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ENROLLMENT
Inquiries concerning this publication, its contents, the data and systems used to produce it, and other resources and initiatives of
the University Service Area Research Project should be directed to:
Office of Institutional Research
California State University, Northridge
Northridge, California 91330
Telephone: (818) 677-3277
Fax: (818) 677-5080
©1997 California State University, Northridge
ENROLLMENT
California State University, Northridge
Service Area Research Project (SARP)
Dr. Blenda Wilson, President of the University
Dr. Louanne Kennedy, Provost of the University
Atlas created by
Professor Eugene Turner
Dr. Hans Ladányi
Department of Geography
Office of Institutional Research
Office of Institutional Research
Judy Sternberg, Programmer
Dr. Hans Ladányi, Director
Sujen Sun, Staff Systems Analyst
Javier Hidalgo, Research Technician
Sabrina Urmos, Production Assistant
Dr. William Bowen, Geographer
Dr. Eugene Turner, Geographer
Department of Geography
Dr. I-Shou Wang, Department Chair
The California State University, Northridge Service Area Research Project
(SARP) is a program of the University's Office of Institutional Research,
operating in cooperation with the Department of Geography. The
program began in 1995 as an integral part of Institutional Research's
comprehensive restructuring. Its mission, to investigate the essential
attributes of the University's service area - an area extending over much
of Los Angeles and Ventura counties
and touching upon San Bernardino, Riverside, and Orange counties, is
one of great importance. If the University wishes to serve
its members in an intelligent, efficient, and distinguished manner
during the next decade and century, it must be thoroughly
informed of the region’s complex demographic landscapes, and
changes within its diverse and distinct populations.
combines the advantages of decision support systems, executive
information systems, and data warehouses optimized for an academic
and research environment. The Strategic Management System directly
improves Institutional Research’s productivity and innovation by
facilitating research and analysis endeavors.
Data used in this publication were acquired from the Student and
Human Resource Management System, the United States Bureau of the
Census, the Wessex and GDT Street files, and the Claritas Corporation, a
nationally known company providing current data appropriate for
demographic and marketing research. Statistical tables from this
corporation, the 1990 United States Census, and student records were
digitally processed, analyzed, and displayed by the Department of
Geography and Institutional Research.
In its initial stages, the project is defining the broad geographic
patterns of population, educational attainment, wealth, ethnicity, and
other socioeconomic conditions that promise to challenge the campus
community in years to come. It also is analyzing whom the University
serves and where its students come from. Such information is essential
if those responsible for the University, be they faculty, administrators,
staff, and/or legislators, are to make informed decisions on a broad
range of strategic issues.
The Department of Geography was instrumental in defining the service
area and regions, in creating service area base maps that show defining
physical features such as streets, tracts, schools, etc., and in developing
a prototype publication series that tests the feasibility of employing
technology to better understand the University's service area residents.
It also created an integrated digital mapping system that shows all of
metropolitan Southern California, the actual service area of the
University containing ninety percent of its students, and each of five
geographically defined service regions contained in the service area.
One essential part of any intelligent information management
environment is the ability to distill vast quantities of statistical data
into brief, meaningful forms for effective analysis, communication, and
administrative action. To facilitate this particular function, a core
stand-alone computing environment was created to serve the special
needs of a modern Office of Institutional Research. The California State
University, Northridge Strategic Management System (SMS) combines
the advantages of decision support systems,
The new data acquisition and information delivery systems developed
for this project have laid the groundwork for further maps, tables,
reports, and service area atlases. Eventually, a web site will also be
created and made accessible to members of the campus community
and its constituents.
TABLE OF CONTENTS
1. CSUN Student Attendance
Five-County Area ZIP Codes, 1995
Campus Service Area, 1995
CSU, Northridge Students in Apartments
Southern Service Region
San Fernando Valley Service Region
Ventura - Malibu Service Region
North Los Angeles County and
W. San Gabriel Valley Service Regions
Five-County Area: Attendance in 1990
Five-County Area: Attendance Change,
1990-95
2. College Market
7
8
9
10
11
12
13
14
15
Campus Service Area, 1990
Southern Service Region
San Fernando Valley Service Region
Ventura - Malibu Service Region
North Los Angeles County and
W. San Gabriel Valley Service Regions
16
18
19
20
21
4. CSU, Northridge Market Penetration
Percentage of All Students Attending
CSU, Northridge
3. College Market Attraction
Percentage of Persons 18 and Older
Enrolled in a College
Campus Service Area
Southern Service Region
San Fernando Valley Service Region
Ventura - Malibu Service Region
North Los Angeles County and
W. San Gabriel Valley Service Regions
Persons Attending College
22
24
25
26
27
Campus Service Area
Southern Service Region
San Fernando Valley Service Region
Ventura - Malibu Service Region
North Los Angeles County and
W. San Gabriel Valley Service Regions
Student Population Patterns
Dominant Areas of Attendance
Dominant Areas of CSU Attendance
28
30
31
32
33
34
35
36
SUMMARY
This publication presents four dimensions of the general characteristics of
the distribution of California State University Northridge's student
population in the Fall of 1995. The first section presents data on actual
attendance by ZIP code or census tract for 1995 and 1990. The second
section shows the distribution of all persons enrolled in college in 1990.
To better visualize what proportion of all 18-year olds are attending a
college, the third section presents maps of the percent of persons aged 18
and older enrolled in a college. The fourth section attempts to better
define what proportion of all students attend California State University
Northridge. The section and atlas culminate in three color maps which
compare enrollments at Northridge to neighboring state universities.
These maps clearly demonstrate in what areas the Northridge campus
predominates.
Student addresses were aggregated into census tracts so that the student
data might be better related to demographic information published by
the U.S. Bureau of the Census. In addition, student data from UCLA and
the neighboring CSU campuses were processed in order to define
transitional areas between California State University Northridge and those
campuses. All mapped data are presented by census tract unless
otherwise specified.
The maps reflect the mailing addresses of the students and may not reveal
the origin of the student. A large number of students live near the
campuses especially in apartments, but they likely moved there from
some other location. A number of students did not provide a street
address, but used a post office box which could not be address matched.
