viii TABLE OF CONTENTS CHAPTER TITLE DECLARATION PAGE ii DECLARATION OF ORGINALITY AND 1 EXCLUSIVENESS iii DEDICATION iv AKNOWLEGEMENT v ABSTRACT vi ABSTRAK vii TABLE OF CONTENTS viii LIST OF TABLES xiii LIST OF FIGURES xvi LIST OF ABBREVIATIONS xvii LIST OF APPENDICES xviii INTRODUCTION 1.1 Background 1 1.2 Problem Statements 2 1.3 Research Questions 7 1.4 Research Objectives 8 1.5 Significance of Study 8 1.6 Scope of Study 10 1.7 Limitations of Study 10 1.8 Methodology of Study 11 1.8.1 1.8.2 First Stage: Identify the Problem Statement and Objectives of the Study 12 Second Stage: Theoretical Research 12 ix 1.8.3 Third Stage: Conduct Empirical Surveys to Gather Data 13 1.8.4 Forth Stage: Data Analysis 13 1.8.5 Fifth Stage: Suggestions, Recommendations and Conclusion 1.9 2 Chapter Layout 14 14 LITERATURE REVIEW 2.1 Introduction 16 2.2 City Lifecycle 16 2.2.1 Initial Development of the City 19 2.2.2 Growth of the City 20 2.2.3 Maturity of the City 22 2.2.4 Decline of the City 23 2.2.5 Sustainability 24 2.3 2.4 Quality of Life 25 2.3.1 Objective Versus Subjective 27 2.3.2 Subjective Indicators 27 Urban Management Model 2.4.1 2.5 31 Urban Management Model 1: Business Improvement District 31 2.4.2 What is BID 32 2.4.3 Legislation 33 2.4.4 Functioning 33 2.4.5 Activities 34 2.4.6 Times Square, New York 36 2.4.7 Synthesis 37 Urban Management Model 2: Town Centre Management 37 2.5.1 Legislation 38 2.5.2 Functioning 39 2.5.3 Activities 39 2.5.4 Castlefield, Manchester 40 2.5.5 Synthesis 41 x 2.6 2.7 2.8 3 4 Urban Management Model 3: National Main Street Programmes 42 2.6.1 Legislation 43 2.6.2 Functioning 43 2.6.3 Activities 44 2.6.4 Funding 46 2.6.5 Boston Main Street Programme 46 2.6.6 47 Synthesis Public-Private Partnership 47 2.7.1 Roles and Responsibilities of Partners 49 2.7.2 Elements Leading to the Success of Partnership 50 2.7.3 Failure in Partnership 51 Conclusion 53 CASE STUDY: JOHOR BAHRU CITY CENTRE 3.1 Introduction 57 3.2 Overview of Johor Bahru 57 3.3 Johor Bahru Structural and Local Plan 59 3.4 Social Problem in Johor Bahru 60 3.5 Economy Issues in Johor Bahru 61 3.6 Structure of Local Government 62 3.7 Functions of Local Government 63 3.8 Johor Bahru City Council (Majlis Bandaraya Johor Bahru) 63 3.8.1 Organisational Structure of MBJB 63 3.8.2 Functions of MBJB 66 3.8.3 Activities of MBJB 67 3.8.4 Funding of MBJB 70 3.9 Decision-Making Process 75 3.10 Conclusion 76 RESEARCH METHODOLOGY 4.1 Introduction 78 4.2 Research Design 78 xi 4.3 Choice of Research Method and Rationale 80 4.4 Quantitative Approach – Development of Questionnaire 81 4.4.1 Survey on the Factors that Affects City Centre Revitalization 4.4.2 Survey on the Most Appropriate Urban Management Model for Revitalisation 5 85 4.5 Research Population and Sampling Procedures 86 4.6 Sampling Technique 87 4.7 Pilot Study 89 4.8 Implementation of the Survey 89 4.9 Quantitative Data Analysis 90 4.10 Qualitative Data Analysis 90 4.11 Conclusion 91 DATA ANALYSIS 5.1 Introduction 92 5.2 Analysis of Shoppers 94 5.3 Analysis of Merchants 98 5.4 Analysis of Public Agencies/Non-Profit Organisations 103 5.5 Achieving Second Objective of the Study 106 5.5.1 Analysis of Merchants 106 5.5.2 Analysis of Public Agencies and Non-Profit Organisation 5.6 6. 83 Conclusion 111 117 CONCLUSION AND RECOMMENDATIONS 6.1 Introduction 121 6.2 Finding 121 6.3 Suggestions and Recommendations 124 6.3.1 City Council and Local Government 124 6.3.2 Private Sectors: Individual Merchants 6.3.3 and Corporate Companies 124 Non-Profit Organisation 125 xii 6.4 Limitation of the Study 126 6.5 Recommendations for Future Studies 126 REFERENCES Appendix A – G 128 143 - 187 xiii LIST OF TABLES TABLE NO. TITLE PAGE 2.1 Key Function of BIDs as Identified by Houstoun, 1997 35 2.2 Main Functions Considered by TCM 40 2.3 National Main Street Program: Eight Principles of Success 45 2.4 Main Characteristics of Partnerships 48 2.5 Characteristics of Successful Partnerships for City Centre