Sample Scheme of Work
Creative iMedia Level 3 (04310-04312)
Unit 302: Digital Media Skills
Topic: Digital media skills for asset production
Suggested Teaching Time: 60 Hours
Topic outline
Suggested teaching and homework
activities
Suggested resources
Points to note
Multiple choice questionnaire (paper based or
electronic) for initial assessment
This unit helps learners to familiarise
themselves with the more advanced
aspects of digital media skills for the
creative and media sector. It allows them
to understand the client brief and time
frames and deadlines and preparation
techniques to form part of the project
planning and creation process.
Introduction to the unit and initial
assessment
Identify existing it skills
0–1 hours
Teaching activity: introduce what is digital media and
what is repurposing
Ref lesson plan 1 - introduction
Introduction to MAPS
View MAPS 3 e-portfolio online
http://www.maps-ict.com
2 hours
All learners to request a new account (or logon if
account already exists)
Ref lesson plan 2 – MAPS intro
Explain unit aims and objectives
Customise own workspace
Create a post and blog entry
Activity: to upload a file
Digital media research
3–6 hours
Teaching activity to investigate the range of digital
media types, where they are used and who is the
target audience
Group exercise: to research and discuss a range of
target platforms and how media is disseminated
Sample materials and digital media
For rating of digital media – use the ocr planning and
evaluation template which has a rating table included at
the back.
Ref lesson plan 3 – investigate digital media
Homework: to search and collect a range of digital
media
Uses of digital media, for example
advertising, information, entertainment in
both print publishing and web distribution
channels
The target platforms will range from
simply audio to full video and animation
and the learners should be able to identify
the required medium and formats as
appropriate to the client brief and the
audience.
Methods of dissemination eg broadband,
wireless, 3g, cd, radio frequencies
© OCR
Page 1 of 17
Creative iMedia Level 3 (04310-04312)
V1.0
Unit 302: Digital Media Skills
Topic outline
Working with still images
7–14 hours
Suggested teaching and homework
activities
Suggested resources
Points to note
Teaching activity: features of image editing software
applications (identifying what is available)
Sample materials – a range of high and low resolution
images and graphics such as:
Files supplied in both compressed and
uncompressed formats:
Teaching activity: to identify what tools and
techniques of the software is used to edit and
repurpose images and graphics
An a4 print image at 300dpi (with 3508 x 2480 pixels)
Appropriate compression techniques and
types of compression;
Teaching activity: to identify compressed and
uncompressed file formats together with their
properties, limitations, advantages and
disadvantages
A web image at 72dpi (with 800 x 600 pixels)
A cd cover image at 300 dpi (since for print) with 1425 x
1425 pixels ie 4.75” square
A web banner at 72dpi (with 600 x 160 pixels)
Ref lesson plan 4 – still images
Teaching activity: using asset logs
Exercise: to edit and repurpose a range of images
and graphics for sample activities (not the final
assignment brief)
Teaching activity: developing and using test plans for
digital media
15–22 hours
Workflow processes to include for
example, file naming, album organisation,
rating, sorting, tagging, stacking and
image processing techniques
Testing will vary for each asset type and
learners should use appropriate format
and potentially platforms to test.
Teaching activity: features of video editing software
applications (identifying what is available)
Sample materials – a range of moving image files in
different file formats and resolutions such as:
Files supplied in both compressed and
uncompressed formats:
Teaching activity: to identify what tools and
techniques of the software is used to edit and
repurpose video and other moving image media clips
Video files in .avi, .mov, .mpeg, and .flv
Appropriate compression techniques and
types of compression;
Ref lesson plan 5 – moving images
Teaching activity: to identify compressed and
uncompressed file formats together with their
properties, limitations, advantages and
disadvantages
Teaching activity: using asset logs
Exercise: to edit and repurpose a range of video and
moving image clips for sample activities (not the final
assignment brief)
Homework: to find a number of short video clips for
use in class (may be sourced online or recorded
using a compact digital camera for example)
Teaching activity: developing and using test plans for
digital media
© OCR
Page 2 of 17
Image file types eg tif, psd, jpg, png, gif
Only basic editing and processing
techniques need to be evidenced for this
unit since the primary aim is about the
process and workflow.