In general, California State University Northridge like many of the CSU
schools draws heavily from the surrounding area. Outside the San
Fernando Valley the communities of Simi Valley, Ventura, Oxnard, Santa
Clarita and Lancaster contribute a large number students.
Students live an average of 12.6 miles from the Northridge campus and
tend to live more north and west of the campus than south and east of
it. The distance may be slightly inflated from normal since at the time of
the survey many of the large apartment buildings around the campus
were still closed because of the 1994 earthquake. As a comparison, all
faculty and staff live an average of 9.7 miles from the campus. Relatively
few students have indicated addresses outside the Los Angeles-Ventura
County area.
When the 1995 data are compared to the 1990 data nearly all census
tracts show a drop in attendance. This is likely due to a series of factors
including declines in the local and national economy, several years of
increased tuition, out migration from Los Angeles County, and the 1994
earthquake. Increases are shown at the campus due to the opening of
student housing and in a few fringe areas.
When compared to the neighboring State campuses (USC was not
included), the Northridge campus attracts the majority of students from
throughout the San Fernando Valley, northern Los Angeles County and
Ventura County. An exception occurs in the Westlake-Thousand Oaks
portion of Ventura County where UCLA attracts virtually all the students.
In some census tracts this amounts to over 20 students. An examination
of the data reveals a number of Northridge students with Thousand Oaks
addresses, but all are located at post offices. Even when UCLA
enrollments are omitted, other CSU campuses out draw Northridge in
this area although the numbers are only one to three students. With
UCLA enrollments omitted, California State University Northridge's area of
influence extends southward over the Santa Monica Mountains to Marina
Del Rey and West Hollywood.
Chapter 1
CSU, Northridge Student Population
of Fall, 1995
5
In determining the student population at California State Northridge
in Fall 1995, the Office of Institutional Research Strategic
Management Systems used information downloaded from the
University’s Student Information Management System (SIMS). While
these files may not be a true indication of students’ origins (reported
addresses included student housing, apartments, and post office
boxes), the information is a true reflection of the students’ area of
residence during Fall, 1995.
The majority of students attending California State University,
Northridge in 1990 and 1995 lived in close proximity to the campus.
Nearly sixty percent of students originated in the San Fernando Valley
portion of Los Angeles County, and about sixteen percent lived in zip
codes immediately surrounding the campus. A high percentage of
students resided in local apartments and student housing. For
example, in the combined region of zip codes 91325 and 91330,
eighty-five percent of students lived in such complexes.
The data files were geocoded, or assigned locations, in several ways.
First, students were aggregated by reported zip codes. Second, the
latitude and longitude of each address within Los Angeles and
Ventura counties was determined using ArcView software and street
files purchased from GDT Incorporated. From this process, 21,356 of
the students were successfully matched. The encompassing census
tract was then determined for each latitude and longitude value.
Finally, the straight line distance to the campus was computed. All of
this information was appended to the students’ records.
Table 1 shows attendance ranked by zip code. Zip 91325, which
contains the campus, and zip 91330, a special code assigned to the
campus, were the largest contributors of students. These zip code
areas extend from Devonshire Boulevard on the north to Roscoe
Boulevard on the south, and from Reseda Boulevard on the west to
Balboa Boulevard on the east. Zip 91324 extends west from Reseda
Boulevard.
Table 1. CSUN Attendance from Top 15 ZIP Codes in 1995
In Fall 1995, enrollment at California State University, Northridge
stood at 25,153. Based upon the above method of geocoding,
Institutional Research determined that 23,747 of Cal State
Northridge’s students were located in the five-county area of Los
Angeles, Orange, Riverside, San Bernardino, and Ventura. Though
attendance dropped off quickly with increased distance from campus,
California State University, Northridge drew well from the areas of
Simi Valley in Ventura County and Santa Clarita to the north. In the
south, where competition exists from the University of California at
Los Angeles, the University of Southern California, California State
University, Los Angeles, and a number of private institutions, the
draw was considerably less.
ZIP
91325/30
91335
91344
91324
91326
91331
91343
91342
91304
91306
91311
93065
93063
91402
91406
Location
Northridge
Reseda
Granada Hills
Northridge W
Porter Ranch
Pacoima
North Hills
Lk View Terr
West Hls/CanogaPk
Canoga Park
Chatsworth
Simi Valley W
Simi Valley E
Panorama City
Reseda
Pct of 5-Co Attendance
.
1990 total
1661
817
983
920
807
500
587
454
683
546
706
505
510
332
414
30.2
1995 total
1421
692
615
574
536
518
485
478
466
444
434
387
358
337
336
33.7
Pct. Change
-16.9
-18.1
-59.8
-60.3
-50.6
3.5
-21.0
5.0
-46.6
-23.0
-62.7
-30.5
-42.5
1.5
-23.2
Figure 1 on the left shows the distribution of students for areas outside of
CSU, Northridge's service area. Similar to the attendance around the campus,
enrollment is higher for the nearby counties of San Diego, Santa Barbara and
Kern and less for the more distant counties to the north.
Figure 1
San Mateo
San Luis Obispo
Sacramento
Other Southern CA Counties
Contra Costa
Kern
Santa Clara
Alameda
Santa Barbara
San Diego
Other Northern CA Counties
Other ZIP Codes in 5-County Area
PA
NV
IL
HI
GA
NY
CO
AZ
MD
WA
MA
All Other States
0
20
40
60
80
100
0 10 20
120
CSUN Students
Attendance from other states was also generally low, with Massachusetts
sending the most students. Note: Due to the fact that some students
registered their local address, rather than their originating address,
out-of-state, or foreign reported totals may be lower than actual.
The average distance to California State University, Northridge was computed
using the matched-addresses in Los Angeles and Ventura counties. Each bar
in Figure 2 represents the number of students that lived within one-mile rings
surrounding the campus. The first large dip in the bars can be attributed to
the presence of mountains at the edge of the San Fernando Valley. In
1990-95, the nearest Ventura County students lived 7.5 miles from the
campus.