Management 2.6 51 Main Characteristics Contributing to the Failure of Partnerships 52 2.7 Characteristics of the TMC/ BID/ NMSP 55 3.1 Criteria and Requirements for Towns to be Declared as City Centres 3.2 Complaints of Services Received by MBJB from Years 2000 to 2006 3.3 58 68 Breakdown of Revenue Sources for MBJB from Years 2000 to 2006 72 3.4 Income and Expenditure of MBJB 73 4.1 Studies on City Centre Revitalisation through Quantitative Method 4.2 Record of Streets Name and Total Number of Holdings in CBD Area 4.3 79 86 Record of Streets Name for Conducting the Shopper Survey in CBD Area 88 xiv 5.1 Flow of Data Analysis for Achieving Objective One 93 5.2 Gender and Distance of Residence to the City Centre 94 5.3 Age Groups 94 5.4 Frequency Analysis for Purpose of Visiting the City Centre 95 5.5 Mode of Transport vs. Frequency 95 5.6 Shop at Other Parts of the City Centre 96 5.7 Main Problems that Discourage Visitors to Go 97 Shopping in City Centre 5.8 Public Service Delivery 97 5.9 Facilities that Attract Visitors to the City Centre 98 5.10 Prosperity of Business vs. Nature of Business 99 5.11 Number of Years vs. Business Prosperity 100 5.12 Factors Affecting Business Prosperity 100 5.13 Intentions to Relocate and Choice of Location 101 5.14 Future Planning for City Centres 102 5.15 Types of Retail Mix 102 5.16 Quality of Public Services 103 5.17 Factors that Affect the Quality of Life 105 5.18 What Areas of Improvement Deemed Important to Make Johor Bahru a Good Place to Live 105 5.19 Flow of Data Analysis for Achieving Objective Two 106 5.20 Select the Most Appropriate Urban Management Model 107 5.21 Why BID 108 5.22 Additional Levy/Tax 108 5.23 Security Measures in the City Centre 109 5.24 Improvement in Transportation and Parking Management 109 5.25 Marketing and Promotion/Business Recruitment and Retention 110 5.26 Funding for Revitalization City Centre 110 5.27 Urban Management Model 111 5.28 Security Measures in the City Centre 112 5.29 Improvement in Transportation and Parking Management 112 xv 5.30 Marketing and Promotion/Business Recruitment and Retention 113 5.31 Funding for Revitalization City Centre 113 5.3 Urban Management Model 114 5.33 Why BID 115 5.34 Why Not TCM 115 5.35 Why Not NMSP 116 xvi LIST OF FIGURES FIGURE NO. TITLE PAGE 1.1 Research Methodology 11 2.1 City Life Cycle 19 3.1 Organisation Chart for MBJB 64 4.1 Research Phases – Qualitative and Quantitative Approach 82 xvii LIST OF ABBREVIATIONS ACCD ATCM BID BN CBD CCTV CIQ CMDC ERP GLC HDB JTC LBR MBJB MPJBT MCA MDK MIC MRT MSC NAPIC NLBR NMSP NST PBTPG SJER SQLI TCM UMNO URCAP URCI UK US Allegheny Conference on Community Development Association of Town Centre Management Business Improvement District Barisan Nasional Centre Business District Closed Circuit Television Custom, Immigration Quarantine Centre Central Manchester Development Corporation Electronic Road Pricing Government Linked Company Housing Development Board Jurong Town Council Land-based Revenue Majlis Bandaraya Johor Bahru Majlis Perbandaran Johor Bahru Tengah Malaysia Chinese Association Majlis Dearah Kulai Malaysia Indian Congress Mass Rapid Transit Multimedia Super Corridor National Property Information Centre Non-land based Revenue National Main Street Program News Strait Times Pihak Berkuasa Tempatan Pasir Gudang South Johor Economic Region Social and Quality of Life Index Town Centre Management United Malay National Organisation Urban Revitalisation and Conservation Action Plan Urban Revitalisation and Conservation Inventory United Kingdom United States of America xviii LIST OF APPENDICES APPENDIX TITLE A Land Use Pattern in CDB Area: Johor Bahru B Total Number of Holdings and Condition of Holdings PAGE 143 in Johor Bahru CDB Area 144 C List of Secondary Data 145 D Questionnaires 146 E Summaries of BID, NMSP and TCM Attached with 163 Questionnaires for Public Agencies and Non-Profit Organisation F Statistical Analysis 167 G Frequency Table for Shopper 178