A Nationwide Retailer
Discovers the Power of Data
Warehousing
Case Study : Fancies Corporation
- Initial Failure Develop a Data Warehouse
- Contracting Strategy : A Unique Request
for a Proposal
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Seeking a Contractor Willing to Invest Heavily
Up Front
A Strategic Approach to Project Scoping
Design Specifies
Early Favorable Results
Gradual Expansion of the Project
Getting Feedback in Real Time
Incrementally Scaling Up
What Can Be Learned from Fancies
A Hard Won Victory for the Vendor