40
CSUN Students
Figure 2
Change in Student Enrollment with Distance
California State University, Northridge
Fall, 1995
Since each incremental ring encompasses more area, the density of students
was also computed, and is represented by the heavy black line. Its sharp drop
attests to the rapid drop-off in attendance given increased distance/travel
time.
Average
Distance
Travelled
1400
250
Table 2 gives a breakdown of the average distance to the campus for various
student and staff categories.
200
1000
800
150
600
100
400
50
200
0
0
1
2
3
4
5
6
7
8
9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 30 35 40 45 50
Distance in Miles from CSU, Northridge
Students Per Square Mile
1200
No. of Students
6
Attendance from
Other States
State
County
Attendance from
Other California
Counties
Table 2
Average Distances to CSU, Northridge
Group
Count
LA Co.Students
19083
Ventura Co. Students 2273
All Students
21356
Avg Dist
10.91
26.94
12.61
All LA Co. Staff
All Ventura Co. Staff
All Staff
2247
273
2520
9.08
20.10
10.27
All Non Faculty
All Faculty
Coaches
Chairs
Full-time Lecturers
Librarians
Part-time Faculty
Tenure-track Faculty
1532
987
18
26
15
22
284
594
9.69
11.18
9.85
9.65
13.79
8.62
12.58
10.64
14
5
Lancaster
Quartz Hill
Palmdale
Victorville
14
Ojai
Fillmore
33
San Buenaventura
Av
era
ge
101
126
5
San Fernando
23
101
Oxnard
fro
stance m CSU,
t Di
No
n
e
rth
Santa Clarita
ud Valencia
ri
St
Moorpark
CSU Northridge
Ventura Campus
Camarillo
Acton
e
dg
Santa Paula
Simi Valley
118
Thousand Oaks
CSUN
210
15
Big Bear Lake
Burbank
405
Glendale
Pasadena
101
Westlake Village
Beverly Hills
Alhambra
405
1
10
110
Bell
Gardena
Number of Students Attending
California State University, Northridge
Fall, 1995
By ZIP Code
California State University, Northridge Service Area Research Project
Torrance
Pomona
Whittier
La Habra
La Mirada
Compton
710
91
405
57
10
NORTHRIDGE
© 1996 California State University Northridge
Redlands
10
91
91
91
Yucaipa
60
91
Brea
Banning
Moreno Valley
215
Corona
Anaheim
Orange
Perris
Garden Grove
Idyllwild
Long Beach
Huntington Beach
Number of Students
100
Santa Ana
Hemet
55 Tustin
Costa Mesa
Sun City
405
El Toro
Irvine
36 square miles
Newport Beach
500
1
Laguna Hills
Aliso Viejo
Murrieta
Laguna Beach
6 miles
1500
215
Lake Elsinore
Mission Viejo
Laguna Niguel
15
San Juan Capistrano
San Clemente
CALIFORNIA STATE UNIVERSITY
91
Riverside
Chino Hills
Yorba Linda
Cypress
Colton
15
Chino
Diamond Bar
Fullerton
5
Ontario
60
15
map produced by
Data: California State University, Northridge Office
of Institutional Research.
605
Downey
Fontana
Claremont
Covina
El Monte
Walnut
Inglewood
Five-County Area
San Bernardino
Monrovia
210
Monterey Park
Santa Monica
Professor Eugene Turner
Department of Geography
7
Apple Valley
Littlerock
5
Temecula
The map at left provides a detailed
view of student distribution in the
defined service area. A heavy gray
line delineates the smaller service
regions within the larger area.
138
8
Figure 3 shows the distribution of
students within the various service
regions. The San Fernando Valley
Region accounted for over
fifty-seven percent of all students
(address matched) attending the
campus in 1995.
Lancaster
14
5
Palmdale
Figure 3 Number of Students from
SARP Regions
14
126
Fillmore
12,000
Santa Paula
210
CSUN
Thousand Oaks
Glendale
Westwood
10
Santa Monica
Service Area
Number of Students Attending
CSU, Northridge, Fall, 1995
5
Downtown
1
10
50
100
400
Data: California State University, Northridge Office
of Institutional Research.
Inglewood
36 square miles
California State University, Northridge Service Area Research Project
map produced by
CALIFORNIA STATE UNIVERSITY
NORTHRIDGE
© 1996 California State University Northridge
Professor Eugene Turner
Department of Geography
6,000
Number of Persons
Enrolled
Hollywood
405
Pasadena
4,000
2,000
6 miles
Re g i o n
San Fernando V.
Woodland Hills
0
Number
Van Nuys
3541
101
8,000
Burbank
1
10,000
South
101
Simi Valley
118
2614
Camarillo
Oxnard
23
San Fernando
1335
118
Granada Hills
North County
Moorpark
Ventura/Malibu
Ventura
459
126
W. San Gabriel
33
1135
101
Valencia
Other
14,000
12,271
Ojai
Number of CSU, Northridge Students
in Apartments
Fall, 1995
Students
9
5 - 10
11 - 20
It is important to note that when the map at right was produced,
many of the large apartment complexes near the campus on
Lassen and Reseda were still closed or undergoing repairs from
the January, 1994 earthquake. Student housing, however, was still
in operation (as indicated by the large squares along Zelzah
Avenue).
21 - 100
101 - 176
Data are for addresses
with five or more students.
Lassen St.
Plummer St.
Zelzah Ave.
Nordhoff St.
Lindley Ave.
Reseda Blvd.
CSU
Northridge
Parthenia St.
Balboa Blvd.
While groups of students lived in apartments throughout the
service area, most were concentrated within the San Fernando
Valley region. The greatest concentration of students in a single
apartment complex was found within a half-mile of the campus.
Only one apartment complex (with a residency of ten students)
near Ventura and Lindley, exceeded the occupancy cutoff of four
students.
405
5
101
2
West
Hollywood
10
110
Westwood
Downtown
10
10
Santa Monica
Culver City
Southern Service Region
Number of Students Attending
CSU, Northridge, Fall, 1995
California State University, Northridge Service Area Research Project
90
Marina
Del Rey
map produced by
Professor Eugene Turner
Department of Geography
Number of Persons
Enrolled
LAX
10
50
100
CALIFORNIA STATE UNIVERSITY
NORTHRIDGE
© 1996 California State University Northridge
Data: California State University, Northridge Office
of Institutional Research.
