If a man takes no thought about what is distant, he will find sorrow near at hand. - Confucius (551-479 BC) James Stodder, (Economics PhD., Yale 1990) Lally School of Management & Technology Rensselaer Polytechnic Institute at Hartford Sustain 7/12/2016 * I. Interest as Self-Interest: 1) Is maximizing Shareholder Value sustainable? 2) Is accurate Carbon Pricing sustainable? II. Interest as Social-Discounting: 3) Is maximizing Expected Present Value sustainable? 4) Can we Balance current needs with long-term survival? Sustain 7/12/2016 1) * Shareholders = low commitment, demand high returns regardless of long-term effects. * GM a glaring example: failed to make the long-term investments of Japanese, Germans, or Ford (family). * Other systems ensure larger stakeholder voice: German banks and co-determination; Japanese Kereitsu and Lean Management promote-from-within. Sustain 7/12/2016 * http://www.worldenergyoutlook.org/publications/weo-2012/ Sustain 7/12/2016 2) Right * GE considers US carbon pricing necessary for economy, but does Cradle-to-Cradle (C2C) anyway. *Mercedes GLK-Class first car in the world to receive Environmental Certificate from TUV* (Technical Inspection Association), setting EU standards for LCA. * Right Pricing is necessary, but it is not sufficient. Sustain * http://www.tuv-sud.com/home_com 7/12/2016 http://www.daimler.com/Projects/c 2c/channel/documents/2003772_Env ironmental_Certificate_Mercedes_Be nz_GLK_Class.pdf Sustain 7/12/2016 Consumption (C), Regeneration (R) Two Kinds of Sustainability C > R: Stock ↓ C = R(S) C < R: Stock ↑ Stock (S) Sustain 7/12/2016 Consumption (C) Regeneration (R) Two Kinds of Sustainability Maximum Yield Stock (S) Sustain 7/12/2016 Consumption (C) Regeneration (R) Two Kinds of Sustainability Maximum Sustainable Welfare Maximum Yield Stock (S) Sustain 7/12/2016 Consumption (C) Regeneration (R) Two Kinds of Sustainability Max EPV (C) “Enlightened Selfishness” Max Sustainable Social Welfare “The Green Golden Rule” Stock (S) Sustain 7/12/2016 *Formalizing the Green Golden Rule http://www.amazon.com/Valuing-Future-Geoffrey-Heal/dp/0231113072 Sustain 7/12/2016 Consumption (C) Regeneration (R) Stability of Green Golden Rule Maximum Maximum Sustainable Yield Welfare Stock ↑ Stable Stock ↓ S1 Sustain Stock (S) Stock ↓ S2 7/12/2016 Consumption (C) Regeneration (R) Stability of Max Sustainable Yield Stable Stock ↓ Stock ↓ Stock (S) Sustain 7/12/2016 Consumption (C) Regeneration (R) Stability of Green Golden Rule Maximum Maximum Sustainable Yield Welfare Stock ↓ Stock ↓ Stable S1 Sustain Stock ↑ Stock (S) S2 7/12/2016 * Viable Balance between Efficiency & Resilience (Goerner, Lietaer, Ulanowicz, Ecol. Econ., 2009)* * http://www.sciencedirect.com/science/article/pii/S0921800909003085 Sustain 7/12/2016 Consumption (C) Regeneration (R) Two Different Discount Rates Old Econ: Max EPV(C) r>0 “Dictatorship of the PRESENT” New Econ: Max EPV(C, S) r=0 “Dictatorship of the FUTURE” Stock (S) Sustain 7/12/2016 * * Dictatorship of the Future: The Stern Review (2006): r = 0.1% * Dictatorship of the Present: Nordhaus Critique (2007): r = 3% → 1% Sustain 7/12/2016 * Sustain http://www.worldenergyoutlook.org/publications/weo-2012/ 7/12/2016 Graciela Chichilnisky, Economics E-Journal (2009): *The “Chichilnisky Criterion” • Starts with a focus on sustainable consumption, gradually shifts toward sustainable welfare. • Requires a gradual transition from r > 0 to r = 0 (thus becoming more ‘future oriented’). • There is evidence that this is how most people naturally discount the far future anyway. Sustain 7/12/2016 * Evidence on discounting from anthropology, animal behavior, and experimental psychology: http://evolutioninstitute.org/sites/default/files/external_docs/The%20evolution%20of%20hyperbolic%20discounting%20Implications%20for%20truly%20social%20valuation%20of%20the%20future.pdf Sustain 7/12/2016 “Management is not about maximizing profits or shareholder value in the short term. That may be relatively easy to do if the corporation is willing to sacrifice its future. Nor is management about investing everything into the long-term prospects. It may be impossible to survive the cash flow constraints or the risks and uncertainties of making investments without seeming rewards.” (p. 341) Sustain 7/12/2016 * Viable Balance between Efficiency & Resilience (Goerner, Lietaer, Ulanowicz, Ecol. Econ., 2009)* * http://www.sciencedirect.com/science/article/pii/S0921800909003085 Sustain 7/12/2016 * *Efficient Carbon Pricing, Maximizing Shareholder Value, Maximizing Expected Present Value – all are insufficient for sustainability if not based on Green Golden Rule. *Because of this insufficiency, firms aiming at very long- term success will go beyond what is currently required. *A Falling-Discount rate is “nature’s rule” in successful ecosystems. Most traditional cultures of spirituality and stewardship also foster the Green Golden Rule. *Similarly, a contemporary path to the Green Golden Rule must build a social and moral consensus toward the future. (If forced, that could be a real dictatorship!) Sustain 7/12/2016