Career Cluster: Marketing, Sales & Services
High School CTE Program: Marketing (Management)
Career Cluster Pathway: Professional Sales & Marketing
Educational Agency: School District of Osceola County 2014-2015
16 CORE CURRICULUM CREDITS
8 ADDITIONAL CREDITS
OTHER REQUIRED
CAREER AND TECHNICAL
ENGLISH
MATH
SCIENCE
SOCIAL
COURSES
EDUCATION COURSES
4 credits
4 credits
3 credits, 2 with lab
STUDIES
RECOMMENDED
3 credits
Major Area of Interest:
FINE OR PRACTICAL
ARTS (1 credit)
ELECTIVES
MKTG - Marketing
CREDIT
CAREER
POSTSECONDARY
HIGH SCHOOL
PHYSICAL
EDUCATION (1 credit)
Career Cluster of interest identified by students enrolled in mandatory middle school career education course that includes interest assessment through CHOICES and ePersonal
Education Planner through FACTS.org.
AP Human
Computing for
Algebra 1 or H, or
Biology, H or AP
English I or H
Geography or
HOPE
Marketing Essentials
College and
9
Geometry or H
Elective
Careers
10
English 2 or H
Geometry or H, or
Algebra 2 or H
Physical Science,
Chemistry or Physics H
or AP
Chemistry, Physics or
Student Choice of
Science, H or AP
World History, H
or AP
Fine or Practical
Arts Elective
Marketing Applications
Elective
American History,
H or AP US
Elective
Marketing Management
Foreign Language
History
Marketing Education Directed
Pre-Calculus or AP
American
Chemistry, Physics or
English 4 or H, or
Study or Marketing
Student Choice of
Statistics or AP
Govt/Economics,
Elective
Foreign Language
12
Cooperative Ed. OJT or
AP Literature
Science, H or AP
Calculus
H or AP
Guided Workplace Learning
Dual enrollment courses may be used to satisfy high school graduation or Bright Futures Gold Seal Vocational Scholars course requirements
- see the Articulation Coordinating Committee's Dual Enrollment Equivalency List and the Bright Futures Comprehensive Course Table.
Secondary career and technical education programs may lead to industry recognized certificates, occupational opportunities or postsecondary education options. Based on the
Career Cluster of interest and identified career and technical education program, the following postsecondary options are available.
11
English 3 or H, or
AP Language
Algebra 2 or H, or
Pre-Calculus
TECHNICAL CENTER PROGRAM(S)
VALENCIA COLLEGE PROGRAM(S)
Mid FL Tech
Marketing, Merchandising
& Parts Operations
Business Administration Technical Certificates
A.S. in Business Administration
UNIVERSITY PROGRAM(S)
University of Central Florida
B.A.S. -Supervision & Administration Track
Valencia College Transfer Agreements Private
Statewide
A.S. to B.S. Business Administration
CLICK ON LINKS BELOW TO VIEW SAMPLE JOB TITLES
Retail Salespersons - SOC Code: 41-2031
Marketing Manager - SOC Code: 11-2021
High School to Technical Center (PSAV)
Industry Certifications
Career & Technical Student
Associations
Internship/ Work Experience
Recommendations
Marketing Managers – SOC Code: 11-2021.00
First Line Manager of Retail Sales Workers – SOC Code: 41-1011
Property, Real Estate, & Community Association Managers – SOC
Code: 11-9141.00
ARTICULATION AND CTE DUAL ENROLLMENT OPPORTUNITIES
High School to College Credit Cert. or Degree
Articulation by Joint Assessment
MAR 2011 Principles of Marketing (3 college credits)
Marketing Managers – SOC Code: 11-2021.00
PSAV/PSV to A.S. to B.S. or B.A.S.
A.S. to B.A.S. at UCF
MICRO069 – MOS bundle
BPA, Skills USA
Internship/Work Experience Recommendations are made by the CTE Teacher and/or the school’s Career Specialist
Orange  Osceola  Valencia Career Pathways Consortium
Postsecondary Career Pathway Programs
High School Articulation by Joint Assessment to Valencia College
Valencia College – Business Administration A.S. Degree – Marketing Specialization
FOUNDATION COURSES
ENC 1101 Freshman Composition I
SPC 1608 Fundamentals of Speech
GEB 1011 Introduction to Business
INTERMEDIATE COURSES
MARKETING SPECIALIZATION COURSES
CGS 2100C Computer Fundamentals and Applications
MAR 2011 Principles of Marketing
MAN 2021 Principles of Management
MKA 2021 Principles of Selling
PSY 2012 General Psychology
MKA 2511 Advertising
ACG 2021C Principles of Financial Accounting
CGS 2510C Spreadsheet Applications for
Business
MTB 1103 Business Mathematics
BUL 2241 Business Law 1
Humanities HUM Prefix (Gordon Rule Writing)
See Gen ED Requirements
Academic Advising
with Career
Program Advisor
OST 1335 Business Communications
BUL 2242 Business Law II
Electives
Internship(s) and/or Business Electives
Specializations are also available in:
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Human Resources Management
International Business
Management
Finance
Property & Casualty Insurance Management
Real Estate Management
Small Business Management
Shorter term Technical Certificates are available in:

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
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Business Management (24 credits)
Business Operations (18 credits)
Business Specialist (12 credits)
Accounting Specialist (12 credits)
Customer Service Management (24 credits)
Customer Service Operations (18 credits)
Customer Service Specialist (12 credits)

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

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Human Resources Management (24 credits)
Human Resources Operations (18 credits)
Human Resources Specialist (12 credits)
Property and Casualty Ins. Mgmt. Operations (18 credits)
Property and Casualty Ins. Mgmt. Specialist (12 credits)
Real Estate Specialist (12 credits)
See website http://valenciacollege.edu/asdegrees/ for more information.
Orange County Career & Technical
Education including CTE Dual Enrollment:
https://www.ocps.net/cs/workforce/Pages/default.aspx
Osceola District Schools
Career & Technical Education:
http://www.cte.osceola.k12.fl.us
Valencia College including
articulation by joint assessment:
http://valenciacollege.edu/careerpathways