Cooperative Management Series Starting A Cooperative Phil Kenkel Fitzwater Endowed Cooperatives Chair So you’ve decided that the cooperative business form is right for you. A cooperative enterprise is one who belongs to the people who use its services; the control rests with all the members and the gains are distributed to the members in proportion to the use they make of its services. But how do you go about deciding what type of cooperative is right for you? The first step is to hold a meeting of all of the producers who might be interested in a cooperative. Some questions that should be asked at this meeting are: What type of cooperative do we need? What business functions does our cooperative need to perform? What are the benefits of doing business with the cooperative? What are the producer’s problems and needs? How would a cooperative help solve these problems and needs? Is there sufficient interest among those producers present to continue with the organizing of a cooperative? What type of cooperative do we need? There are various types of cooperatives from which a committee can choose when designing a cooperative. The first type is a marketing cooperative that processes and markets the products the members produce. This type of cooperative has become more common in the last decade with the rising popularity of new generation cooperatives. Another type of cooperative is a purchasing cooperative. These co-ops work with others to buy supplies jointly. These supplies could include, but are not limited to: fertilizer, feed, oil, gas, seed, insecticides, and others. An example of this is the purchasing cooperative formed between Kentucky Fried Chicken, Dairy Queen, Taco Bell, and Burger King. These four fast food giants buy services in bulk. Ace hardware also is a member of a purchasing cooperative to reduce the costs of merchandise. A type you may be more familiar with is a service cooperative. These co-ops provide special services such as electric, telephone, credit, irrigation, breeding, custom spraying/fertilizing and others. Most people who live in rural areas are serviced by their rural electric cooperative, and are members of this cooperative through the purchase of their electricity. A less numerous type of cooperative is a bargaining cooperative. These coops serve as a middle man to negotiate the terms of sale for certain commodities. A pure bargaining cooperative does not physically handle or take title to the commodity. What business functions does our cooperative need to perform? These various types of cooperatives can haul, ship, assemble, sell, sort, grade, collect, pack, remit, store or buy the products of its members. By doing business with the cooperative these members receive the benefits of the cooperative form of business. Some of these benefits include Being a part of a group Having market power Reducing costs Getting a better price Ease of financing Having confidence in the future of your business. What are the producer’s problems and needs? The answer to this question will have a profound impact on the type of cooperative formed. Some idea of this must already be in place or the cooperative form of business would not be right for you. Is it a problem with transportation costs? Do they need a more competitive market in which to sell their product? These questions should be raised in the beginning to assure that the cooperative meets the needs of the patron/ owners. How would a cooperative help solve these problems and needs? This question is closely tied into the question just asked. Can a cooperative best meet the needs of those it would serve? Again, this is a question that should be posed early in the planning process. If there is sufficient interest and all of the above questions have been adequately answered, then a survey committee should be organized to look further into the possibilities offered by cooperatives. The Next Level: The Survey Committee The survey committee has the difficult task of evaluating the different sides of the issue and making a decision whether or not to further pursue the endeavor. Some questions this committee must ask are: Is there a need for a cooperative? Will it succeed? What is the potential for membership and volume of business? What management skills are needed? What facilities are needed? What are the projected operating costs? What are the estimated capital needs? Other considerations that should be explored by the survey committee are: Incorporation Scope of Business Membership Location Hours of Business Board Representation Pricing of supplies and services produced by members Marketing agreements Non-member business Organization Costs. Upon the completion of these questions the survey committee should report back to the producers with an evaluation and a recommendation on their findings. The producers then vote whether or not to continue to pursue this opportunity or to stop. Several meetings may be necessary to that all interested producers can hear and study the findings. If they chose to continue the next step it to form and organization committee. The responsibilities of the Organization committee are to sign up members, obtain capital, draft legal documents, and file the articles of incorporation.