405
110
105
4 square miles
2 miles
Census Tract Populations
100
4 square miles
50
Sylmar
5
10
2 miles
Data: CSU, Northridge Office of
Institutional Research
San Fernando
Porter Ranch
118
Granada
Hills
Pacoima
11
210
Sunland
Northridge
Chatsworth
CSUN
Panorama
City
La Crescenta
405
Canoga Park
Van Nuys
Reseda
101
Hidden Hills
101
170
Burbank
North
Hollywood
Tarzana
134
Woodland Hills
Encino
Studio City
Sherman
Oaks
101
San Fernando Valley Service Region
Number of Students Attending
CSU, Northridge, Fall, 1995
California State University, Northridge Service Area Research Project
map produced by
NORTHRIDGE
© 1996 California State University Northridge
Professor Eugene Turner
Department of Geography
Glendale
Griffith
Park
405
CALIFORNIA STATE UNIVERSITY
2
5
210
33
36 square miles
Ojai
12
150
150
33
101
126
Piru
Fillmore
6 miles
Santa Paula
23
126
Ventura
Moorpark
118
34
Camarillo
34
Oxnard
Ventura County Malibu Service Region
Number of Students Attending
CSU, Northridge, Fall, 1995
California State University, Northridge
Service Area Research Project
Data: California State University, Northridge Office
of Institutional Research.
CALIFORNIA STATE UNIVERSITY
NORTHRIDGE
© 1996 California State University Northridge
101
Thousand Oaks
101
1
Number of Persons
Enrolled
10
50
map produced by
Professor Eugene Turner
Department of Geography
Simi Valley
100
118
N9
27
N1
1
Malibu
14
138
Lancaster
13
5
Palmdale
36 square miles
Pearblossom
Santa Clarita
6 miles
Number of Persons
Enrolled
126
10
14
138
Acton
West San Gabriel Valley Service Region
Valencia
Number of Students Attending CSU, Northridge
Fall, 1995
50
Number of Persons
Enrolled
100
10
Data: California State University, Northridge
Office of Institutional Research.
50
Altadena
210
Sierra Madre
100
134
North Los Angeles County Service Region
Number of Students Attending CSU, Northridge, Fall, 1995
California State University, Northridge Service Area Research Project
map produced by
Professor Eugene Turner
Department of Geography
CALIFORNIA STATE UNIVERSITY
NORTHRIDGE
© 1996 California State University Northridge
210
Pasadena
Arcadia
San Marino
2
Mt. Washington
110
S. Pasadena
Data: California State University, Northridge
Office of Institutional Research.
4 square miles
14
5
” The map at left displays
student enrollment for Fall,
1990. Total enrollment for this
term was recorded at 30,131. In
1995, enrollment had dropped
to 25,153.
Lancaster
Quartz Hill
Palmdale
Victorville
14
Apple Valley
Littlerock
14
Acton
Ojai
Santa Clarita
Fillmore
101
Valencia
Santa Paula
33
San Buenaventura
5
126
San Fernando
Moorpark
CSU Northridge
Ventura Campus
23
101
Camarillo
Oxnard
118
Simi Valley
Thousand Oaks
CSUN
210
15
Big Bear Lake
Burbank
405
Glendale
Westlake Village
Beverly Hills
Alhambra
405
1
10
Bell
605
California State University, Northridge Service Area Research Project
Torrance
La Mirada
710
91
405
Data: California State University, Northridge Office
of Institutional Research.
57
Diamond Bar
60
CALIFORNIA STATE UNIVERSITY
NORTHRIDGE
Redlands
Riverside
91
Brea
91
91
91
60
Moreno Valley
215
Corona
Anaheim
Orange
Perris
Garden Grove
Long Beach
Huntington Beach
Number of Students
100
Santa Ana
55 Tustin
Costa Mesa
Sun City
405
El Toro
Irvine
36 square miles
Newport Beach
500
1
Laguna Hills
Aliso Viejo
Murrieta
Laguna Beach
6 miles
1500
215
Lake Elsinore
Mission Viejo
Laguna Niguel
15
San Juan Capistrano
San Clemente
© 1996 California State University Northridge
10
91
Chino
Yorba Linda
Cypress
Colton
15
Chino Hills
Fullerton
5
Ontario
15
map produced by
Professor Eugene Turner
Department of Geography
Whittier
La Habra
Compton
Gardena
Number of Students Attending
California State University, Northridge
Fall, 1990
By ZIP Code
Pomona
Downey
Inglewood
10
Covina
El Monte
Walnut
110
Fontana
Claremont
Monterey Park
Santa Monica
Five-County Area
San Bernardino
Monrovia
210
Pasadena
101
5
Yucaipa
The map at right shows the »
change in enrollment between
1990 and 1995. Within the
Banning
five-county area,
enrollment
dropped from 29,723 in 1990 to
23,747 in 1995. The 20.1
percent decrease was spread
over the entire service area,
though more significant Idyllwild
declines
occurred in areas of
Hemet
high student populations.
Increases occurred in a few
areas. A large increase near
the campus can be attributed
to the opening of student
housing after 1990.
Adjustments in zip code
Temecula
boundaries may account for
some changes within the
five-year period.
14
5
Lancaster
Quartz Hill
Palmdale
Victorville
15
Apple Valley
Littlerock
14
Acton
Ojai
Santa Clarita
Fillmore
101
Valencia
Santa Paula
33
San Buenaventura
5
126
San Fernando
Moorpark
CSU Northridge
Ventura Campus
23
101
Camarillo
Oxnard
118
Simi Valley
Thousand Oaks
CSUN
210
15
Big Bear Lake
Burbank
405
Glendale
Westlake Village
Beverly Hills
Alhambra
San Bernardino
Monrovia
210
Pasadena
101
El Monte
405
1
Walnut
Santa Monica
110
Bell
605
La Habra
La Mirada
Compton
Gardena
Change in Enrollment
California State University, Northridge
Fall, 1990 to Fall, 1995
By ZIP Code
California State University, Northridge Service Area Research Project
Torrance
710
91
405
Data: California State University, Northridge Office
of Institutional Research.
