4-H
CLOVER
a symbol of trust
LET’S
BE HONEST
We Lo
e the 4-H Clover
BEEN AROUND A LONG TIME
1912
USDA tells states to use a 4-LEAF CLOVER
to represent YOUTH clubs
1918
USDA uses term “4-H Club”
1924
4-LEAF CLOVER becomes the “official”
mark for 4-H Clubs
1948
Congress gives federal protection for the 4-H
name & emblem with “TITLE 18 U.S.C. 707”
IT’S THE LAW
It is the legal responsibility
of the Cooperative Extension Service & the
USDA to ensure the consistent and correct use
of the 4-H Name & Emblem by all levels of
salaried & volunteer Extension staff,
4-H participants, and authorized non-Extension
entities.
United State Department of Agriculture, National Institute of
Food and Agriculture, Division of Youth & 4-H
IT’S A BIG DEAL
USE OF THE 4-H CLOVER
The official 4-H Emblem is a
4-Leaf Clover
with a letter
H
in each leaf,
& the stem
turned to the right,
& the Federal mark
18 USC 707 included.
USE OF THE 4-H CLOVER
MUST APPEAR AS A
COMPLETE IMAGE
Don’t even think
about creatively
cropping it, cutting
off a leaf or
bleeding it off the
edge of the paper.
INCORRECT
USE OF THE 4-H CLOVER
MUST NOT BE
COVERED UP
NOPE,
even though
they make
really cute
t-shirt designs
INCORRECT
ILLINOIS
USE OF THE 4-H CLOVER
MUST NOT BE
FADED OR SHADED
INCORRECT
The clover must
be a solid dark
green, white,
gold or black.
JOIN US
JUNE 4
XXXXX XXXX XX
X X X XXXXX X
XXXXX XXX
USE OF THE 4-H CLOVER
STEM MUST BE
POINTED TO THE RIGHT
INCORRECT
ILLINOIS
NOPE
Just say no
USE OF THE 4-H CLOVER
MUST INCLUDE
18 USC 707
Either location is
fine, but it’s
“gotta” be there
IT’S OWNED BY THE GOVERNMENT
By using the “18 U.S.C. 707”
we are fulfilling our legal obligation
to correctly inform the public of the
federal protections and consequences
of potential misuse.
United State Department of Agriculture, National Institute of
Food and Agriculture, Division of Youth & 4-H
USE OF THE 4-H CLOVER
KEEP IT UPRIGHT
AND STRAIGHT
Don’t rotate or
turn the clover
on its side.
There is an
exception when
used on printed
fabric.
INCORRECT
USE OF THE 4-H CLOVER
NEVER DISTORT
OR STRETCH IT
If it doesn’t
look right, it
probably
isn’t right.
CHECK IT!
INCORRECT
UGH!
Just don’t.
USE OF THE 4-H CLOVER
GREEN LEAVES (PMS 347)
Hs are white, black, metallic gold or
reversed out to the color of the paper or
material it is printed on.
COLOR
BLACK LEAVES
Hs are white or reversed out to the
color of the paper or material it is
printed on.
GOLD LEAVES
WHITE LEAVES
Hs are black, green or reversed out to
the color of the paper or material it is
printed on.
Hs are white, black,
green or reversed out
to the color of the
paper or material it is
printed on.
PROPER T-SHIRT ETIQUETTE
COMMON 4-H T-SHIRT CLOVER
ERRORS
Clover leaves are the wrong color or are the color of the shirt.
Leaves must be black, white, metallic gold or green
Clovers are covered up by artwork, club names or other words.
Any artwork must appear behind the Clover and completely separate
Clovers do not include the federal mark #18 USC 707.
Be sure your clovers are large enough on your shirt for the #s to appear clearly.
Clovers are stretched, distorted or tilted to fit a certain area,
or hand-drawn to create an artistic version of the Clover.
Ask your local Extension office for the official logo to provide to your t-shirt artist or vendor.
USE OF THE 4-H NAME
4-H
Try not to separate the 4 and
the H at the end of a line.
Don’t replace the words 4-H
with a Clover.
You may use just 4H when
using it as a #hashtag.
Use a number 4 and a capital H,
separated by a HYPHEN (-).
Not a dash. Not a slash. Not a space.
Don’t do this: 4H
Don’t do this:
Our
Club.
It’s okay to do
this: #4H
#thats4H
DON’T MISUNDERSTAND US.
WE WANT YOU TO USE 4-H CLOVERS EVERYWHERE!
Stick a clover on it!
We just have to protect the image
and use it EXACTLY as it’s meant to
be used so it will ALWAYS be
RECOGNIZED and ALWAYS be OURS.
Information provided by USDA National Institute of Food and Agriculture Document
“4-H Name and Emblem: Policy Guide for 4-H Professionals.”
Request a copy from your local University of Illinois Extension Office.