STATE OF CALIFORNIA
JACK SCOTT, CHANCELLOR
CALIFORNIA COMMUNITY COLLEGES
CHANCELLOR’S OFFICE
1102 Q STREET
SACRAMENTO, CA 95811-6549
(916) 445-8752
http://www.cccco.edu
March 9, 2012
California Community Colleges
Chancellor’s Office
RFA No. 11-301,11-302, 11-304,11-305, 11-306, 11-307, 11-308, 11-310,
11-311, 11-312, 11-315, 11-317, 11-320 & 11-322
Addendum No. 1
Economic and Workforce Development Program
For the 2012-2013 Fiscal year, RFAs noted will be renewed for the colleges that
received a grant in the 2011-12 fiscal year1. This renewal is based on the original 201011 master grant specifications as well as the 2011-12 renewal RFA. In addition, the
following NEW criteria were added for the 2012-2013 year:
Changes to Work Plans
Work plans should include the following changes, if applicable, to align with upcoming
EWD Program restructuring2:
1. For curriculum development activities, grantees should adopt a skills panel
process when responding to labor market needs that results in the following
(unless determined not applicable):
a. Curriculum model definition and approval.
b. Definition of how the curriculum articulates into a career pathway(s) or
system of stackable credentials, including contextualized basic skills
where relevant.
c. Mapping to career readiness assessment.
d. Insertion of the associated career guidance module into
www.CACareerCafe.com (for community college students) and
www.WhoDoUWant2B.com (for high school students).
1
2
See Attachment 1: Districts and Colleges Receiving a 2012-13 Grant Renewal
See Attachment 2: DOING What Matters ™ for Jobs & the Economy
1
2. For 11-317: Statewide Leadership – As sector navigators, include how you will
provide the following technical assistance:
a. Inventory community college assets for expertise/capabilities/capacity to
address labor market need.
b. Identifying partners: employers, unions, regions, state agencies, higher
education institutions, and others.
c. Convening of partners into a skills panel to drive deliverables.
d. As needed, propose funding framework to the CCCCO on how to build out
the blueprint identified by the skills panel. This funding framework can
span multiple funding sources.
Changes to Reporting
1. For courses and/or curriculum developed and entered into the California
Community Colleges Curriculum Inventory, grantees are responsible for ensuring
that they are coded appropriately under Data Element CB23: Funding Agency
Category. This indicates whether the course was fully or partially funded by the
EWD Program. As outlined in the Data Element Dictionary:
DED#
DATA ELEMENT NAME
FORMAT
CB23
FUNDING-AGENCY-CATEGORY
X(01)
This element describes whether or not a Chancellor’s Office Economic Development Grant was
used to fully or partially develop a course and/or curriculum.
Coding
Meaning
A
This course was primarily developed using Economic Development funds.
B
This course was partially developed using Economic Development funds. These
funds exceed 40% of total development costs.
Y
Not Applicable (funding not used to develop course.)
2. Additional performance accountability outcome measures reporting may be
required along with the following common metrics3:
a. Measures of skills and/or competency attainment by students and workers
receiving educational or workforce training services under the program.
Integral to this measure is the reporting of student/employee Social
Security Number4.
b. Measures relevant to program completion, including measures of course,
certificate, degree, and program of study rates of completion for
3
Some measures are not yet collected but are in anticipation of EWD program restructuring.
Currently, 93% of students served by community colleges statewide provided their SSN so that the
CCCCO can retrieve wage data from EDD.
4
2
students/workers receiving education/workforce training services under
the program.
c. Measures of employment placement and/or measures of educational
progression (e.g., transfer readiness) for students/workers receiving
education or workforce training services under the program, depending on
whether the client is entering the labor market or continuing in education.
d. For those who have entered the labor market following completion of the
education or workforce training services offered under the program,
measures of income, including wage measures5.
e. A quantitative assessment of impacts on businesses receiving services
under the program. These may include data pertaining to profitability,
labor productivity, workplace injuries, employer cost savings resulting from
improved businesses processes, levels of customer satisfaction,
employee retention rates, estimates of new revenue generated, sales, and
market penetration, as well as information pertaining to new products or
services developed.
Required Documents
The following documents are required for submission:
 Grant Agreement Face Page: Four copies signed in a color other than black.
(Please Note: This will be emailed to the project director.)
 Contact Page (If changes were made from the previous year.)
 Work Plan (Including new criteria if applicable.)
 Application Budget Summary (Signed in a color other than black.)
 Application Budget Detail
 Application Match Detail
Significant Dates
Key Dates
Events
Friday, March 9, 2012
Addendum Announced
Monday, April 9, 2012
Required Documents are due
July 1, 2012*
Grant Start Date
*Pending the signing of the Governor’s State Budget.
