Los Angeles WorkSource System Adult Employers Customer Satisfaction Survey 2010-2011 Prepared for: City of Los Angeles Workforce Investment Board Community Development Department Authors: Deborah D. Heisley, Ph.D. Richard W. Moore, Ph.D. Bobby Keo The College of Business Economics Table of Contents OVERVIEW ............................................................................................................................ 1 METHOD ............................................................................................................................... 1 FINDINGS .............................................................................................................................. 2 Overall Satisfaction and Related Measures ............................................................................................ 2 Figure 1: Overall Satisfaction and Related Measures .......................................................................... 3 Overall Satisfaction by Center ..................................................................................................................... 4 Figure 2: Overall Satisfaction by Center .................................................................................................... 4 Satisfaction with Specific Elements of the Program ........................................................................... 5 Figure 3: Satisfaction with Specific Elements of the Program ......................................................... 5 Table 1: Relationship between Program Elements and Overall Satisfaction* .......................... 5 Type of Services Received and Satisfaction ........................................................................................... 6 Figure 4: Services Received during the Past Twelve Months ............................................................ 6 Figure 5: Overall Satisfaction by Services Received during the Past Twelve Months ............ 7 Employers’ First Involvement with Program ........................................................................................ 8 Figure 6: How Employers First Became Involved .................................................................................. 8 Company Industry and Satisfaction .......................................................................................................... 9 Figure 7: Industry of Company....................................................................................................................... 9 Figure 8: Overall Satisfaction by Industry ............................................................................................. 10 Company Size and Satisfaction ................................................................................................................ 11 Figure 9: Total Number of People Employed at Site .......................................................................... 11 Employer’s Role In Company.................................................................................................................... 12 Figure 10: Employer’s Role in Company ................................................................................................. 12 CONCLUSION ....................................................................................................................... 12 APPENDICES ........................................................................................................................ 14 Appendix A: Disposition Table ..................................................................................................................... 14 Appendix B: Questionnaire............................................................................................................................ 15 Appendix C: Overall Satisfaction Correlations ..................................................................................... 19 Appendix D: Overall Satisfaction and Related Satisfaction Measures by Center................... 20 Appendix E: Satisfaction with Specific Elements by Center ............................................................ 21 Appendix F: Services Received during the Past Twelve Months .................................................... 22 Appendix G: Overall Satisfaction by Services Received ..................................................................... 23 Appendix H: How First Got Involved by Center .................................................................................... 24 Appendix I: Company Industry .................................................................................................................... 25 Appendix J: Overall Satisfaction by Industry ......................................................................................... 26 Appendix K: Number of Employees at Site ............................................................................................. 26 Appendix L: Overall Satisfaction by Number of Employees at Site .............................................. 27 Appendix M: Employers Role in Company .............................................................................................. 