10
57
Diamond Bar
NORTHRIDGE
© 1996 California State University Northridge
Redlands
Riverside
91
91
91
10
Yucaipa
60
91
Brea
Banning
Moreno Valley
215
Corona
Anaheim
Orange
Perris
Garden Grove
Long Beach
Huntington Beach
Number of Students
Gain
Santa Ana
Costa Mesa
Sun City
405
El Toro
Irvine
Loss
100
Hemet
55 Tustin
36 square miles
Newport Beach
250
1
Laguna Hills
Aliso Viejo
Murrieta
Laguna Beach
6 miles
500
215
Lake Elsinore
Mission Viejo
Laguna Niguel
15
San Juan Capistrano
San Clemente
CALIFORNIA STATE UNIVERSITY
91
Chino
Yorba Linda
Cypress
Colton
15
Chino Hills
Fullerton
5
Ontario
60
15
map produced by
Professor Eugene Turner
Department of Geography
Whittier
Downey
Inglewood
Five-County Area
Pomona
Monterey Park
10
Fontana
Claremont
Covina
5
Temecula
138
16
Lancaster
14
5
Palmdale
14
Ojai
126
Fillmore
101
Valencia
Santa Paula
33
126
Ventura
118
Camarillo
Oxnard
Moorpark
101
23
Simi Valley
118
Granada Hills
San Fernando
210
CSUN
Thousand Oaks
Burbank
101
Van Nuys
Glendale
Woodland Hills
Hollywood
405
1
1
Westwood
Downtown
10
Santa Monica
Service Area
Number of Persons Attending College, 1990
California State University, Northridge Service Area Research Project
5
Pasadena
Number of Persons
Enrolled in College
100
1000
4000
8000
Data: United States 1990 Census Summary Tape File 3.
Inglewood
36 square miles
map produced by
Professor Eugene Turner
Department of Geography
CALIFORNIA STATE UNIVERSITY
NORTHRIDGE
© 1996 California State University Northridge
6 miles
Chapter 2
College Market
1990
The SARP map at left, as well as the regional maps following, detail
the number of persons attending college in 1990 (as reported by
the US Census). Large population clusters can be seen centering
around college campuses, particularly in Westwood near the
University of California, Los Angeles (UCLA), and the area west of
Downtown (near the University of Southern California (USC). A
large number of students can also found along a band running from
Hollywood eastward through Glendale to Pasadena.
With regards to the San Fernando Valley, 1990 college attendance
was higher near the Northridge campus, and lower in outlying areas
such as Encino, West Hills, and Porter Ranch. Numerous Valley
locations, in fact, recorded lower levels of attendance than other
parts of the service area. Documented attendance in Santa Clarita,
for instance, was comparatively high.
17
405
5
101
West
Hollywood
18
2
110
Westwood
Downtown
10
10
Santa Monica
Culver City
Southern Service Region
90
Number of Persons
Attending College, 1990
California State University, Northridge Service Area Research Project
map produced by
Professor Eugene Turner
Department of Geography
Marina
Del Rey
Number of Persons
Attending College
100
LAX
1000
105
4000
CALIFORNIA STATE UNIVERSITY
NORTHRIDGE
© 1996 California State University Northridge
405
110
4 square miles
2 miles
Census Tract Populations
4000
4 square miles
Sylmar
5
1000
2 miles
Porter Ranch
118
Granada
Hills
Chatsworth
Sunland
CSUN
101
La Crescenta
Panorama
City
Van Nuys
Reseda
170
Burbank
Tarzana
134
Woodland Hills
Studio City
Encino
Sherman
Oaks
101
San Fernando Valley Service Region
Number of Persons Attending College, 1990
California State University, Northridge Service Area Research Project
map produced by
NORTHRIDGE
Professor Eugene Turner
Department of Geography
Glendale
Griffith
Park
© 1996 California State University Northridge
2
North
Hollywood
405
CALIFORNIA STATE UNIVERSITY
19
210
Northridge
Canoga Park
101
Data: U.S. Bureau of the Census 1990
Summary Tape File 3
Pacoima
405
Hidden Hills
100
San Fernando
5
210
33
36 square miles
Ojai
20
150
33
101
126
Piru
Fillmore
150
6 miles
Santa Paula
23
126
Ventura
Moorpark
118
34
Camarillo
34
Oxnard
Ventura County Malibu Service Region
Number of Persons
Attending College, 1990
California State University, Northridge
Service Area Research Project
Data: United States 1990 Census Summary Tape File 3.
CALIFORNIA STATE UNIVERSITY
NORTHRIDGE
© 1996 California State University Northridge
101
Thousand Oaks
101
1
Number of Persons
Enrolled in College
100
1000
map produced by
Professor Eugene Turner
Department of Geography
Simi Valley
4000
118
N9
27
N1
1
Malibu
14
138
Lancaster
21
5
Palmdale
36 square miles
Pearblossom
Santa Clarita
6 miles
Number of Persons
Enrolled in College
100
14
126
Acton
West San Gabriel Valley Service Region
Newhall
1000
138
Number of Persons Attending College, 1990
Number of Persons
Enrolled in College
4000
100
Data: United States 1990 Census
Summary Tape File 3 and
population estimates made by
Claritas, Incorporated.
1000
Altadena
210
Sierra Madre
4000
134
North Los Angeles County Service Region
Number of Persons Attending College, 1990
California State University, Northridge Service Area Research Project
map produced by
Professor Eugene Turner
Department of Geography
CALIFORNIA STATE UNIVERSITY
NORTHRIDGE
© 1996 California State University Northridge
210
Pasadena
Arcadia
San Marino
2
Mt. Washington
110
S. Pasadena
Data: United States 1990 Census Summary Tape File 3
and population estimates made by Claritas, Incorporated.
