SPEAKER WORKSHEET: SAMPLE COPY-LBJ’S SPEECH
SPEAKER NAME:
LYNDON BAINES JOHNSON
TOPIC/TITLE: (informative, persuasive entertain)
DATE:
Civil Rights-info spch
OCCASION/SITUATION: (time, place, when)
Signing of the Civil Rights Act of 1964, “live” telecast from the White House
SPECIFIC PURPOSE: (At the end of my speech, the audience will…)
Explain what law means to Americans
MAIN IDEA: (One sentence summary-includes the topic and your point @ it.)
Civil Rights are now the law.
AUDIENCE ANALYSIS:
DEMOGRAPHICS: (facts of audience-age, race, gender, education, finances etc.)
Voting adults, mixed gender, all income levels
VALUES: (underlying moral code) justice, patriotism, equal rights
ATTITUDES: (how audience feels about topic) hope, anger, mixed feelings
BELIEFS: (why audience has attitude, influences action) people deserve equal rights
CREDIBILITY TECHNIQUES: (what speaker will do to help audience believe the message: delivery skills, language skills, sources, enthusiasm, experience etc.)
President of the United States, factual delivery, repetition, strong but simple language
APPEALS (NEEDS, MOTIVATIONS): (audience benefits) justice, patriotism, freedom, history, pride, tradition
VISUAL AIDS: (type and purpose)
RESEARCH SOURCES (M.L.A. STYLE) (Author’s last name. Title or quotation marks. City:
Publishing house, date. OR (Internet sources) Author’s last name. “Title.” Complete URL address followed by the date of access)
SUPPORT TECHNIQUES: (types of proof, evidence: quotes, facts, statistics, dates etc.) reference to historical events, tradition, world reputation, and Constitution

ORGANIZATIONAL TECHNIQUES:
Topical
LANGUAGE TECHNIQUES: (literary skills: repetition, simile, metaphor, parallelism, vivid language)
(repetition) “not only to found a nation but forge freedom…not only for political independence but for personal liberty, not only to eliminate foreign rule but to establish justice…” Americans of every race and color have died in battle…Americans of every race and color have worked to build a nation…, We believe that all men are created equal yet many Americans are denied equal treatment. We believe that all men have rights yet many Americans do not enjoy those rights. We believe…yet millions are being deprived of these blessings…, Our constitution forbids it. The principles of freedom forbid it. Morality forbids it, and the law… tonight forbids it.”
INTRODUCTION: (beginning of speech: fact, quote, question, statistic, example etc.)
Fact
OUTLINE:
1.
188 years ago a band of patriots fought for liberty
2.
The ideals of these patriots have influenced other people in foreign lands
3.
Each generation must fight to renew freedom
4.
Americans of every race and color have died in battle to protect that freedom
5.
The present generation of Americans must continue to search for justice
6.
We believe all men are created equal yet many men are denied equal treatment due to the color of their skin
7.
The Constitution now forbids discrimination
8.
Equal rights is the law
CONCLUSION: (ending technique: restate main idea, summary, quote, fact, startling statement)
Fact