Homework: to find a number of still images in
different formats for use in class
Working with video
How to achieve small file-sizes and low
data-transfer rates while maintaining
asset quality;
Creative iMedia Level 3 (04310-04312)
How to achieve small file-sizes and low
data-transfer rates while maintaining
asset quality;
Moving image eg .avi, mpeg-2, mpeg-4
Workflow processes to include for
example, file naming, album organisation,
rating, sorting, tagging, stacking and
image processing techniques
Only basic editing and processing
techniques need to be evidenced for this
unit since the primary aim is about the
process and workflow.
Testing will vary for each asset type and
learners should use appropriate format
and potentially platforms to test.
V1.0
Unit 302: Digital Media Skills
Topic outline
Working with audio
23–30 hours
Suggested teaching and homework
activities
Suggested resources
Points to note
Teaching activity: features of audio editing software
applications (identifying what is available)
Sample materials – a range of audio files such as
music, voiceovers and event sounds
Files supplied in both compressed and
uncompressed formats:
Teaching activity: to identify what tools and
techniques of the software is used to edit and
repurpose audio files
Audio files to be in both .wav and .mp3 formats as a
minimum
The effect of audio sampling-rates and
bit-depth on file-size and data-transfer
rates;
Ref lesson plan 6 – audio
Teaching activity: to identify compressed and
uncompressed file formats together with their
properties, limitations, advantages and
disadvantages
Appropriate compression techniques and
types of compression;
How to achieve small file-sizes and low
data-transfer rates while maintaining
asset quality;
Teaching activity: using asset logs
Exercise: to edit and repurpose a range of audio files
for sample activities (not the final assignment brief)
Audio eg wav, mp3
Workflow processes to include for
example, file naming, album organisation,
rating, sorting, tagging, stacking and
image processing techniques
Homework: to find a number of short audio clips for
use in class (may be sourced online or recorded
using a digital recorder or microphone and computer
for example)
Only basic editing and processing
techniques need to be evidenced for this
unit since the primary aim is about the
process and workflow.
Teaching activity: developing and using test plans for
digital media
Testing will vary for each asset type and
learners should use appropriate format
and potentially platforms to test.
Interim assessment
31–32 hours
© OCR
Page 3 of 17
Assess learners for their ability to edit and repurpose
still images, video and audio, using practice material
Sample (practice) assignments
Ref lesson plan 7 – interim assessment
Creative iMedia Level 3 (04310-04312)
Not to be used as final work for
assessment and external moderation
V1.0
Unit 302: Digital Media Skills
Topic outline
Suggested teaching and homework
activities
Suggested resources
Points to note
How to plan
Teaching activity: what are client requirements?
Computer software applications
33–37 hours
Teaching activity: how to select appropriate
equipment and resources
Project planning software
Report that incorporates, for example,
client discussion, written brief,
specification, end user requirements,
purpose and timescales.
Teaching activity: identification of file formats that
would be suitable for a specific purpose
Use of sample materials: to plan a response to a
sample client brief (not the final assignment)
Ref lesson plan 8 - planning
Teaching activity: to explain the legal and ethical
issues involved with digital media
Equipment list with annotated comments
on reasons why suitable for the project
Narrative or annotated document that
covers relevant techniques for audio, still
image and moving image assets. For
example, compression techniques, audio
bit depth, volume, image pixel
dimensions, resolution, moving image
video format, pixel dimensions, file
formats
The digital workflow to cover the
recording/capture, editing and storage of
the assets and final work, including any
working file formats and how these differ
from the requirements of the end user.
Demonstrate knowledge and
understanding of copyright, trademarks
and intellectual property use
How to create a project plan
38–41 hours
Teaching activity: how to create project plans with
tasks, timescales and resources
Work plan may be created using dedicated project
planning software
Identify factors that affect production and planning,
including key stages, constraints and contingencies
Ref lesson plan 9 – project planning
Exercise: to create a project plan that identifies
workflow, timescales and resources involved in
converting each of the different types of digital media
files
© OCR
Page 4 of 17
Creative iMedia Level 3 (04310-04312)
Project plans may be created using
commercial or open source project
planning software applications.
