
NT$15
Some paper documents for
processing
Other
NT$465
the remaining cost
Total cost NT$3,200
I. Crew or key production roles
Producer/
Director/
Nian-Yu , Hong / Jia-Yu , Lin
Ting-Yu , Jhou
Camera Man/ Wan-Ting , Huang
Key Grip/
Tsan-Chen, Huang
Boom Operator/ Cheng-Lin ,Yang
Script Supervisor/ Wan-Chi , Chen
Editor/
Yu- Xuan , Lin
J. Additional materials, ex. research report, archive, etc.
*Commercial Times reported by reporter Chen Huizhen
Micro-entrepreneurs─Mei Shiang Jen, an hidden bakery
links:
http://www.chinatimes.com/newspapers/微型創業－梅香珍-口耳
相傳的隱藏版餅店-20130828000363-260204
*Shooting place and the main character
↑ The Mei Shiang Jen Bakery’s outside appearance
↑ Our group member first visit the Mei Shiang Jen Bakery.
*traditional cakes/ the product of Mei Shiang Jen Bakery
Image reference
↑Mung bean and meat pastry
↑Sun cake
↑Red bean and mochi pastry
↑Yolk pastry
↑Taro pastry