27 ii OVERVIEW The City of Los Angeles Workforce Investment Board contracted with California State University Northridge to conduct a survey of adult employers that received services from the WorkSource Centers in the 2010-11 program year. The survey is part of a performance management system known as SOFA which includes four components: customer Satisfaction, Outcomes, Flow, and Administration. This survey of employers served by the WorkSource Centers is part of the “Satisfaction” measure. This is the first survey of adult employers in several years. The results of the survey show a relatively high level of average overall satisfaction of 8.6 on a 10 point scale (see Figure 1 below) with a two-point range from 7.8 to 9.9 between the lowest and highest scores for the eighteen individual centers (see Figure 2 below). The overall satisfaction seems to primarily be driven by satisfaction with the services received from participation with the WorkSource Centers and the center’s staff. In this report we provide our analysis of the data. We give results for each individual WorkSource Center in the appendix. METHOD Participating WorkSource Centers provided a total sample pool of 1015 employers that participated in the adult employer program in the 2010-11 program year. In August of 20111 we attempted to complete 18 interviews per center. Employers were called three times during various hours of business before they were classified as non-responsive. The main reasons for non-response were disconnected or non-working numbers (105), refusals (171), or fax numbers (18). We completed 287 telephone interviews averaging about seven and a half minutes each. The number of employer interviews completed at individual WorkSource Centers ranged from 7 to 18 (with the exception of Chinatown at 20), with three sites having 10 or fewer interviews completed. The disposition table reporting the size of the initial employer list, completed sample size, reasons for non-responses and length of interview by center are provided in Appendix A. The questionnaire for the study is included in Appendix B. The adult employers were first asked how they got involved with the program. Next overall client satisfaction was measured using a single question with “10” representing “very satisfied” and “1” being “very dissatisfied”. Besides overall satisfaction we asked two related satisfaction questions from the American Customer Satisfaction Index (ASCI) (www.theacsi.org): The extent which the services met expectations o “1” being “falls short” and “10” being “exceeds all” We initially completed 14 interviews in Chinatown. Due to concern by the Chinatown center that the questionnaire was not available in Chinese, we administered the phone survey procedure again in February 2012 in Mandarin and Cantonese. We called 28 Chinatown employers that had refused to participate or were categorized as not participating in English, and gained six additional interviews for a total of 20. 1 A comparison of services received compared to the ideal o “1” being “not very close” and “10” being “very close” Subsequently, employers were asked about their involvement with the centers. Interviewees were asked which of the following services they participated in during the past twelve months: Posted your job openings Screened applications for your job openings Referred job applicants to your firm Hosted job fair in which your company participated Provided you with recruitment/interviewing facilities Designed and delivered training program for your employees Provided you with job specification development Provided you with labor market information Helped pay for part of a new employee’s wage through the on-the-job training program Other Employers were also asked about their satisfaction with specific elements of the center’s services with “1” again representing “very dissatisfied” and “10” representing “very satisfied”. Questions included satisfaction with: The quality of the referrals from the center The center’s follow-up with the company to ensure individuals hired from the center were successful The performance and services provided by the center’s staff Lastly, the adult employers were asked questions regarding descriptive information including: The company’s industry The size of their company in terms of numbers of employees Their role in the company FINDINGS Overall Satisfaction and Related Measures Three satisfaction measures were gathered using 10-point scales (see Figure 1 below). Adult employers reported fairly high levels of satisfaction on all three measures. The average response for “overall satisfaction” was a high 8.6 (with 10 being “very satisfied”). We asked two additional satisfaction questions from the American Customer Satisfaction Index (www.theacsi.org) about expectations and ideals. When asked to what extent the center met expectations, the average response was high at 8.3 (with 10 being “exceeds all of my expectations”). Finally, when asked how close the services received were to employers’ ideal set of services, the average response was 7.8 (with 10 being “very close to 2 my ideal”). Comparisons to expectations and ideals are strongly related to overall satisfaction with a correlation of .89 and .84 respectively (see Appendix C). Figure 1: Overall Satisfaction and Related Measures Mean Satisfaction Overall 8.6 Compared to Expectations 8.3 Compared to Ideal 7.8 1 2 3 4 3 5 6 7 8 9 10 Overall Satisfaction by Center Average overall