4 square miles
138
22
Lancaster
14
5
Palmdale
14
Ojai
126
Fillmore
101
Valencia
Santa Paula
33
126
Ventura
118
Camarillo
Oxnard
Moorpark
101
23
118
Simi Valley
Granada Hills
San Fernando
210
CSUN
Thousand Oaks
Burbank
101
Van Nuys
Hollywood
405
1
Pasadena
Glendale
Woodland Hills
1
Westwood
5
Downtown
10
Santa Monica
Service Area
Percent of Persons
Aged 18+ in College
10
20
50
100
Data: United States 1990 Census
Summary Tape File 3.
Percent of Persons Aged 18+ Attending College, 1990
Inglewood
California State University, Northridge Service Area Research Project
map produced by
Professor Eugene Turner
Department of Geography
36 square miles
CALIFORNIA STATE UNIVERSITY
NORTHRIDGE
© 1996 California State University Northridge
6 miles
Data: Percentages are shown only for tracts with at least 20 persons aged 18+.
The percentage was computed by dividing the number of persons aged 3+ enrolled
in college in 1990 by the number of persons aged18+. There are some college students
under age 18, but this would have a neglibible effect on the percentage.
Chapter 3
College Market Attraction
1990
The percentage maps of persons eighteen years of age or older
enrolled in a college in 1990 are similar to the maps that detail the
actual number of persons enrolled in a college. High percentages of
students occur near California State University, Northridge, and the
University of California,Los Angeles and the University of Southern
California (CSUN, UCLA, and USC respectively).
23
405
5
101
2
West
Hollywood
24
110
Westwood
Downtown
10
10
Santa Monica
Culver City
Southern Service Region
Percent of Persons Aged 18+
Attending College, 1990
California State University, Northridge Service Area Research Project
map produced by
Professor Eugene Turner
Department of Geography
90
Marina
Del Rey
Percent of Persons
Aged 18+ in College
5
LAX
4 square miles
50
100
CALIFORNIA STATE UNIVERSITY
NORTHRIDGE
© 1996 California State University Northridge
Data: United States 1990 Census
Summary Tape File 3.
405
110
105
2 miles
Data: Percentages are shown only for tracts with at least 20 persons aged 18+.
The percentage was computed by dividing the number of persons aged 3+ enrolled
in college in 1990 by the number of persons aged18+. There are some college students
under age 18, but this would have a neglibible effect on the percentage.
Percent of Persons
Aged 18+ in College
4 square miles
100
Sylmar
5
2 miles
50
San Fernando
Porter Ranch
20
118
Granada
Hills
210
Pacoima
5
Data: United States 1990 Census
Summary Tape File 3.
Sunland
Chatsworth
Northridge
CSUN
Canoga Park
La Crescenta
Panorama City
405
Van Nuys
170
Reseda
Burbank
North
Hollywood
101
Hidden Hills
101
Tarzana
134
Woodland Hills
Encino
Studio City
405
Sherman
Oaks
101
San Fernando Valley Service Region
Percent of Persons Aged 18+ Attending College
California State University, Northridge Service Area Research Project
map produced by
NORTHRIDGE
© 1996 California State University Northridge
Professor Eugene Turner
Department of Geography
Glendale
Griffith
Park
CALIFORNIA STATE UNIVERSITY
2
5
210
25
33
36 square miles
Ojai
26
150
33
101
126
Piru
Fillmore
150
6 miles
Santa Paula
23
126
Ventura
Moorpark
118
34
Camarillo
34
Ventura County Malibu Service Region
Percent of Persons 18+
Attending College, 1990
California State University, Northridge
Service Area Research Project
Simi Valley
101
Thousand Oaks
Oxnard
101
1
Percent of Persons
Aged 18+ in College
N9
5
20
Data: United States 1990 Census
Summary Tape File 3.
CALIFORNIA STATE UNIVERSITY
NORTHRIDGE
© 1996 California State University Northridge
1
50
Data: Percentages are shown only for tracts with at least 20 persons aged 18+.
The percentage was computed by dividing the number of persons aged 3+ enrolled
in college in 1990 by the number of persons aged18+. There are some college students
under age 18, but this would have a neglibible effect on the percentage.
27
N1
map produced by
Professor Eugene Turner
Department of Geography
118
Malibu
14
138
Lancaster
27
5
Palmdale
36 square miles
Pearblossom
Santa Clarita
6 miles
Percent of Persons
Aged 18 And Older in College
5
20
126
Valencia
14
138
Acton
West San Gabriel Valley Service Region
Percent of Persons Aged 18 And Older
Attending College
Newhall
Percent of Persons
Aged 18 And Older
in College
50
10
Data: United States 1990 Census
Summary Tape File 3.
Altadena
210
20
Data: Percentages are shown only for tracts with at least 20 persons aged 18 and older.
The percentage was computed by dividing the number of persons aged 3 and older enrolled
in college in 1990 by the number of persons aged 18 and older. There are some college students
under age 18, but this would have a neglibible effect on the percentage.
134
North Los Angeles County Service Region
Percent of Persons Aged 18 And Older Attending College
California State University, Northridge Service Area Research Project
Sierra Madre
50
210
Pasadena
Arcadia
San Marino
2
Mt. Washington
map produced by
Professor Eugene Turner
Department of Geography
CALIFORNIA STATE UNIVERSITY
NORTHRIDGE
© 1996 California State University Northridge
110
S. Pasadena
Data: United States 1990 Census
Summary Tape File 3.
4 square miles
138
28
Lancaster
14
5
Palmdale
14
Ojai
126
Fillmore
101
Valencia
Santa Paula
33
126
Ventura
Moorpark
118
Camarillo
101
Oxnard
23
Simi Valley
118
Granada Hills
San Fernando
210
CSUN
Thousand Oaks
Burbank
101
Van Nuys
Glendale
Woodland Hills
Hollywood
405
1
Westwood
Downtown
1
10
Santa Monica
Service Area
NORTHRIDGE
© 1996 California State University Northridge
Professor Eugene Turner
Department of Geography
10
20
50
100
Inglewood
California State University, Northridge Service Area Research Project
CALIFORNIA STATE UNIVERSITY
Percent of All Students
Attending CSU, Northridge
Data: United States 1990 Census Summary Tape File 3
and CSU, Northridge Office of Institutional Research.