Plans should include a series of linked
tasks, the durations for each (in hours:
minutes format) and the dates of the
activities from start to finish
Contingency planning should also be
included
V1.0
Unit 302: Digital Media Skills
Topic outline
Suggested teaching and homework
activities
How to evaluate
Teaching activity: how to critically evaluate work
42–44 hours
Suggested resources
Points to note
Group activity: to discuss and review a piece of work
Use the ocr planning and evaluation template as
guidance.
Exercise: to evaluate own work on samples of digital
media
Group activity to display samples of digital media on
projector screen
Critical personal evaluation, commenting
on the quality of finished product and its
fitness for purpose
Learners own digital media and those of peers
Ref lesson plan 10 - evaluation
Obtain feedback from the client and/or the
target audience
Identify parameters and constraints that
influenced decisions made. For example
asset manipulation, file formats,
compression techniques, permission and
subject matter/location, copyright, ipr,
trademarks etc
Maintain accurate written records of
relevant information about assets
obtained, such as source, ownership, any
restrictions on use, where they are
located, filenames given
Final assignment – research
Introduce the ocr or centre devised assignment
45–48 hours
Start task 1 of final assignment
Collate evidence for task 1 of the final assignment
(learning outcome 1 – exploration)
Final assignment – planning
tasks
Review the ocr or centre devised assignment
49–52 hours
Collate evidence for task 2 of the final assignment
(learning outcome 2 – planning)
Start task 2 of final assignment
Ocr planning and evaluation template (available as a
download from the ocr website)
All assignment work must be individual
Ref lesson plan 11 – assignment work
Ocr planning and evaluation template (available as a
download from the ocr website)
All assignment work must be individual
Digital media resource files for use with the ocr
assignments can be downloaded from the ocr website
at www.ocr.org.uk
Ref lesson plan 11 – assignment work
Final assignment – creating
work
Monitoring and supervision of learners completing
their assignment work.
53–57 hours
Collate evidence for task 3 of final assignment
(learning outcome 3 – produce), to include:
Ref lesson plan 11 – assignment work
All assignment work must be individual
Audio file
Still image file
Moving image file
A) [with ongoing upload of work to MAPS e-portfolio
for secure storage]
© OCR
Page 5 of 17
Creative iMedia Level 3 (04310-04312)
V1.0
Unit 302: Digital Media Skills
Suggested teaching and homework
activities
Suggested resources
Points to note
Monitoring and supervision of learners completing
their assignment work to produce an evaluation.
Ocr planning and evaluation template (available as a
download from the ocr website)
All assignment work must be individual
Collate evidence for task 4 of the final assignment
(learning outcome 4 - evaluation)
Ref lesson plan 11 – assignment work
MAPS upload
MAPS upload
http://www.maps-ict.com
60 hours
Verification and supervision of learners uploading all
the required evidence files to the MAPS e-portfolio,
completing checklists as required
Topic outline
Final assignment – evaluation
58–59 hours
Teacher feedback required for each
student on their final work – to be
uploaded with other evidence
Next steps to include links with other
creative imedia units to be delivered
Summary of unit completion and next steps
© OCR
Page 6 of 17
Creative iMedia Level 3 (04310-04312)
V1.0
Unit 302: Digital Media Skills
Sample Lesson Plan 1
Creative iMedia Level 3 (04310-04312)
Unit 302: Digital Media Skills
Introduction and initial assessment
OCR recognises that the teaching of this qualification above will vary greatly from school to school and
from teacher to teacher. With that in mind this lesson plan is offered as a possible approach but will be
subject to modifications by the individual teacher.
Lesson length is assumed to be one hour.
Learning Objectives for the Lesson
Objective 1
Assess students knowledge and skills of working with IT
Objective 2
Know what is digital media
Objective 3
Understand the use of different digital media
Recap of Previous Experience and Prior Knowledge
Not Applicable
Content
Time
Content
5 minutes
Introductions and aims of the lesson
20 minutes
Initial assessment
10 minutes
What is digital media?
