Coaching the Development of a Rural Tourism Organization Cynthia Pilcher, Ed.D. Kay Tettleton, Ed.D. LSU AgCenter Start? • Idea originated in Lake Providence, Nov. 2004 • LSU AgCenter CED agents • Facilitated organization of a regional meeting, Jan. 2005 • The rest is history . . . How? • 300 community leaders and elected officials gathered in Tallulah over a period of 4 months • Parishes chose Board members • Met and organized for 7 months • Katrina & Rita Louisiana Delta 65, Inc. • Officially formed December 2005 • Open House/membership drive • Marketing Community Coaching • • • • • What is it? How does it work? Pros and cons Team coaching/co-coaching Role Mission of LA Delta 65, Inc. • Promote rural tourism along the U.S. Highway 65 corridor, an agricultural region Implications • • • • • • Higher education Engaged universities Community & economic development Civic engagement Leadership development Policy advocacy Role of Higher Education LSU AgCenter Customer Relations Skills Leadership Development Entrepreneurship Community & Technical Colleges Emerging curriculum needs Increase enrollment Contact Dr. Cynthia Pilcher LSU AgCenter cpilcher@agcenter.lsu.edu Dr. Kay Tettleton LSU AgCenter ktettleton@agcenter.lsu.edu