satisfaction was calculated for each center (see Figure 2 below). Star-level employer satisfaction is set at 8.0 on the 10 point scale. Sixteen of the centers achieved star-level performance with overall satisfaction ranging from 8.1 to 9.8. Five of the centers exceeded a score of 9.0 on satisfaction: Southeast Los Angeles – Watts, Northeast Los Angeles, West Adams – Baldwin Hills, Westlake, and Chatsworth – Northridge. Two of the centers, Southeast Los Angeles Crenshaw and south Los Angeles, had overall satisfaction ratings of 7.8, falling somewhat below star-level. Figure 2: Overall Satisfaction by Center Southeast Los Angeles - Watts Northeast Los Angeles West Adams - Baldwin Hills Westlake Chatsworth - Northridge Sun Valley Harbor Metro North Van Nuys - North Sherman Oaks Canoga Park - West Hills Downtown Marina Del Rey - Mar Vista Housing Authority Portal Chinatown Hollywood Wilshire - Metro Southeast Los Angeles - Crenshaw South Los Angeles 9.8 9.7 9.4 9.3 9.1 8.8 8.8 8.7 8.6 8.4 8.3 8.3 8.1 8.1 8.1 8.1 7.8 7.8 0 1 2 3 4 4 5 6 7 8 9 10 Satisfaction with Specific Elements of the Program In addition to overall satisfaction, employers rated their satisfaction with three specific elements of the program. Mean satisfaction ratings for the specific elements of the programs are displayed in Figure 3. The highest rated element was the performance of the staff at 8.6. Second was satisfaction with referrals from the center at 8.1. The lowest ranked item was the center’s follow-up at 7.9. Figure 3: Satisfaction with Specific Elements of the Program Mean Satisfaction Performance of Staff 8.6 Referrals 8.1 Center's Follow-Up 7.9 0 1 2 3 4 5 6 7 8 9 10 To explore how specific service elements relate to overall satisfaction, we correlated employers’ ratings of those specific elements with overall satisfaction. The three elements are presented (See Table 1 below) according to the strength of the relationship with overall satisfaction (see Appendix C: Correlations for complete data). Table 1: Relationship between Program Elements and Overall Satisfaction* Specific Program Element Correlation Performance of the staff The centers’ follow-up Referrals 0.82 0.74 0.73 * A “1.0” correlation indicates a perfect positive relationship and zero correlation indicates no relationship at all. Performance of the staff was most strongly related to overall satisfaction (.82), and it also ranked highest on mean satisfaction (8.6), indicating that WorkSource centers were doing a good job with the element of service employers valued most. Interestingly, centers’ followup was also strongly related to overall satisfaction (.74), but was ranked lowest in satisfaction (7.9). This suggests that centers can increase employers’ satisfaction with the program by increasing the quality of their follow-ups with the employers. 5 Type of Services Received and Satisfaction Employers were asked to indicate which of a list of services they had received from a center during the past twelve months. The primary service received from the centers was the referral of job applicants to the employers’ firms (67.2%). A little over half of the employers had used a center to post job openings (52.3%) and/or to screen applicants for the openings (50.9%). The centers provided recruitment services to many (43.9%) employers. About one-third of the employers reported that they participated in job fairs that were hosted by the center (38.0%), received labor market information from the center (36.9%), and/or utilized the center for job specification development. Finally, around one in four employers reported that the center helped pay for part of a new employee’s wages through the on-the-job training program (27.5%) and/or that the center designed and delivered a training program for their employee(s) (23.7%). Some employers (13.9%) reported using none of these services, and a few (3.8%) reported using “other” services. Figure 4: Services Received during the Past Twelve Months Referred job applicants to your firm 67.2% Posted your job openings 52.3% Screened applications for your job openings 50.9% Provided you with recruitment/interviewing facilities 43.9% Hosted job fairs in which your company participated 38.0% Provided you with labor market information 36.9% Provided you with job specification development 35.2% Helped pay for part of a new employee's wages through on-the-job training program 27.5% Design and deliver training program for your employees 23.7% None of the above 13.9% Other 3.8% 0% 20% 6 40% 60% 80% Overall, employers were highly satisfied regardless of their type of participation. Figure 5 below shows that the average level of overall satisfaction for all types of participation was 8.7 and above. Employers that received the WorkSource centers’ services of designing and delivering training programs for their employees, or who received labor market information from the center were most satisfied at 9.4. Overall satisfaction scores for employers who responded “None of the above” and “Other” are not reported as they, combined, represented less than 5% of the sample. The most used services, e.g. screening and referring job applicants, are also two of the services with some of the lowest satisfaction scores (8.8 each). However, 8.8 is still a good level of satisfaction, and some of the satisfaction may be