15 minutes
Media types used – still images, moving images (video) and audio
5 minutes
Where digital media is used
Consolidation
Time
Content
5 minutes
Summary of digital media types and uses, aims for next lesson
© OCR
Page 7 of 17
Creative iMedia Level 3 (04310-04312)
V1.0
Unit 302: Digital Media Skills
Sample Lesson Plan 2
Creative iMedia Level 3 (04310-04312)
Unit 302: Digital Media Skills
Introduction to MAPS
OCR recognises that the teaching of this qualification above will vary greatly from school to school and
from teacher to teacher. With that in mind this lesson plan is offered as a possible approach but will be
subject to modifications by the individual teacher.
Lesson length is assumed to be one hour.
Learning Objectives for the Lesson
Objective 1
Know what MAPS is used for
Objective 2
Create an individual account
Objective 3
Know how to customise own workspace
Objective 4
Know how to create a post and blog entry
Objective 5
Know how to upload evidence to MAPS
Recap of Previous Experience and Prior Knowledge
Not Applicable
Content
Time
Content
5 minutes
Introduction to MAPS 3
10 minutes
Students to access MAPS and register for an account (unless already created)
5-10 minutes
Customise own workspace
15 minutes
How to create a post and blog entry
10 minutes
How to upload a file
Consolidation
Time
Content
5 minutes
Create a blog entry
10 minutes
Upload a sample file
© OCR
Page 8 of 17
Creative iMedia Level 3 (04310-04312)
V1.0
Unit 302: Digital Media Skills
Sample Lesson Plan 3
Creative iMedia Level 3 (04310-04312)
Unit 302: Digital Media Skills
To explore different types of digital media
OCR recognises that the teaching of this qualification above will vary greatly from school to school and
from teacher to teacher. With that in mind this lesson plan is offered as a possible approach but will be
subject to modifications by the individual teacher.
Lesson length is assumed to be one hour.
Learning Objectives for the Lesson
Objective 1
Know the different types of digital media
Objective 2
Understand where digital media is used
Objective 3
Know who the target audience is for different digital media
Objective 4
Know what target platforms and dissemination methods are used
Recap of Previous Experience and Prior Knowledge
How to access MAPS
How to upload a file and create a blog entry
Content
Time
Content
5 minutes
What is digital media?
10 minutes
View examples of digital media to include still images, moving images (such as
animation and video) and audio
15 minutes
Look at where digital media is used, in what sectors and by what target audience
20-30 minutes
Group activity: To find examples of digital media, identify target platforms and how
different types of media are disseminated for particular target audiences
Consolidation
Time
Content
5 minutes
Summarise types of digital media, where used and how disseminated to different
platforms and audiences
© OCR
Page 9 of 17
Creative iMedia Level 3 (04310-04312)
V1.0
Unit 302: Digital Media Skills
Sample Lesson Plan 4
Creative iMedia Level 3 (04310-04312)
Unit 302: Digital Media Skills
To edit and repurpose still image files
OCR recognises that the teaching of this qualification above will vary greatly from school to school and
from teacher to teacher. With that in mind this lesson plan is offered as a possible approach but will be
subject to modifications by the individual teacher.
Lesson length is assumed to be one hour.
Learning Objectives for the Lesson
Objective 1
Know the features and capabilities of image editing software
Objective 2
Know what basic tools and techniques are used with image editing
Objective 3
Understand why different file types are used together with properties, limitations,
advantages and disadvantages
Objective 4
Be able to repurpose a digital still image file
Recap of Previous Experience and Prior Knowledge
The different types of digital media
Where digital media is used
Content
Time
Content
5 minutes
Review the software available and key features
10 minutes
Demonstrate use of basic tools and techniques
15 minutes
Apply basic tools and techniques
20-30 minutes
Editing and saving a digital still image (using uncompressed and uncompressed file
formats)
10 minutes
Creating and using asset logs
Consolidation
Time
Content
5 minutes
Summarise basic editing process and recording details in an asset log
© OCR
Page 10 of 17
Creative iMedia Level 3 (04310-04312)
V1.0
Unit 302: Digital Media Skills
Sample Lesson Plan 5
Creative iMedia Level 3 (04310-04312)
Unit 302: Digital Media Skills
To edit and repurpose moving image files
OCR recognises that the teaching of this qualification above will vary greatly from school to school and
from teacher to teacher. With that in mind this lesson plan is offered as a possible approach but will be
subject to modifications by the individual teacher.
