Matakuliah Tahun Versi : G0682 / Bahasa Inggris Ekonomi 1 : 2005 : versi/revisi Pertemuan 4 Unit 2 – Selling Online 1 Learning Outcomes Pada akhir pertemuan ini, diharapkan mahasiswa dapat : • Mendemonstrasikan beberapa aspek tentang “online business” dan teknik bernegoisasi dalam studi kasus (C3). 2 Class Discussion A. Do you enjoy shopping? Do you shop online? B. Which of the following you bought online? Why? Books and magazines designer clothes CDs perfume holidays groceries Jewellry travel/concert tickets C. Some people prefer not to buy goods and services online. Why? 3 Individual Assignment Vocabulary: Shopping Online 1. Do Exercises A, B (page 14 – 15) Listening: Selling online A. Listening 2.1. Simon Murdoch set up the online bookshop Amazon.co.uk. Listen to the first part of the interview and complete the extracts below (p.15) 4 Listening: Selling online (contd..) A. Listening 2.2. Listen to the second part of the interview. Answer these questions about the online company e-toys. 1. What was good about e-toys? 2. What problems did e-toys have? 5 Listening: Selling online (contd..) A. Listening 2.3. Listen to the last part of the interview. Simon describes the main differences between selling online and high street retailing. Which of these statement are true according to Simon? 1. 2. 3. 4. Selling online is similar to selling by mail order in many ways. Warehouses are not essential when selling online. Location is more important for online selling than for high street retailing. High street retailers need to present goods attractively to get people to buy. 6 Reading The arrival of virtual pocket money A. Discuss these questions. 1. What do you think teenagers like to buy online? 2. What Problems do you think teenagers have buying online? Then do exercises B, C, D, E, F. (p.16) 7 Modals 2: must, need to, have to, should Strong obligation: must, need to, & have to To give advice: should Lack of obligation: don’t have to, don’t need to Prohibition: mustn’t Do Exercises A, B (Page 17) 8 Individual work C. Write a list of tips for an online retailer (Based on the transcript of the interview with Simon Murdoch on page 44) 9 Additional Resources Go to the following web sites to do exercises on modal verbs and learn some relevant grammar especially modal verbs. • Quiz tentang modals: http://webster.commnet.edu/cgishl/quiz.pl/modal_quiz.htm • English grammar http://www.bbc.co.uk/worldservice/learning english/grammar/index.shtml 10