Sample Scheme of Work and
Lesson Plan
GCE in Applied Business
OCR Advanced Subsidiary GCE in Applied Business: H026
OCR Advanced Subsidiary GCE in Applied Business (Double Award): H226
OCR Advanced GCE in Applied Business: H426
OCR Advanced GCE in Applied Business (Double Award): H626
Unit F254: Launching a new product or service in Europe
This Support Material booklet is designed to accompany the OCR GCE in Applied
Business specification for teaching from September 2009.
© OCR 2009
Contents
Contents
2
Sample Scheme of Work: OCR GCE in Applied Business Unit F254: Launching a
new product or service in Europe
4
Sample Lesson Plan: OCR GCE in Applied Business Unit F254: Launching a new
product or service in Europe
10
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GCE in Applied Business
A Guided Tour through the Scheme of Work
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GCE in Applied Business
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Sample GCE Scheme of Work
OCR GCE in Applied Business Unit F254: Launching a new product or
service in Europe
Suggested
teaching time
20 hours
Topic
AO1 – Characteristics of the European market and its potential impact on UK businesses
Topic outline
Suggested teaching and homework
activities
Suggested resources
Points to note
Introduction to the unit

Explain to the group that the purpose of the
unit is to produce a strategy for a business
who wants to move into European markets

PowerPoint presentation – what the unit
entails.


Introduction to the selected business.
It is suggested that the class all investigate
the same business. The teacher will need
good links to the selected business.

Introduce the business to be investigated –
explain what they currently do and the ideas
they have concerning expansion into
European markets.

Homework - candidates establish how many
member states there are in the European
Union and two facts about each state.

Arrange the class into small groups. Each
group identifies the member states of the
European Union. Making reference to their
homework task the group pulls together the
facts they have established for each state.

PowerPoint presentation - start to introduce
the key characteristics that define the EU
and its individual member states - start with
demographic profile.

The initial exercise will help focus the
candidates. They will then have some
background knowledge to work from.

Candidates take notes from the
presentation.


Candidates start to undertaken independent
research into demographic profile.
A2 Level for OCR Applied Business –
(Catherine Richard, Rob Dransfield, Neil
Richard, Karen Hough) (2006 – 1st edition)
pages 252-256.

Candidates write up the theory of
Characteristics that define the
European market –
demographic profile
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= ICT opportunity
GCE in Applied Business
Sample GCE Scheme of Work
OCR GCE in Applied Business Unit F254: Launching a new product or
service in Europe
Suggested
teaching time
20 hours
Topic outline
Topic
AO1 – Characteristics of the European market and its potential impact on UK businesses
Suggested teaching and homework
activities
Suggested resources
Points to note

demographic profile.
Characteristics that define the
European market – ‘main
imports and exports’
= Innovative teaching idea
GCE in Applied Business

Candidates answer the questions from
handout or PowerPoint presentation
emailed to them.

Assessor prepares a PowerPoint
presentation or handout on the feature
‘main imports and exports’.

Candidates undertake some independent
research into the characteristics of ‘main
imports and exports’.


Candidates write up the theory of the
characteristic of ‘main imports and exports’.
This is then emailed to the candidates.
Assessor designs some questions relevant
to the topic which candidates can answer by
reading through the presentation
slides/handout. Candidates work
individually making notes from the slides.

A2 Level for OCR Applied Business (Catherine Richard, Rob Dransfield, Neil
Richard, Karen Hough) (2006 – 1st edition)
pages 256-257.
Candidates are actively taking notes
answering questions rather than just
listening - active learning.
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Sample GCE Scheme of Work
OCR GCE in Applied Business Unit F254: Launching a new product or
service in Europe
Suggested
teaching time
20 hours
Topic outline
Characteristics that define the
European market – ‘income
level’.
Characteristics that define the
European market – ‘labour
skills and employment rates
= Innovative teaching idea
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Topic
AO1 – Characteristics of the European market and its potential impact on UK businesses
Suggested teaching and homework
activities
Suggested resources
Points to note

Candidates undertake secondary research
to try and establish the main income levels
within the individual member states.



Candidates make notes from A2 Text Book
pages 257-258.
A2 Level for OCR Applied Business –
(Catherine Richard, Rob Dransfield, Neil
Richard, Karen Hough) (2006 – 1st edition)
pages 257-258.

Candidates write up the theory of the
characteristic – ‘income level’.

Candidates make notes from the
presentation.


Candidates make notes from A2 Text Book.
PowerPoint presentation on the labour skills
and employment rates within individual
member states.

Candidates undertake some independent
secondary research.


Candidates write up the theory of the
characteristic ‘labour skills and employment
A2 Level for OCR Applied Business –
(Catherine Richard, Rob Dransfield, Neil
Richard, Karen Hough) (2006 – 1st edition)
pages 258-259.
It might be useful to provide candidates with
some suitable websites to enable them to
undertake effective research.
= ICT opportunity
GCE in Applied Business
Sample GCE Scheme of Work
OCR GCE in Applied Business Unit F254: Launching a new product or
service in Europe
Suggested
teaching time
20 hours
Topic outline
Topic
AO1 – Characteristics of the European market and its potential impact on UK businesses
Suggested teaching and homework
activities
Suggested resources
Points to note

Facilities to allow the debate to take place.