attributable to the employee and not the center, and therefore beyond the center’s control. The lowest satisfaction score (8.7) is also related to ”posting job openings” a heavily used service (52.3%) and we recommend that the center do some troubleshooting in this area to see if satisfaction can be improved in this area. All of the other services provided by the center achieved high satisfaction ratings of 9.0 and above. Figure 5: Overall Satisfaction by Services Received during the Past Twelve Months Mean Satisfaction Designed and delivered training program for your employees 9.4 Provided you with labor market information 9.4 Provided you with job specification development 9.2 Hosted job fairs in which your company participated 9.0 Helped pay for part of a new employee’s wages through the on-the-job training program 9.0 Provided you with recruitment/interviewing facilities 9.0 Screened applications for your job openings 8.8 Referred job applicants to your firm 8.8 Posted your job openings 8.7 0 1 7 2 3 4 5 6 7 8 9 10 Employers’ First Involvement with Program Employers were asked how they first became involved in the program. Their responses were organized into twelve pre-determined categories with “other” as a thirteenth option (see Figure 6 below). Figure 6: How Employers First Became Involved Referred by Another Company 20.6% Previous Dealings With Center 17.4% Employee Contact/Referral 16.0% Job Fair, Seminar 12.5% HR Contact/Referral 9.1% Advertising 6.6% Through EDD 5.6% CDD, WorkSource or other website 5.6% Internet Search 3.8% Other 3.1% Business Initiated Contact 2.8% Saw WorkSource Location 2.4% LA Business Assistance Program 2.4% 0% 10% 20% 30% Currently the primary driver behind involvement in the centers is relationship based. Out of the top five categories, four of the five can be considered primarily relationship based. This includes the top three categories of responses “referred by another company” (20.6%), “previous dealings with the center” (17.4%) and “employee contact/referral” (16.0%), as well as the fifth ranked “HR contact/referral” (9.1%). The fourth ranked “job fair/seminar” could be either relationship based or materials based (for example the employer may have picked up a pamphlet). Advertising (6.6%), websites (5.6%), and internet searches (3.8%) together accounted for 16% of employers reported first involvement. Programs credited for leading to involvement with the center are EDD (5.6%) and the LA Business Assistance program (2.4%) and CDD inasmuch as it accounted for the website leads mentioned above. Employers sometimes report initiating the contact (2.8%). Occasionally employers became aware of the center when they actually saw the WorkSource location (2.4%) suggesting that high traffic locations and good signage could bring involve more employers. Finally, “other” reasons were mentioned 3.1% of the time. 8 Company Industry and Satisfaction Employers operate in a broad range of industries. Of the industries represented with ten or more companies from our sample population, the most served segment (14.7%) was the non-profit/community service sector. Health/medical was second at 11.5%. Then followed retail trade (9.8%), business services (8.7%), and temporary/personnel agencies (8.0%). The bottom half included banking/finance/real estate (7.3%), manufacturing (6.6%), education (6.4%), construction (4.9%), restaurant/bar/fast food (4.5%), and government agencies (3.5%) (see Figure 7 below). Figure 7: Industry of Company Non-profit/community service 14.7% Health/medical 11.5% Retail trade 9.8% Business Services 8.7% Temporary/personnel agency 8.0% Banking/Finance/Real Estate 7.3% Manufacturing 6.6% Education 6.4% Construction 4.9% Restaurant/Bar/Fast Food 4.5% Government agency 3.5% 0% 2% 4% 9 6% 8% 10% 12% 14% 16% Breaking down satisfaction by industries with at least ten companies in the category, construction companies displayed the highest level of average satisfaction at 9.1, followed closely behind by business services (8.9), government agencies (8.9), manufacturing (8.8) and non-profit/community service (8.8). The lowest scoring industries were restaurant/bar/fast food (7.9) and temporary/personnel agency (7.6) (see Figure 8 below). Figure 8: Overall Satisfaction by Industry Mean Satisfaction Construction 9.1 Business Services 8.9 Government Agency 8.9 Manufacturing 8.8 Non-profit/Community Service 8.8 Retail trade 8.5 Education 8.4 Health/medical 8.1 Banking/Finance/Real Estate 8.0 Restaurant/Bar/Fast Food 7.9 Temporary/Personnel Agency 7.6 1 2 3 4 10 5 6 7 8 9 10 Company Size and Satisfaction Companies of all sizes participated in the program, from companies as small as 1-20 to companies as large as 500 or more. Overall small employers dominated the sample, over 50% of employers had 20 or fewer employees and 70.3% of participating companies had fewer than 100 employees, only 12.8% had 500 or more employees (see Figure 9 below). Figure 9: Total Number of People Employed at Site 1 to 20 53.1% 21 to 49 9.2% 50 to 99 8.1% 100 to 149 4.8% 150 to 249 7.7% 250 to 499 4.4% 500 or more 12.8% 0% 10% 20% 30% 40% 50% 60% There did not appear to be a direct relationship between the number of employees at the site and satisfaction with the WorkSource services. Satisfaction scores for number of employees on site from 1 to 20, 21 