For questions regarding this Addendum please contact Ray York, Dean of Industry
Partnerships Practices, (916) 324-5646, ryork@cccco.edu.
5
As referenced earlier, 93% of students served by community colleges statewide provided their SSN so
that the CCCCO can retrieve wage data from EDD.
3
Attachment 1
Districts and Colleges Receiving a 2012-13 Grant Renewal
DISTRICT
COLLEGE
RFA
Allan Hancock CCD
Allan Hancock College
Environmental Training Center
Butte-Glenn CCD
Butte College
Health Workforce Initiative
Training & Development
Statewide Leadership - HWI
Cabrillo CCD
Cabrillo College
Business Entrepreneurship Center
Cerritos CCD
Cerritos College
Advanced Transportation, Technology & Energy
Coast CCD
Golden West College
Health Workforce Initiative
Desert CCD
College of the Desert
Advanced Transportation, Technology & Energy
District
Statewide Leadership - ATTE
District
Statewide Hub - CACT
El Camino College
Centers for Applied Competitive Technology
El Camino CCD
Statewide Leadership - CACT
Workplace Learning Resource Center
Foothill-DeAnza CCD
DeAnza College
Centers for Applied Competitive Technology
Foothill College
Statewide Hub - WLRC
Statewide Leadership - WLRC
Grossmont Cuyamaca CCD
Grossmont College
Health Workforce Initiative
Cuyamaca College
Environmental Training Center
Workplace Learning Resource Center
Hartnell CCD
Hartnell College
New Media and Entertainment
Kern CCD
District
Business Entrepreneurship Center
Long Beach CCD
Long Beach City College
Advanced Transportation, Technology & Energy
Los Angeles CCD
Los Angeles Valley College
New Media and Entertainment
Los Rios CCD
American River College
Advanced Biotechnology Center
Statewide Leadership - BioTech
Statewide Hub - BioTech
District
Centers for International Trade Development
Workplace Learning Resource Center
Statewide Hub - COE
Merced CCD
Merced College
Centers for International Trade Development
Workplace Learning Resource Center
Mira Costa CCD
Mira Costa College
Business Entrepreneurship Center
Mt. San Antonio CCD
Mt. San Antonio College
Centers of Excellence
Napa Valley CCD
Napa Valley College
Business Entrepreneurship Center
Statewide Leadership - ETC
North Orange County CCD
Cypress College
Advanced Transportation, Technology & Energy
SCE
Environmental Training Center
New Media and Entertainment
Statewide Hub - ETC
4
Attachment 1
DISTRICT
COLLEGE
RFA
Ohlone CCD
District
Advanced Biotechnology Center
Pasadena Area CCD
Pasadena City College
Advanced Biotechnology Center
Statewide Hub - BioTech
Rancho Santiago CCD
District
Business Entrepreneurship Center
Centers for International Trade Development
Statewide Hub - BEC
Statewide Leadership - BEC
Riverside CCD
Riverside College
Statewide Leadership - CITD
San Bernardino CCD
San Bernardino Valley College
Centers of Excellence
Statewide Hub - COE
San Diego CCD
San Diego City College
Centers for Applied Competitive Technology
San Diego Miramar College
Advanced Transportation, Technology & Energy
Advanced Biotechnology Center
San Francisco CCD
City College of San Francisco
Advanced Transportation, Technology & Energy
Centers of Excellence
San Jose-Evergreen CCD
San Jose City College
Statewide Leadership - COE
San Luis Obispo County CCD
Cuesta College
Business Entrepreneurship Center
San Mateo County CCD
Skyline College
Centers for International Trade Development
Santa Barbara CCD
Santa Barbara City College
Health Workforce Initiative
Statewide Hub - NME
Statewide Leadership - NME
Santa Clarita CCD
College of the Canyons
Centers for Applied Competitive Technology
EWD Program Coordination
Sequoias CCD
College of the Sequoias
Centers for Applied Competitive Technology
Shasta-Tehama-Trinity CCD
Shasta College
Business Entrepreneurship Center
Sierra Joint CCD
Sierra College
Centers for Applied Competitive Technology
Southwestern CCD
Southwestern College
Centers for International Trade Development
State Center CCD
District
Statewide Hub - CITD
Ventura County CCD
District
Workplace Learning Resource Center
West Valley-Mission CCD
Mission College
Environmental Training Center
Statewide Hub - ETC
Health Workforce Initiative
West Valley College
Advanced Transportation, Technology & Energy
Statewide Hub - ATTE
Workplace Learning Resource Center
Yosemite CCD
Modesto Junior College
Centers of Excellence
5
Attachment 2
Community Colleges at the Heart of Workforce Education and Training
Community colleges play a lead role within the State of California’s workforce development
system, which comprises a wide range of agencies, departments, programs and funding
streams focused on helping students, unemployed adults, incumbent workers, veterans,
and underemployed workers obtain the skills and credentials needed to participate
successfully in the workforce and move along a career and wage progression.