Percent of Students Attending
CSU, Northridge, Fall, 1995
map produced by
5
Pasadena
36 square miles
6 miles
Data: Percentages are shown only for tracts with at least 20 total students.
The estimate of students was computed by dividing the number of persons enrolled in college
in 1990 by the number of persons 18 years of age and older. This proportion was multiplied by
the Claritas estimate of the number of persons 18 years of age and older in 1995 to get an estimate
of the number of students enrolled in college in 1995. The number of students enrolled at
CSU, Northridge in the Fall of 1995 was divided by the estimated number of students in 1995
to get an estimate of the percent of students attending CSU, Northridge in the Fall of 1995.
Chapter 4
CSU, Northridge Market Penetration
Fall, 1995
While California State University, Northridge attracted a large number
of students in Fall 1995, it still only captured a percentage of the total
population. In order to determine this percentage (no census figures
were available), the following calculations were made:
1) The number of students attending college in 1990 within each
census tract was divided by the number of persons eighteen years of
age or older. This yielded the proportion of students attending college
(P1). 2) Making the assumption that the same proportion of students
would also attend college in 1995, the estimated number of persons
eighteen years old and older in 1995 (Claritas, Inc.) was multiplied by
the proportion (P1) to get a 1995 estimate of the number of persons
attending college. 3) The number of students attending this campus in
1995 was then divided by the estimated number of persons attending
college to get a rough estimate of the percentage of all students
attending California State University, Northridge.
The SARP map at left and succeeding region maps suggest that
California State University, Northridge is drawing a greater proportion
of students from the northern and western portions of the San
Fernando Valley. In 1990-95, about fifteen to twenty percent of
California State University, Northridge’s students came from these
areas. Other areas of high percentage were found in Hollywood,
Glendale, Simi Valley, and Santa Clarita.
Three final maps compare attendance at California State University
Northridge to that of neighboring state universities. The first (Page 34)
map shows those students attending UCLA and the California State
Universities at Northridge, Los Angeles, and Dominguez Hills. The
second map indicates with a color the university that draws the
majority of students. The percent of students drawn to a campus is
indicated by the intensity of the color. This map clearly indicates where
the transition areas are between the campuses. Generally students
congregate around the nearest campus. However, most students in
the Westlake-Thousand Oaks area attend UCLA rather than
Northridge. An examination of the data reveals that a number of
Northridge students have a Thousand Oaks post office box, but none
have street addresses.
The final map presents only student attendance at one of the CSU
campuses. With UCLA removed Northridge extends its area of
influence southward to Marina Del Rey and West Hollywood.
29
405
5
101
30
2
West Hollywood
110
Westwood
Downtown
Santa Monica
10
10
Culver City
Southern Service Region
90
Percent of Students Attending
CSU, Northridge, Fall, 1995
California State University, Northridge Service Area Research Project
map produced by
Professor Eugene Turner
Department of Geography
44square
square miles
miles
Marina
Del Rey
Percent of All Students
Attending CSU, Northridge
5
22 miles
miles
LAX
20
105
50
CALIFORNIA STATE UNIVERSITY
NORTHRIDGE
© 1996 California State University Northridge
Data: United States 1990 Census Summary Tape File 3
and CSU, Northridge Office of Institutional Research.
405
110
Data: Percentages are shown only for tracts with at least 20 total students.
The estimate of students was computed by dividing the number of persons enrolled in college
in 1990 by the number of persons 18 years of age and older. This proportion was multiplied by
the Claritas estimate of the number of persons 18 years of age and older in 1995 to get an estimate
of the number of students enrolled in college in 1995. The number of students enrolled at
CSU, Northridge in the Fall of 1995 was divided by the estimated number of students in 1995
to get an estimate of the percent of students attending CSU, Northridge in the Fall of 1995.
Percent of Students Attending CSU, Northridge
50
4 square miles
Sylmar
5
20
2 miles
5
Data: CSU, Northridge Office of Institutional Research,
U.S. Bureau of the Census 1990 Summary Tape File 3,
and Claritas Inc.
San Fernando
Porter Ranch
118
Granada
Hills
210
Pacoima
Sunland
Northridge
Chatsworth
CSUN
La Crescenta
Panorama
City
405
170
Canoga Park
Van Nuys
Reseda
Burbank
North
Hollywood
101
Hidden Hills
101
Tarzana
Encino
Studio City
Sherman
Oaks
Griffith
Park
101
San Fernando Valley Service Region
Percent of All Students Attending CSU, Northridge, Fall, 1995
California State University, Northridge Service Area Research Project
map produced by
CALIFORNIA STATE UNIVERSITY
NORTHRIDGE
Professor Eugene Turner
Department of Geography
210
134
Woodland Hills
405
© 1996 California State University Northridge
2
Glendale
5
Data: Percentages are shown only for tracts with at least 20 total students.
The estimate of students was computed by dividing the number of persons enrolled in college
in 1990 by the number of persons 18 years of age and older. This proportion was multiplied by
the Claritas estimate of the number of persons 18 years of age and older in 1995 to get an estimate
of the number of students enrolled in college in 1995. The number of students enrolled at
CSU, Northridge in the Fall of 1995 was divided by the estimated number of students in 1995
to get an estimate of the percent of students attending CSU, Northridge in the Fall of 1995.
31
33
36 square miles
Ojai
32
150
33
126
Piru
Fillmore
150
6 miles
Santa Paula
23
126
Ventura
101
Moorpark
118
Ventura County Malibu Service Region
Percent of All Students Attending
CSU, Northridge, Fall, 1995
California State University, Northridge
Service Area Research Project
34
Camarillo
34
Simi Valley
101
Thousand Oaks
Oxnard
map produced by
Professor Eugene Turner
Department of Geography
Data: United States 1990 Census Summary Tape File 3
and CSU, Northridge Office of Institutional Research
CALIFORNIA STATE UNIVERSITY
NORTHRIDGE
© 1996 California State University Northridge
101
N9
20
50
1
Percent of All Students
Attending CSU, Northridge
5
.
118
Percentages are shown only for tracts with at least 20 total students.
