Abstract Postmodern constructivism, neoliberal cultural hegemony and culturalism in Latin America Pablo Cristoffanini Aalborg Universitet pablo@hum.aau.dk Postmodern constructivism (PMC) has brought significant changes to the way we think about culture, identity and the subject in academic discourse and everyday culture. As is well known, the targets of the postmodern critique of the Enlightenments project have been the subject conceived with a coherent identity and Marxist conceptions of identity as a sense of belonging to a group based on socioeconomic conditions. As opposed to the Marxist approach, postmodern constructivism has privileged ethnic and sexual identities, partly because they do not necessarily involve anti-capitalist critique. Part of the central thesis of this article is that postmodern constructivism contains tensions and incongruencies like: a) Despite its self-conception as a progressive cultural and political movement, PMC because of its radical anti-essentialism has difficulties to explain and defend consistently and substantially human rights and the rights of the oppressed or minority ethnic groups to preserve important parts of their culture and language b) In Latin America, and possibly in other parts of the world, PMC facilitated ideas and expressions that have paved the way for neoliberal cultural hegemony c) Postmodern constructivism with its culturalism and relativism makes it difficult or impossible to provide a substantial criticism of the abuse of national or ethnic identities.