In that context, the Economic and Workforce Development (EWD) program shall:
 Be responsive to the needs of employers, workers, and students.
 Collaborate with other public institutions, aligning resources to foster cooperation
across workforce education and service delivery systems, building well-articulated
career pathways.
 Have programmatic decisions that are data-driven and evidenced-based, investing
resources and adopting practices on the basis of what works.
 Develop strong partnerships with the private sector, ensuring industry involvement
in needs assessment, planning, and program evaluation.
 Be outcome oriented and accountable, measuring results for program participants,
including employers and workers.
 Be accessible to employers, workers, and students who may benefit from its
operation.
Goals
The Economic and Workforce Development (EWD) program is to do all of the following6:
1. To advance California's economic growth and global competitiveness through
education, training, and services that contributes to continuous workforce
improvement.
2. To bolster California's economic and jobs recovery through labor market-aligned
education, workforce training services, and sector strategies that include workforce
improvement, technology deployment, and business development that meet the
needs of California’s competitive and emerging industry sectors and industry
clusters.
3. To use labor market information to advise the Chancellor’s Office and regional
community college bodies on the workforce needs of California’s competitive and
emerging industry sectors and industry clusters.
a. To the extent possible, the EWD program shall work with, share information
with, and consider the labor market analyses produced by the Employment
Development Department’s Labor Market Information Division and the
California Workforce Investment Board.
b. EWD may also use its own resources to bolster and refine these labor market
and industry sector and industry cluster analyses to fulfill its mission.
4. To provide logistical, technical, and communications infrastructure support that
engenders alignment between the career technical education programs of the
6
Goals incorporate upcoming EWD program restructuring.
6
Attachment 2
community college system and the needs of California’s competitive and emerging
industry sectors and industry clusters.
5. To collaborate and coordinate investment with other state, regional and/or local
agencies involved in education and workforce training in California, including but
not limited to the California Workforce Investment Board, the Employment Training
Panel, the California Department of Education, and the Employment Development
Department
6. To identify, acquire, and leverage community college and other financial and in-kind
public and private resources to support economic and workforce development and
the career technical education programs of the state’s community colleges
7. To work with representatives of business, labor, and professional trade associations
to explore and develop alternatives for assisting incumbent workers in the state’s
competitive and emerging industry sectors. A key objective is to enable incumbent
workers to become more competitive in their region’s labor market, increase
competency, and identify career pathways to economic self-sufficiency, a living
wage, and lifelong access to good paying jobs.
EWD is an essential program contributing to CCCCO goals of supplying in-demand skills for
employers, creating relevant pathways and stackable credentials, getting Californians into
open jobs, and ensuring student success.
Economic and Workforce Development Program Objectives7



7
To analyze, secure, and disseminate labor market data in a way that informs and
supports state, regional and local decision-making regarding college programming,
including decisions to increase or decrease investments in programs of study in
context of the regional economy
To adopt a skills panel process, as a default process, when responding to labor
market needs.
To moderate the workforce system complexity for industry and partners who
interact with the community colleges – in particular, for those competitive and
emergent sectors that span multiple geographic regions and a multitude of colleges
– through a network of sector navigators.
Objectives reflect upcoming EWD Program restructuring.
7
Attachment 2
DOING What Matters ™ for Jobs & the Economy
To better address the structural skills mismatch, the California Community Colleges
Chancellor’s Office, Workforce and Economic Development Division (WED) will embark on a
two-year campaign for DOING What Matters™ for Jobs & the Economy. This four-pronged
effort will inform local decision making, address regional economies and focus on competitive
and emerging industry sectors.
DOING What Matters ™ for Jobs & the Economy
GOALS
Doing What Matters™ will reinforce student success through skills panels. Once an unmet labor
market need is identified:
 A sector navigator, if needed, will be designated to moderate the complexity of the
workforce system.
 An inventory of community college assets for expertise/capabilities/capacity will be
collected to address labor market need.
 Potential workforce partners: employers, unions, regions, agencies (CDE, CC, CSU,
UC, CWIB, local WIBs, ETP, EDD, etc.), other will be identified.
 Partners will convene into skills panel to drive deliverables:
 Curriculum model definition/approval
 Define career pathway or systems of stackable credential articulation, including
contextualized basic skills
 Map to career readiness assessment
 Insert career guidance module into CACareerCafé.com and
WhoDoUWant2B.com
 A proposed funding framework to build out blueprint will be developed (RFA should
include common metrics)
8