Pathfinder Day | Your Blog as a Business Morgan Shanahan, Susan Getgood,

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Pathfinder Day | Your Blog as a Business
#BH11pathbiz
Pathfinders:
Morgan Shanahan, the818.com
@the818
Susan Getgood, getgood.com/roadmaps
@sgetgood
Moderator:
Sara Hawkins, savingforsomeday.com
@saving4someday
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Legal Basics to Empower You and Protect Your Blog
Sara Hawkins
sara@savingforsomeday.com
@Saving4Someday
#BlogHer11
#BH11pathbiz
Disclaimer
Thank you for attending what is surely going to be an
experience you didn’t expect. However, before we
get started …
My presentation is not legal advice. I am providing
legal information. I am not your lawyer. But I am
your friend!
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Forming A Company
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Becoming A Business
• What are the options
• How to choose the right one
• Are you in a “Tax Nexus” State?
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Becoming A Business
• What are the options?
• Sole Proprietor
• Partnership
• Corporation
• S-Corp
• Limited Liability Company
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Becoming A Business
• What are the options
• How to choose the right one
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Becoming A Business
• What are the options
• How to choose the right one
• Are you in a “Tax Nexus” (“Amazon Tax”) State?
• States that have closed Amazon Affiliate Network
• Illinois, Colorado, Rhode Island, North Carolina,
Arkansas, Connecticut, California
• New York, special status
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Image used with permission: © Hugh MacLeod gapingvoidgallery.com
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Protecting Your Content
If imitation is the highest form of
flattery, please don’t flatter me!
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Protecting Your Content
®
TM
Self-hosted
.net
blogger
.tv
.com
wordpress
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Copyright vs. Plagiarism
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Copyright vs. Plagiarism
What is copyright?
Copyright is a form of protection grounded in the U.S.
Constitution for original works of authorship fixed in a
tangible medium of expression. Copyright covers both
published and unpublished works.
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Copyright vs. Plagiarism
What is plagiarism?
Plagiarism is the wrongful appropriation or close
imitation and publication of another person’s
language, thoughts, expressions or ideas AND
representing them as your own.
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Copyright
Just because it’s on the internet DOES NOT mean it’s in
the public domain.
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Copyright
Citing your source, giving a link back or mentioning
the author’s name or blog in YOUR post DOES NOT
mean you can use their copyrighted material!
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Copyright
Obtain permission before using someone
copyrighted work. Always. Every Time!
else’s
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FTC Disclosure
Disclosure is mandatory if you write about something
and:
• You got money, free/discounted product, trip, or
service
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FTC Disclosure
Disclosure is mandatory if you write about something
and:
• You got money, free/discounted product, trip, or
service
• You went somewhere (movie, play, dinner) and
didn’t have to pay
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FTC Disclosure
Disclosure is mandatory if you write about something
and:
• You got money, free/discounted product, trip, or
service
• You went somewhere (movie, play, dinner) and
didn’t have to pay
• You get compensation because they click on a link
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Other Legal Issues
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Other Legal Issues
• Giveaways
• Image Hosting
• Defamation
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Image credit: Joy of Tech
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Thank you!
Legal Basics to Empower You and Protect Your Blog
Sara Hawkins
sara@savingforsomeday.com
@Saving4Someday
SavingForSomeday.com
SavingForSomeday.com/blog-law/
RATE THIS SESSION! iPad and iPhone users: Rate this session in the BlogHer '11 mobile app!!
#BlogHer11
#BH11pathbiz
Wireless Network (no password required): BLOGHER
Brought to you by
Pathfinder Day | Your Blog as a Business
#BH11pathbiz
Pathfinders:
Morgan Shanahan, the818.com
@the818
Susan Getgood, getgood.com/roadmaps
@sgetgood
Moderator:
Sara Hawkins, savingforsomeday.com
@saving4someday
RATE THIS SESSION! iPad and iPhone users: Rate this session in the BlogHer '11 mobile app!!
#BlogHer11
#BH11pathbiz
Wireless Network (no password required): BLOGHER
Brought to you by
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