Lesson length is assumed to be one hour.
Learning Objectives for the Lesson
Objective 1
Know the features and capabilities of moving image editing software
Objective 2
Know what basic tools and techniques are used with moving image editing
Objective 3
Understand why different file types are used together with advantages and
disadvantages
Objective 4
Be able to repurpose a digital moving image file
Recap of Previous Experience and Prior Knowledge
The process of editing and repurposing still images
Content
Time
Content
5 minutes
Review the software available and key features
10 minutes
Demonstrate use of basic tools and techniques
15 minutes
Apply basic tools and techniques
20-30 minutes
Editing and saving a digital moving image (using uncompressed and compressed file
formats)
10 minutes
Creating and using asset logs
Consolidation
Time
Content
5 minutes
Summarise basic editing process and recording of details in an asset log
© OCR
Page 11 of 17
Creative iMedia Level 3 (04310-04312)
V1.0
Unit 302: Digital Media Skills
Sample Lesson Plan 6
Creative iMedia Level 3 (04310-04312)
Unit 302: Digital Media Skills
To edit and repurpose audio files
OCR recognises that the teaching of this qualification above will vary greatly from school to school and
from teacher to teacher. With that in mind this lesson plan is offered as a possible approach but will be
subject to modifications by the individual teacher.
Lesson length is assumed to be one hour.
Learning Objectives for the Lesson
Objective 1
Know the features and capabilities of audio editing software
Objective 2
Know what basic tools and techniques are used with audio editing
Objective 3
Understand why different file types are used together with advantages and
disadvantages
Objective 4
Be able to repurpose a digital audio file
Recap of Previous Experience and Prior Knowledge
The process of editing and repurposing moving image files
Content
Time
Content
5 minutes
Review the software available and key features
10 minutes
Demonstrate use of basic tools and techniques
15 minutes
Apply basic tools and techniques
20-30 minutes
Editing and saving a digital audio file (using uncompressed and compressed file
formats)
10 minutes
Creating and using asset logs
Consolidation
Time
Content
5 minutes
Summarise basic editing process and recording details in an asset log
© OCR
Page 12 of 17
Creative iMedia Level 3 (04310-04312)
V1.0
Unit 302: Digital Media Skills
Sample Lesson Plan 7
Creative iMedia Level 3 (04310-04312)
Unit 302: Digital Media Skills
Interim assessment
OCR recognises that the teaching of this qualification above will vary greatly from school to school and
from teacher to teacher. With that in mind this lesson plan is offered as a possible approach but will be
subject to modifications by the individual teacher.
Lesson length is assumed to be one hour.
Learning Objectives for the Lesson
Objective 1
To assess learning and readiness for final assignment
Recap of Previous Experience and Prior Knowledge
How to repurpose digital media files.
Content
Time
Content
5 minutes
Introduction and describe requirements for completing sample assessment material
5 minutes
Section 1 – Identify the requirements for repurposing sample digital media files
45 minutes
Section 2 - Individual work to repurpose a still image, moving image and audio file
Consolidation
Time
Content
5 minutes
Review progress made and next steps
© OCR
Page 13 of 17
Creative iMedia Level 3 (04310-04312)
V1.0
Unit 302: Digital Media Skills
Sample Lesson Plan 8
Creative iMedia Level 3 (04310-04312)
Unit 302: Digital Media Skills
How to plan work
OCR recognises that the teaching of this qualification above will vary greatly from school to school and
from teacher to teacher. With that in mind this lesson plan is offered as a possible approach but will be
subject to modifications by the individual teacher.
Lesson length is assumed to be one hour.