to 49, 50 to 99, and 100 to 149 all range from 8.4 to 8.5. There is a jump at the 150 to 259 range to 9.1, it drops to 8.2 for sites of size 250 to 499, and then it rises again to 8.9 for sites of 500 or more. These satisfaction scores and number of respondents for each size range are reported in Appendix L: Overall Satisfaction by Number of Employees at Site. 11 Employer’s Role In Company Employers that participated in this study were for the most part supervisors/managers (49.0%). HR specialists were second (28.0%) followed closely behind by owner/general partner (21.7%). Lastly, only a little over 1% of surveyed employers were of various other roles within the company (see Figure 10 below). Figure 10: Employer’s Role in Company Supervisor/manager 49.0% HR specialist 28.0% Owner/general partner 21.7% Other 1.4% 0% 10% 20% 30% 40% 50% 60% CONCLUSION Employers are generally satisfied with the WorkSource program with an overall satisfaction score of 8.6 on a 10-point scale with 10 being “very satisfied.” The performance of the centers compares well to employers’ expectations (8.3 with 10 being “exceeds all of my expectations”). The centers are also performing close to the employers’ ideal experience at 7.8 with 10 representing “very close” to my ideal.” Gains in satisfaction might be made by further investigating what constitutes employers’ ideal experience and considering adjusting the service experience accordingly. Sixteen WorkSource Centers achieved star-level performance at 8.0 or above on overall satisfaction at the individual center level, while two fell slightly short at 7.8. Five centers achieved scores of over 9.0, indicating very high levels of satisfaction. Individual center data is presented in the appendices and can be examined by each center for indications of satisfaction with various elements of the service experience. Employers also indicated high satisfaction with the various elements of the WorkSource program. The high satisfaction scores are driven primarily through the high satisfaction with the performance of the staff (8.6), and the staff should be recognized for their excellent performance. Referrals and follow-up by the center are also strongly related to employer satisfaction. Employers are satisfied with referrals and follow-up (8.1 and 7.9 12 respectively). Follow up is a service that is strongly related to satisfaction, yet it remains a little below the 8.0 level. This is an aspect of employer services that staff can control more than the quality of referrals, hence it is a good target for improvement. Employers were asked to identify their use of nine services that were offered by the centers. The most frequently used services were “referred job applicants to your firm” (67.2%), “posted job openings” (52.3%), and “screened applicants for job openings” (50.9%). These might be considered the core services of the WorkSource program. Interestingly, while employers who received these three “core services” services are very satisfied (8.8, 8.7 and 8.8 respectively), they are slightly less than employers who received the other six services. The training programs are used by the fewest number of employers (27.5% of the firms reported that WorkSource designed and delivered training programs to their firm), but they reported very high levels of satisfaction with a score of 9.4. Also, 23.7% reported that WorkSource helped pay part of a new employee’s wages through on-the-job training programs, and employers who got this service reported a 9.0 level of satisfaction. Finally support services such as providing interviewing facilities (43.9%), hosting job fairs (38.0%), providing labor market information to employers (36.9%), and helping employers develop job specifications (35.2%) were frequently used and companies that used them report satisfaction scores ranging between 9.0 and 9.4. The most effective strategy for improving satisfaction might be to increase quality of the three core services and/or increase usage of the highly valued but not as heavily utilized training programs. The results of the survey indicated that employers’ initial involvement with WorkSource was typically relationship based with referrals from individuals, professionals, companies, and programs being of critical importance. Also 17.4% of the employers reported having had previous dealings with WorkSource, again underscoring the importance of relationships. Although advertising (6.6%), websites (5.6%) and the internet (3.8%) are not currently reported as being as important as direct referrals for first involvement, WorkSource should not underestimate the importance of these tools. These lower numbers might indicate that WorkSource is not using the internet to its full potential in terms of SEO (Search Engine Optimization), the quality of its website, and linking with other relevant organizations. As CDD rethinks its business service function in may we worthwhile reconsidering the marketing mix used to promote business services. We spoke primarily with supervisors and managers (49.0%), HR specialists (28.0%) and owners or general partners (21.7%). We asked the respondents their industry and the number of employees on site. The majority (53.1%) of the employers were small businesses or smaller sites of larger entities with 20 or fewer employees. Only 12.8% of the employers had over 500 employees. In the 2010-2011 program year, WorkSource served a diverse set of industries fragmented across 11 categories with only two categories representing more than 10% (non-profit and community services at 14.7% and health/medical at 11.5%). Nine of the industry satisfaction scores were at 8.0 and above. The restaurant/bar/fast food and the temporary/personnel agency industries fell a little below 8.0 at 7.9 and 7.6 respectively. The generally high satisfaction scores achieved by WorkSource centers are even more commendable when the difficult and daunting task of serving so many employers fragmented across so many industries is considered. 