Presidential Politics: Primary 2016 Research and Campaign
Commericial
Students will be choosing one of the presidential candidates running for the
Republican, Democratics, or 3rd Party Nomination. Research will be conducted to
identify themes of the campaign will the express goal of creating a campaign ad
commericial for one of the candidates.
Part A: Background and Issues (Must be turned in
separately from the actual ad. Include parts A and B as part
of your final project)


Describe your candidates relevant background information
(Schooling/Education, Service, Expertise, Connections, Mentors, etc.)
What issues/values does your candidate choose to focus on (Besides foreign
policy)
Part B: Policies




Explain your candidates policies from the list below:
Economy: Taxes, Min. Wage, Budget, etc.
Domestic Affairs: Health Care, Education, Immigration, Civil Liberties
Foreign Policy: Military intervention, National Security, Treaties, etc.
Part C: Media Messaging/Campaign Slogan

Create a 30 second advertisement that either reflects your candidates
qualities, policy positions, or stances on issues. You want to use compelling
text, attractive images and symbols, or background music to enhance your
candidate’s profile. (Finish the ad by exlaiming “Im____________ and I approved
this message”)
Requirements for 30 second ad:
1. Written text of the actual advertisement. I would suggest you write out a
script. Then create the advertisement with your narration first before you
transcribe the actual final text.
2. The ad must be at minimum 30 seconds in length
3. The ad must speak to the candidate’s profile or stances on issues.
4. The ad must include visuals that reflect the message
5. End with the approval by the candidate (your voice is ok)
Due Date: DUE NEXT THURSDAY APRIL 28TH
When you research your candidate use any reputable source and make sure to
cite your sources. The following websites may help your with your research:
Websites:
Time Election 2016
http://time.com/tag/2016-election/
New York Times: Who’s Running For President?
times.com/interactive/2016/us/elections/2016-presidential-candidates.html?_r=0
New York Times: What To Know About The Presidential Race Today
http://www.nytimes.com/interactive/2016/us/elections/election-2016.html
C-Span Classroom: Candidates and the Issues
http://www.c-spanclassroom.org/Campaign-2016.aspx#Issues
How The Presidential Candidates See America in the World
http://time.com/3891430/superpower-how-the-presidential-candidates-seeamerica-in-the-world/
Ballotpedia! Presidential Candidates 2016
https://ballotpedia.org/Presidential_candidates,_2016
Pew Resarch U.S. Policy and Politics
http://www.people-press.org/
The Candidates:
Democrats
Hilary Clinton
Bernie Sanders
Republicans
Donald Trump
Ted Cruz
3rd Party Candidates
Jill Stein (Green Party)
* You may choose others,
but there are too many to
count
John Kasich
Notes: A complete and accurately formatted works cited page must be included
(MLA Format). An example is provided below of a proper website citation. Can
be included with your written portion of the project.)
"2016 Presidential Election Interactive Map." 270toWin.com. Web. 5 Jan.
2016.