Strategic Master Plan
2015
Annebelle Nery, PhD
Executive Dean of Institutional Effectiveness,
Educational Services & Planning
Daniel Martinez, PhD
Director, Institutional Research
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Agenda
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Provide an overview of the planning process
Timeline of the process
Existing data
Available Resources
Questions & Answers
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What is Strategic Planning?
Strategic Planning is the way the college finds
answers to the questions posed by the future.
College of the Desert’s Long Term Goals as an
Institution
• Mission and Values
• Institutional Purpose
• Institutional Goals over the next 5 years
(or longer)
• Strategic Objectives
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Why does COD need a Strategic Plan?
With current changes and challenges taking place
at COD, we need to determine where we want to
be in the future and how best we can obtain and
reach our goals within a clear strategic context.
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Why should you get involved?
Everyone's input is vital to insure that the
Strategic Plan appropriately represents all of the
segments of our college community.
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Who will be involved in the development of
the Strategic Plan?
A number of meetings and “Open Forums” have
been scheduled (see Future Meetings) where
everyone attending will have an opportunity to
contribute. Additionally, specific meetings have
been scheduled with different constituency
groups and organizations to gain input.
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How will the Strategic Plan be developed?
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March—present and solicit feedback from internal College groups (Students,
Faculty, Staff, Leadership, and Board of Trustees) through open forums and
scheduled meetings
Late March/April to June—present and solicit feedback from Our Community
(Community Groups and Members, Business Partners, City Councils, K-12,
Educational Partners, and other external groups)
Mid April—Based on the input gathered from all of March and beginning of
April, a 1st draft will be created
Mid to End of April—Send out the 1st draft and do another round of open
forums for additional edits and feedback
May—Send out the 2nd draft and we are hoping that we will be very close to
having a final draft
June—Finish gathering the additional input from Our Community and
incorporate input
Last week of August/1st week of September—Resend out the current draft to
revisit the work previously done last spring and summer for additional feedback
September/October—Final draft completed and posted
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When will the process take place?
Starting Now!
Also see schedule of other meetings and
opportunities to contribute
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Future Meetings for the Strategic Plan
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Executive Cabinet – March 3rd
Faculty, Academic Senate – March 3rd and 19th
College Planning Council – March 6th and 27th
3SL (Student Success & Student Learning) – March 23rd
Open Forum Indio Campus – March 16th
Open Forum Mecca Thermal Campus – March 17th
Open Forum West Valley – March 25th
Student Services Meeting – March 17th
Associated Students of COD – March 23rd
Open Forum Palm Desert Campus – March 24th
Education Consortium (K-12 and COD representatives) – April 10th
School Deans / Chairs
Community Groups/Partners
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Information Available for Plan Includes
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COD Pivot Tables
Population Projections
High School Enrollments
Academic Programs
Job Projections
Community College Scorecard
And More
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Access 2015 Strategic Master Plan—Community Access
• Click on the
Strategic Master
Plan 2015 Button
• Links to Strategic
Master Plan Page
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Access Information thru College Website
• Data
resources
• Relevant
Powerpoint
Presentations
• 16 question
survey for
additional
input
• Request form
for a
presentation
or focus
group session
Survey is
available in
Spanish as
well.
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Strategic Planning Process
Mission Statement
Annual Goals
Combined with Goals
approved by BOT
Planning Assumptions
Research
Objectives
Strategies
Evaluation
Budget and Resource Planning
Implementation
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Service Area
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College Profile, 2012-13
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Annual Headcount: All Students
COD Annual Headcount
2009-10 to 2013-14
18,000
16,200
16,000
15,259
14,000
13,164
13,500
12,816
12,000
10,000
8,000
6,000
4,000
2,000
0
2009-10
2010-11
2011-12
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2012-13
2013-14
Student Headcount by Age
Age
College of the Desert, Fall 2010 to Fall 2014
100%
90%
80%
70%
60%
50%
40%
30%
20%
10%
0%
19 or younger
20-24
25-29
Fall 2010
30-34
Fall 2011
Fall 2012
17
35-39
Fall 2013
40-49
Fall 2014
50 or older
Unknown
Student Headcount by Ethnicity
Ethnicity
College of the Desert, Fall Fall 2010 to Fall 2014
100%
90%
80%
70%
60%
50%
40%
30%
20%
10%
0%
Hispanic/Latino
Two or More Races
Fall 2010
White
Fall 2011
Other/Unknown
Fall 2012
18
Fall 2013
African American
Fall 2014
Asian/Pac Isle
Students in Fall 2013: Where do they live?