A2 Level for OCR Applied Business –
(Catherine Richard, Rob Dransfield, Neil
Richard, Karen Hough) (2006 – 1st edition)
pages 259-264
rates’.
Economic impact on the
individual member states –
single market and European
monetary union
= Innovative teaching idea
GCE in Applied Business

Arrange candidates into small groups. Each
group has to come up with a definition of the
single market and European monetary
union.

Divide the class into two halves. One group
to research the advantages of being part of
a single market and joining the European
monetary union. The other half of the class
researches the advantages of leaving the
European Union and not joining the
European monetary union.

Hold the class debate.

Candidates undertake some independent
research into Britain’s current position re
joining the European monetary union.
The debate should help candidates
understand the advantages and
disadvantages of being in the European
Union and whether Britain should join the
European Monetary Fund.
= ICT opportunity
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Sample GCE Scheme of Work
OCR GCE in Applied Business Unit F254: Launching a new product or
service in Europe
Suggested
teaching time
20 hours
Topic outline
The impact of EU legislation
Customs
Topic
Suggested teaching and homework
activities
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Suggested resources

Candidates make notes from the text book
and writes up the theory of the economic
impact.

Candidates make notes from the
presentation.

PowerPoint presentation on the legislation
that impacts on the EU.

Candidates make notes from the text book
and write up the theory of the impact of EU
legislation.

A2 Level for OCR Applied Business –
(Catherine Richard, Rob Dransfield, Neil
Richard, Karen Hough) (2006 – 1st edition)
pages 264-270.

Candidates individually complete the
handout with as many examples as they
can think of.


Using the handout - class discussion on the
different ‘customs’ that group members
have experienced whilst on holiday in
Europe. Also include customs experienced
within the United Kingdom.
Handout which illustrates the main points
candidates should consider - banking
systems, working hours, national holidays,
different languages, social customs and
lifestyles.

A2 Level for OCR Applied Business –
(Catherine Richard, Rob Dransfield, Neil
Richard, Karen Hough) (2006 – 1st edition)

= Innovative teaching idea
AO1 – Characteristics of the European market and its potential impact on UK businesses
Undertake secondary research into the
Points to note
= ICT opportunity
GCE in Applied Business
Sample GCE Scheme of Work
OCR GCE in Applied Business Unit F254: Launching a new product or
service in Europe
Suggested
teaching time
20 hours
Topic outline
Topic
AO1 – Characteristics of the European market and its potential impact on UK businesses
Suggested teaching and homework
activities
Suggested resources
different customs that impact on people
within the different member states.
Trade
European assistance to
business
= Innovative teaching idea
GCE in Applied Business

Using the text book for guidance write up
the theory of ‘customs’.

Using the text book make notes on ‘Trade’.

Write up the theory of ‘Trade’.


pages 270-274.

A2 Level for OCR Applied Business –
(Catherine Richard, Rob Dransfield, Neil
Richard, Karen Hough) (2006 – 1st edition)
pages 275-277.
Candidates make notes from presentation.

Candidates review the case studies in small
groups - making notes to help demonstrate
depth and breadth of understanding.
PowerPoint to illustrate the type of
European assistance that is available to
different businesses.

Range of case studies which describe
businesses that have received European
assistance.

A2 Level for OCR Applied Business –
(Catherine Richard, Rob Dransfield, Neil
Richard, Karen Hough) (2006 – 1st edition)
pages 277-279.

Make notes from the text book.

Write up the theory of ‘European assistance
to business’.
Points to note
= ICT opportunity
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Sample GCE Lesson Plan
OCR GCE in Applied Business Unit F254:
Launching a new product or service in
Europe
AO1 – Characteristics that define the European market – ‘Main imports and
exports’.
OCR recognises that the teaching of this qualification above will vary greatly from school to school
and from teacher to teacher. With that in mind this lesson plan is offered, as a possible approach
but will be subject to modifications by the individual teacher.
Lesson length is assumed to be one hour.
Learning Objectives for the Lesson
Objective 1
Candidates to become familiar with the main imports and exports from the
European Union
Objective 2
Candidates to undertake secondary research into the main imports and exports of
the different countries which form the European Union
Objective 3
Candidates to compile sufficient notes to write up the theory section on ‘main
imports and exports’
Recap of Previous Experience and Prior Knowledge

In the previous lesson candidates would have looked at the EU member state characteristics
– demographic profile.
Content
Time
Content
20 minutes
Candidates review the PowerPoint or handout on the main imports and exports.
Candidates to complete the questions on the handout. This should include a
question that involves the candidates summarising the knowledge they have
acquired.
20 minutes
Candidates undertake some independent research on the main imports and
exports.
10 minutes
Candidates start collating their ideas in note format ready to start writing up the
theory section on the characteristic – main imports and exports.
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GCE in Applied Business
Sample GCE Lesson Plan
Consolidation
Time
Content
10 minutes
Quiz on the main imports and exports. Questions based on information
contained within the PowerPoint slides or handout.
GCE in Applied Business
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