Learning Objectives for the Lesson
Objective 1
Know the purpose of a plan
Objective 2
Understand the importance of planning work
Objective 3
Know how to create a work plan
Recap of Previous Experience and Prior Knowledge
How to review work
Content
Time
Content
5 minutes
What is a plan?
15 minutes
Group activity to discuss and review a sample project plan (use projector)
20 minutes
Individual activity to create a project plan for own work on digital media file repurposing
5 minutes
Review the OCR planning and evaluation template
Consolidation
Time
Content
5 minutes
Summarise the planning process
10 minutes
MAPS update with blog/post entries
© OCR
Page 14 of 17
Creative iMedia Level 3 (04310-04312)
V1.0
Unit 302: Digital Media Skills
Sample Lesson Plan 9
Creative iMedia Level 3 (04310-04312)
Unit 302: Digital Media Skills
Creating a project plan
OCR recognises that the teaching of this qualification above will vary greatly from school to school and
from teacher to teacher. With that in mind this lesson plan is offered as a possible approach but will be
subject to modifications by the individual teacher.
Lesson length is assumed to be one hour.
Learning Objectives for the Lesson
Objective 1
Know the purpose of a project plan
Objective 2
Be able to identify tasks, estimate their durations and link the activities
Objective 3
Be able to create a project plan
Objective 4
Be able to identify key stages of the plan
Objective 5
Be able to make provision for contingencies
Recap of Previous Experience and Prior Knowledge
How to plan work
Content
Time
Content
5 minutes
What is a project plan?
10 minutes
Group activity to discuss and evaluate a sample project plan (use projector)
15 minutes
Identification of tasks, durations and timescales
25 minutes
Using project planning software, tools, techniques and processes
(+ 45 minutes)
(NB Extended to a second lesson)
Consolidation
Time
Content
5 minutes
Summarise the project planning process
© OCR
Page 15 of 17
Creative iMedia Level 3 (04310-04312)
V1.0
Unit 302: Digital Media Skills
Sample Lesson Plan 10
Creative iMedia Level 3 (04310-04312)
Unit 302: Digital Media Skills
How to evaluate work
OCR recognises that the teaching of this qualification above will vary greatly from school to school and
from teacher to teacher. With that in mind this lesson plan is offered as a possible approach but will be
subject to modifications by the individual teacher.
Lesson length is assumed to be one hour.
Learning Objectives for the Lesson
Objective 1
Know the purpose of an evaluation
Objective 2
Understand the importance of evaluating work
Objective 3
Know how to evaluate final work
Recap of Previous Experience and Prior Knowledge
How to create a project plan
Content
Time
Content
5 minutes
What is a critical evaluation?
15 minutes
Group activity to discuss and evaluate a sample piece of work (use projector)
15 minutes
Individual activity to evaluate own work on digital media files
10 minutes
Review the OCR planning and evaluation template
Consolidation
Time
Content
5 minutes
Summarise the evaluation process
10 minutes
MAPS update with blog/post entries
© OCR
Page 16 of 17
Creative iMedia Level 3 (04310-04312)
V1.0
Unit 302: Digital Media Skills
Sample Lesson Plan 11
Creative iMedia Level 3 (04310-04312)
Unit 302: Digital Media Skills
Assignment work
OCR recognises that the teaching of this qualification above will vary greatly from school to school and
from teacher to teacher. With that in mind this lesson plan is offered as a possible approach but will be
subject to modifications by the individual teacher.
Lesson length is assumed to be one hour.
Learning Objectives for the Lesson
Objective 1
To complete work for the final assignment
Objective 2
To upload evidence to the MAPS e-portfolio
Recap of Previous Experience and Prior Knowledge
Not applicable (this lesson is repeated for each of the unit learning outcomes)
Content
Time
Content
5 minutes
Introduction and describe requirements for completing assignment work
35 minutes
Individual work on own assignment
15 minutes
Login to MAPS and upload evidence files for assignment, completing the evidence
checklist as required
Consolidation
Time
Content
5 minutes
Review progress made and logout of MAPS
© OCR
Page 17 of 17
Creative iMedia Level 3 (04310-04312)
V1.0
Unit 302: Digital Media Skills