13 APPENDICES Appendix A: Disposition Table* WorkSource Center Total Sample Pool No Response Resolved Completes Disconnected /Non-working Numbers Fax Number Interview Length (Minutes) Refused Canoga Park- West Hills 23 5 18 9 1 0 6 7.78 Chatsworth- Northridge 46 8 38 17 8 2 4 7.65 Chinatown 58 6 52 20 4 1 22 6.86 Downtown 28 4 24 10 4 0 4 7.70 Sun Valley 42 1 41 18 2 0 4 7.39 Harbor 43 10 33 17 2 1 9 8.00 Hollywood 69 22 47 18 10 0 15 6.61 Housing Authority Portal 73 33 40 18 5 1 9 8.17 Marina Del Rey- Mar Vista 73 35 38 18 12 0 3 7.44 Metro North 74 20 54 18 11 3 14 7.17 Northeast Los Angeles 40 17 23 7 1 1 8 7.86 South Los Angeles 62 20 42 18 8 0 8 7.28 78 5 73 18 4 2 8 7.56 52 16 36 13 8 1 9 6.77 47 7 40 18 9 5 4 7.61 West Adams- Baldwin Hills 70 21 49 14 7 1 21 7.00 Westlake 55 20 35 18 3 0 8 7.28 Wilshire- Metro 82 33 49 18 8 0 15 7.06 1015 283 732 287 105 18 171 7.38 Southeast Los AngelesCrenshaw Southeast Los AngelesWatts Van Nuys- North Sherman Oaks Total *All numbers from the sample were called multiple times. Reasons for no responses include, but are not limited to, things such as answering machines/voicemails and no answers. Only main reasons are provided above in regards to the numbers which were resolved. 14 Appendix B: Questionnaire LOS ANGELES WORKSOURCE CENTER EMPLOYER SATISFACTION INTERVIEW AUGUST 2011 INTRODUCTION INTERVIEWER: ASK FOR <INSERT SAMPLE NAME> Hello, my name is ______________ and I am calling from Davis Research on behalf of the City of Los Angeles WorkSource Centers. In the past year your company received services from __________________ WorkSource Center. Are you the person at your company to talk to about your experiences with this One-Stop? Yes (proceed to question 1) No o Ask: Whom should I contact? Name: Telephone #: 1. On behalf of the City of Los Angeles, Community Development Department, we would like to ask how satisfied you are with the services your company received from _______________ WorkSource Center, and we would like to hear your suggestions for improving services. It should take about five minutes. May we go ahead now? o Yes No Ask: Is there a better time to call back? o Yes (record time & date) ____________________ o No (thank person, terminate call & contact next employer on list) 2. How did you first get involved with __________________ WorkSource Center? [DO NOT READ LIST, CODE ALL THAT APPLY] 1 Advertising: sign or brochure 2 Job Fair, seminar or other community event 3 Referral by another company 4 HR contact/referral 5 Employee contact/referral 6 Through EDD 7 CDD, WorkSource or other website 8 Through previous dealings with WorkSource agencies 9 Jobsla.org 10 LA Business Assistance Program/other Economic Development Project 15 11 Internet Search 12 Social media 13 Other (Please Specify): ____________________________ 3. I’d like to begin by asking you about your overall satisfaction with the program. On a scale of 1 to 10 (1 being ‘very dissatisfied’ and 10 being ‘very satisfied’) how satisfied are you overall with the services you received from this center? Very Dissatisfied 1 2 Very Satisfied 3 4 5 6 7 8 9 10 DK REF 11 12 4. On a scale of 1 to 10 (where 1 means ‘falls short of my expectations’ and 10 means ‘exceeds all of my expectations’), to what extent have the center’s services met your expectations? Falls Short 1 2 Exceeds All 3 4 5 6 7 8 9 10 DK 11 REF No Expectations 12 13 5. Now I would like you to think about the ideal set of services for a business like yours. How well do you think the services you received compare with that ideal set of services? Now 1 means ‘not very close to my ideal’ and 10 means ‘very close to my ideal’ on a scale of 1 to 10. Not very close 1 2 3 4 5 6 7 8 Very Close DK REF No Ideal 9 11 12 10 13 Now I would like to ask you a question about your involvement with the _________________ WorkSource Center. 6. During the past twelve months did the Center provide you with any of the following services: (Read list and check all that apply) [RANDOMIZE, ANCHOR OTHER AND NONE OF THE ABOVE] Posted your job openings Screened applications for your job openings Referred job applicants to your firm Hosted job fairs in which your company participated Provided you with recruitment/interviewing facilities Designed and delivered training program for your employees Provided you with job specification development Provided you with labor market information Helped pay for part of a new employee’s wages through the on-the-job training program Other (Please specify) _____________________________ [DO NOT READ] None of the above 16 We would also like to know about your satisfaction with specific elements of center service. Please rate your satisfaction on a scale of 1 to 10, where 1 means “very dissatisfied” and 10 means “very satisfied”. On a scale of 1 to 10, how satisfied were you with: 7. The individuals who came from the center? Very Dissatisfied 1 2 Very Satisfied 3 4 5 6 7 8 9 10 N/A 11 8. The center’s follow-up with your company to ensure the individuals you hired are successful? Very Dissatisfied 1 2 Very Satisfied 3 4 5 6 7 8 9 10 N/A 11 Now I am going to ask you to rate the quality of staff service on the same 1 to 10 scale. How satisfied are you with: 9. The services provided by the center’s staff? Very Dissatisfied 1 2 Very Satisfied 3 4 5 6 7 8 9 10 N/A 11 DEMOGRAPHICS Finally, I have a few questions about you and your company for classification purposes. 