The estimate of students was computed by dividing the number of persons enrolled in college
in 1990 by the number of persons 18 years of age and older. This proportion was multiplied by
the Claritas estimate of the number of persons 18 years of age and older in 1995 to get an estimate
of the number of students enrolled in college in 1995. The number of students enrolled at
CSU, Northridge in the Fall of 1995 was divided by the estimated number of students in 1995
to get an estimate of the percent of students attending CSU, Northridge in the Fall of 1995.
27
N1
1
Malibu
14
138
Lancaster
33
5
Palmdale
36 square miles
Pearblossom
Santa Clarita
6 miles
Percent of All Students
Attending CSU, Northridge
126
5
14
138
Acton
West San Gabriel Valley Service Region
Newhall
20
Percent of Students Attending CSU, Northridge
Fall, 1995
Percent of All Students
Attending CSU, Northridge
50
10
Altadena
Data: California State University, Northridge
Office of Institutional Research.
20
Percentages are shown only for tracts with at least 20 total students.
The estimate of students was computed by dividing the number of persons enrolled in college
in 1990 by the number of persons 18 years of age and older. This proportion was multiplied by
the Claritas estimate of the number of persons 18 years of age and older in 1995 to get an estimate
of the number of students enrolled in college in 1995. The number of students enrolled at
CSU, Northridge in the Fall of 1995 was divided by the estimated number of students in 1995
to get an estimate of the percent of students attending CSU, Northridge in the Fall of 1995.
North Los Angeles County Service Region
Percent of Students Attending CSU, Northridge, Fall, 1995
California State University, Northridge Service Area Research Project
map produced by
CALIFORNIA STATE UNIVERSITY
NORTHRIDGE
© 1996 California State University Northridge
Professor Eugene Turner
Department of Geography
210
Sierra Madre
50
134
210
Pasadena
Arcadia
San Marino
2
Mt. Washington
110
S. Pasadena
Data: California State University, Northridge
Office of Institutional Research.
4 square miles
126
5
14
Valencia
V e n t u r a
C o u n t y
Moorpark
New Ventura
Campus
★
118
L o s
34
CSU
Northridge
101
★
Thousand Oaks
Burbank
Westlake Village
405
Beverly Hills
★
1
101
CSU
LA
★
Santa Monica
Downtown
10
Each Dot Represents
Three Students
CSU, Northridge
Professor Eugene Turner
Department of Geography
Compton
★ CSU
UCLA
e
Selected universities
shown with a star.
110
Commerce
105
16 square miles
CSU, Dominguez Hils
map produced by
Data: California State University, Northridge Office
of Institutional Research.
CALIFORNIA STATE UNIVERSITY
NORTHRIDGE
Inglewood
CSU, Los Angeles
California State University, Northridge
Service Area Research Project
★
USC
Student Population Patterns
At Four Selected Universities
Fall, 1995
By Census Tract
DH
4 miles
Torrance
Pasadena
Glendale
UCLA
© 1996 California State University Northridge
C o u n t y
210
San
Fernando
Simi Valley
A n g e l e s
210
Monrovia
Alhambra
El Monte
Monterey Park
5
710
Whittier
Downey
91
Orange
C ounty
Valencia
V e n t u r a
C o u n t y
Moorpark
118
L o s
San
Fernando
Simi Valley
CSU
Northridge
101
★
A n g e l e s
210
35
Thousand Oaks
Burbank
Westlake Village
405
Beverly Hills
★
Pasadena
Glendale
101
CSU
LA
★
UCLA
Santa Monica
Dominant Areas
of Attendance
Color Indicates Campus
Receiving the Majority of
the Student Enrollment
CSUN
CSULA
CSUDH
UCLA
For Four Selected Universities
Fall, 1995
By Census Tract
CALIFORNIA STATE UNIVERSITY
NORTHRIDGE
© 1996 California State University Northridge
Downtown
10
68.5 - 78.9
9,663
9,663
8,842
8,007
18
538
29,297
27,769
16,868
15,999
798
2,889
Fall, 1995 Enrollment
California Addresses
LA Co. ZIP Codes
LA Co. Matched Addresses
Ventura Co. ZIP Codes
Orange Co. ZIP Codes
110
Commerce
Compton
79.0 - 100
18,383
18,273
17,188
15,828
91
335
★
105
58.9 - 68.4
25,153
25,017
21,045
19,050
3,195
146
USC
Inglewood
50.1 - 58.8
map produced by
Data: California State University, Northridge Office
of Institutional Research.
Percent of Matched
Students Attending the
Predominant Campus
0 - 50.0
California State University, Northridge
Service Area Research Project
Professor Eugene Turner
Department of Geography
C o u n t y
★ CSU
DH
210
Monrovia
Alhambra
El Monte
Monterey Park
5
710
Whittier
Downey
91
4 square miles
Torrance
2 miles
Valencia
V e n t u r a
C o u n t y
Moorpark
118
L o s
San
Fernando
Simi Valley
CSU
Northridge
101
★
A n g e l e s
210
36
Thousand Oaks
Burbank
Westlake Village
405
Beverly Hills
★
Pasadena
Glendale
101
CSU
LA
★
UCLA
Santa Monica
Dominant Areas
of CSU Attendance
Color Indicates Campus
Receiving the Majority of
the Student Enrollment
CSUN
CSULA
CSUDH
For Three Selected Universities
Fall, 1995
By Census Tract
Percent of Matched
Students Attending the
Predominant Campus
0 - 50.0
Downtown
10
★
110
Commerce
105
58.9 - 68.4
68.5 - 78.9
Compton
79.0 - 100
map produced by
USC
Inglewood
50.1 - 58.8
California State University, Northridge
Service Area Research Project
Professor Eugene Turner
Department of Geography
C o u n t y
★ CSU
Gray land areas indicate
no address-matched students.
DH
Data: California State University, Northridge Office
of Institutional Research.
210
Monrovia
Alhambra
El Monte
Monterey Park
5
710
Whittier
Downey
91
4 square miles
Torrance
CALIFORNIA STATE UNIVERSITY
NORTHRIDGE
© 1996 California State University Northridge
2 miles
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