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Student Headcount by Campus / Center
12,000
10,000
8,000
6,000
4,000
2,000
0
Palm Desert
Campus
Mecca/Thermal
Campus
Fall 2010
Eastern Valley
Center (Indio)
Fall 2011
Fall 2012
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Western Valley Distance Education Work Experience
Center
Fall 2013
Fall 2014
Population Change, Coachella Valley*
West Valley
Cathedral City, CA
Desert Hot Springs, CA
Palm Springs, CA
Thousand Palms, CA
Central Valley
Indian Wells, CA
La Quinta, CA
Palm Desert, CA
Rancho Mirage, CA
East Valley
Coachella, CA
Indio, CA
Mecca, CA
Thermal, CA
Grand Total
2013
2023
Total Pop
Total Pop
163,584
180,160
55,807
61,562
46,543
52,337
52,348
56,090
8,886
10,171
126,677
141,510
4,880
5,665
42,338
47,844
61,663
68,027
17,796
19,974
170,167
199,465
43,023
51,202
96,974
112,710
13,630
16,042
16,540
19,511
460,428
521,135
% Change
2013
2023
Total Pop
15-19 Pop
15-19 Pop
10%
10,101
10,252
10%
4122
4213
12%
3225
3315
7%
2185
2142
14%
569
582
12%
5,687
5,711
16%
71
68
13%
2655
2761
10%
2497
2426
12%
464
456
17%
13,755
14,742
19%
4156
4510
16%
6926
7353
18%
1271
1372
18%
1402
1507
13%
29,543
30,705
*Updated
% Change
15-19
2%
2%
3%
-2%
2%
>1%
-4%
4%
-3%
-2%
7%
9%
6%
8%
7%
4%
Source: EMSI
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Total Enrollment for Grade 12 Only
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Graduating Seniors
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Grade 12 Enrollment & Graduating Seniors
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Capture Rate
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School Districts Service Areas
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2013 Educational Attainment, 25 years +
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Completion: Degrees, Certificates, Transfer
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CTE Completion:
Degree, Certificate, Transfer
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Remedial: Basic Skills to College Level
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Questions to Consider
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Based on the data presented and your first-hand knowledge of the District, if the
District’s enrollment continues to grow, what areas do you see are best suited for
further growth and should be recognized as priorities of the District in the future?
Both location wise and programmatically.
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How have the recent changes in legislation impacted the mission of College of the
Desert? (Repeatability, student success, financial aid, etc.)
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Distance Education has become more abundant in higher education since the time
of the college’s last master plan. Given both the population and student
demographics, do you feel placing emphasis on further developing the college’s
distance education program is a priority?
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Given your knowledge of the area and the students that district is currently serving,
can you identify any opportunities for improving the District’s capture rate?
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Given the various campus locations within the District, what potential signature programs could
be utilized to anchor each site?
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What initiatives and/or services should be considered that would support student achievement
and completion rates?
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Identify potential strategic partnerships that the District could enter into that would serve to
strengthen educational programs. (Public/Private)
A link to the Strategic Master Plan Survey will be made available on the COD SMP
Portal (see slide 17) beginning March 10th. The survey will remain active through April
30th.
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For information about this presentation, please
contact
Dr. Annebelle Nery
Executive Dean of Institutional Effectiveness,
Educational Services & Planning
anery@collegeofthedesert.edu
760-776-7442
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