10. What industry is your company in? [READ LIST AS NEED TO CLARIFY] 01 02 03 04 05 06 07 08 09 10 11 Temporary/personnel agency Retail trade Restaurant/bar/fast food Hotel Banking/finance/real estate Wholesale trade Health/medical Non-profit/community service Construction Education Engineering 12 13 14 15 16 17 18 19 20 Legal Manufacturing Business Services Agriculture/forestry Transportation Communications Public utility Government agency Other (please specify) ________________________ 11. What is the total number of people employed at your site? [READ LIST AS NEEDED] 01 02 03 04 05 06 07 08 1-20 21-49 50-99 100-149 150-249 250-499 500 or more Don’t know 17 12. What is your role in the company? [DO NOT READ LIST] 01 02 03 04 05 Owner/general partner Supervisor/manager HR Specialist Other ___________________ Refused On behalf of the City of Los Angeles WorkSource Centers, we sincerely appreciate your time and opinions. Have a good day. THANK YOU VERY MUCH FOR YOUR TIME! 18 Appendix C: Overall Satisfaction Correlations Overall Satisfaction Overall Satisfaction Met Your Expectations Compared To Ideal Pearson Correlation .888 .844 Sample Size 281 277 Satisfaction With Center's Staff Satisfaction With Center’s Follow-Up Satisfaction With Referrals From Center Pearson Correlation .816 .741 .733 Sample Size 276 221 254 19 Appendix D: Overall Satisfaction and Related Satisfaction Measures by Center WorkSource Center Canoga Park- West Hills Chatsworth- Northridge Chinatown Downtown Sun Valley Harbor Hollywood Housing Authority Portal Marina Del Rey- Mar Vista Metro North Northeast Los Angeles South Los Angeles Southeast Los AngelesCrenshaw Southeast Los Angeles- Watts Van Nuys- North Sherman Oaks West Adams- Baldwin Hills Westlake Wilshire- Metro Total Overall Satisfaction Compared to Expectations Compare to Ideal Mean 8.44 8.22 7.78 N 9 9 9 Mean 9.06 8.94 8.44 N 16 17 16 Mean 8.10 7.89 7.37 N 20 19 19 Mean 8.30 8.10 7.20 N 10 10 10 Mean 8.83 8.33 8.17 N 18 18 18 Mean 8.76 8.41 8.24 N 17 17 17 Mean 8.06 7.83 7.00 N 18 18 18 Mean 8.12 7.72 7.06 N 17 18 18 Mean 8.29 8.24 7.35 N 17 17 17 Mean 8.67 8.59 7.88 N 18 17 17 Mean 9.67 9.17 8.83 N 6 6 6 Mean 7.78 7.72 6.94 N 18 18 18 Mean 7.83 7.39 7.24 N 18 18 17 Mean 9.85 9.54 9.31 N 13 13 13 Mean 8.61 7.83 7.94 N 18 18 17 Mean 9.43 9.36 8.71 N 14 14 14 Mean 9.33 8.83 8.61 N 18 18 18 Mean 8.06 7.83 7.44 N 18 18 18 Mean 8.55 8.27 7.80 N 283 283 280 20 Appendix E: Satisfaction with Specific Elements by Center Individuals who came from the center Center's follow-up Services provided by center's staff Mean 8.38 7.63 8.89 N 8 8 9 Mean 9.15 9.56 9.13 N 13 9 16 Mean 8.46 7.54 8.11 N 13 13 18 Mean 8.20 7.11 8.30 N 10 9 10 Mean 8.60 9.21 8.83 N 15 14 18 Mean 8.50 8.50 8.88 N 14 12 17 Mean 7.56 7.07 7.94 N 16 15 18 Mean 7.56 6.40 8.00 N 18 15 17 Mean 8.19 7.22 8.50 N 16 9 16 Mean 8.13 8.06 8.78 N 16 17 18 Mean 7.50 9.17 9.50 N 6 6 6 Mean 7.12 6.59 7.89 N 17 17 18 Mean 7.38 7.71 8.06 N 16 14 16 Mean 9.92 9.75 9.92 N 12 12 13 Mean 7.63 7.67 8.56 N 16 12 18 Mean 8.57 8.17 9.43 N 14 12 14 Mean 9.24 9.15 9.17 N 17 13 18 Mean 7.17 7.33 8.00 N 18 15 18 Mean 8.11 7.91 8.60 N 255 222 278 WorkSource Center Canoga Park- West Hills Chatsworth- Northridge Chinatown Downtown Sun Valley Harbor Hollywood Housing Authority Portal Marina Del Rey- Mar Vista Metro North Northeast Los Angeles South Los Angeles Southeast Los AngelesCrenshaw Southeast Los Angeles- Watts Van Nuys- North Sherman Oaks West Adams- Baldwin Hills Westlake Wilshire- Metro Total 21 Posted your job openings Screened applications for your job openings Referred job applicants to your firm Hosted job fairs in which your company participated Provided you with recruitment/ interviewing facilities Designed and delivered training program for your employees Provided you with job specification development Provided you with labor market information Helped pay for part of a new employee’s wages through on-the-job training program Other None of the above Total Appendix F: Services Received during the Past Twelve Months Count % within WorkSource Center Count 7 77.8% 5 3 33.3% 7 7 77.8% 8 1 11.1% 3 3 33.3% 6 1 11.1% 5 3 33.3% 4 3 33.3% 7 2 22.2% 1 0 0.0% 1 0 0.0% 3 9 100.0% 17 % within WorkSource Center Count % within WorkSource Center Count % within WorkSource Center Count % within WorkSource Center Count % within WorkSource Center Count % within WorkSource Center Count % within WorkSource Center Count % within WorkSource Center 29.4% 12 60.0% 6 60.0% 8 44.4% 12 70.6% 6 33.3% 8 44.4% 5 27.8% 41.2% 8 40.0% 6 60.0% 9 50.0% 12 70.6% 7 38.9% 9 50.0% 4 22.2% 47.1% 10 50.0% 9 90.0% 13 72.2% 12 70.6% 10 55.6% 11 61.1% 5 27.8% 17.6% 4 20.0% 6 60.0% 6 33.3% 4 23.5% 7 38.9% 5 27.8% 4 22.2% 35.3% 4 20.0% 6 60.0% 9 50.0% 7 41.2% 9 50.0% 7 38.9% 6 33.3% 29.4% 5 25.0% 2 20.0% 3 16.7% 4 23.5% 3 16.7% 4 22.2% 3 16.7% 23.5% 4 20.0% 4 40.0% 6 33.3% 7 41.2% 8 44.4% 3 16.7% 3 16.7% 41.2% 6 30.0% 5 50.0% 4 22.2% 7 41.2% 8 44.4% 4 22.2% 6 33.3% 5.9% 3 15.0% 4 40.0% 4 22.2% 6 35.3% 7 38.9% 5 27.8% 1 5.6% 5.9% 1 5.0% 1 10.0% 0 0.0% 0 0.0% 0 0.0% 1 5.6% 1 5.6% 17.6% 2 10.0% 0 0.0% 4 22.2% 2 11.8% 4 22.2% 4 22.2% 5 27.8% 100.0% 20 100.0% 10 100.0% 18 100.0% 17 100.0% 18 100.0% 18 100.0% 18 100.0% Count % within WorkSource Center Count % within WorkSource Center Count % within WorkSource Center Count % within WorkSource Center 13 72.2% 5 71.4% 8 44.4% 8 44.4% 13 72.2% 4 57.1% 8 44.4% 9 50.0% 16 88.9% 6 85.7% 13 72.2% 13 72.2% 7 38.9% 3 42.9% 8 44.4% 8 44.4% 8 44.4% 5 71.4% 9 50.0% 7 38.9% 4 22.2% 1 14.3% 4 22.2% 4 22.2% 6 33.3% 4 57.1% 6 33.3% 5 27.8% 7 38.9% 3 42.9% 6 33.3% 4 22.2% 5 27.8% 1 14.3% 3 16.7% 4 22.2% 0 0.0% 0 0.0% 1 5.6% 0 0.0% 1 5.6% 1 14.3% 2 11.1% 4 22.2% 18 100.0% 7 100.0% 18 100.0% 18 100.0% WorkSource Center Canoga Park- West Hills Chatsworth- Northridge Chinatown Downtown Sun Valley Harbor Hollywood Housing Authority Portal Marina Del Rey- Mar Vista Metro North Northeast Los Angeles South Los Angeles Southeast Los Angeles- Crenshaw Southeast Los Angeles- Watts Van Nuys- North Sherman Oaks West Adams- Baldwin Hills Westlake Wilshire- Metro Count 10 8 12 9 8 6 9 9 10 0 1 13 % within WorkSource Center Count % within WorkSource Center Count 76.9% 13 72.2% 8 61.5% 10 55.6% 9 92.3% 14 77.8% 10 69.2% 9 50.0% 9 61.5% 11 61.1% 6 46.2% 3 16.7% 6 69.2% 6 33.3% 7 69.2% 4 22.2% 6 76.9% 5 27.8% 5 0.0% 0 0.0% 2 7.7% 1 5.6% 4 100.0% 18 100.0% 14 % within WorkSource Center 57.1% 64.3% 71.4% 64.3% 42.9% 42.9% 50.0% 42.9% 35.7% 14.3% 28.6% 100.0% Count % within WorkSource Center Count 6 33.3% 10 8 44.4% 12 11 61.1% 13 9 50.0% 7 9 50.0% 6 7 38.9% 3 11 61.1% 5 10 55.6% 7 7 38.9% 6 0 0.0% 3 1 5.6% 1 18 100.0% 18 % within WorkSource Center 55.6% 66.7% 72.2% 38.9% 33.3% 16.7% 27.8% 38.9% 33.3% 16.7% 5.6% 100.0% Count 150 146 193 109 126 68 101 106 79 11 40 287 % within WorkSource Center 52.3% 50.9% 67.2% 38.0% 43.9% 23.7% 35.2% 36.9% 27.5% 3.8% 13.9% 100.0% Total 22 Appendix G: Overall Satisfaction by Services Received Services Mean Satisfaction Count Designed and delivered training program for your employees 9.40 68 Provided you with labor market information 9.37 105 Provided you with job specification development 9.22 100 Hosted job fairs in which your company participated 9.03 107 Helped pay for part of a new employee’s wages through the on-the-job training program 9.00 79 Provided you with recruitment/interviewing facilities 8.99 125 Screened applications for your job openings 8.84 145 Referred job applicants to your firm 8.79 193 Posted your job openings 8.68 150 None of the above 7.87 39 Other 8.90 10 23 Advertising: sign or brochure Job Fair, seminar or other community event Referral by another company HR contact/ referral Employee contact/ referral Through EDD CDD, WorkSource or other website Through previous dealings with WorkSource agencies LA Business Assistance Program/other Economic Development Project Internet Search Social Media Business Initiated Contact Saw WorkSource Location Other Total Appendix H: How First Got Involved by Center Count % within WorkSource Center Count 0 0.0% 0 3 33.3% 4 2 22.2% 2 3 33.3% 0 0 0.0% 1 2 22.2% 1 0 0.0% 0 1 11.1% 3 0 0.0% 0 0 0.0% 1 0 0.0% 1 1 11.1% 3 0 0.0% 1 0 0.0% 1 9 100.0% 17 % within WorkSource Center Count % within WorkSource Center Count % within WorkSource Center Count % within WorkSource Center Count % within WorkSource Center 0.0% 6 30.0% 0 0.0% 1 5.6% 1 5.9% 23.5% 2 10.0% 1 10.0% 0 0.0% 0 0.0% 11.8% 3 15.0% 2 20.0% 5 27.8% 2 11.8% 0.0% 0 0.0% 1 10.0% 4 22.2% 0 0.0% 5.9% 3 15.0% 2 20.0% 3 16.7% 3 17.6% 5.9% 0 0.0% 1 10.0% 0 0.0% 1 5.9% 0.0% 1 5.0% 2 20.0% 0 0.0% 3 17.6% 17.6% 2 10.0% 3 30.0% 5 27.8% 5 29.4% 0.0% 0 0.0% 0 0.0% 0 0.0% 1 5.9% 5.9% 1 5.0% 0 0.0% 0 0.0% 0 0.0% 5.0% 0 0.0% 0 0.0% 0 0.0% 0 0.0% 17.6% 1 5.0% 0 0.0% 1 5.6% 1 5.9% 5.9% 1 5.0% 0 0.0% 0 0.0% 1 5.9% 5.9% 0 0.0% 0 0.0% 0 0.0% 0 0.0% 100.0% 20 100.0% 10 100.0% 18 100.0% 17 100.0% Count % within WorkSource Center Count % within WorkSource Center Count % within WorkSource Center 0 0.0% 1 5.6% 2 11.1% 3 16.7% 1 5.6% 0 0.0% 4 22.2% 5 27.8% 5 27.8% 0 0.0% 2 11.1% 1 5.6% 2 11.1% 4 22.2% 3 16.7% 1 5.6% 0 0.0% 1 5.6% 0 0.0% 1 5.6% 1 5.6% 3 16.7% 2 11.1% 3 16.7% 1 5.6% 1 5.6% 0 0.0% 1 5.6% 0 0.0% 3 16.7% 0 0.0% 0 0.0% 0 0.0% 1 5.6% 0 0.0% 0 0.0% 1 5.6% 0 0.0% 0 0.0% 2 11.1% 1 5.6% 0 0.0% 18 100.0% 18 100.0% 18 100.0% Count % within WorkSource Center Count % within WorkSource Center Count % within WorkSource Center Count % within WorkSource Center 0 0.0% 1 14.3% 2 11.1% 2 11.1% 2 11.1% 1 14.3% 4 22.2% 4 22.2% 5 27.8% 1 14.3% 2 11.1% 3 16.7% 0 0.0% 1 14.3% 2 11.1% 2 11.1% 4 22.2% 0 0.0% 4 22.2% 3 16.7% 1 5.6% 0 0.0% 1 5.6% 1 5.6% 0 0.0% 0 0.0% 1 5.6% 1 5.6% 3 16.7% 3 42.9% 2 11.1% 2 11.1% 0 0.0% 0 0.0% 1 5.6% 0 0.0% 1 5.6% 0 0.0% 0 0.0% 2 11.1% 0 0.0% 0 0.0% 0 0.0% 0 0.0% 0 0.0% 0 0.0% 0 0.0% 0 0.0% 2 11.1% 0 0.0% 0 0.0% 0 0.0% 0 0.0% 1 14.3% 0 0.0% 1 5.6% 18 100.0% 7 100.0% 18 100.0% 18 100.0% WorkSource Center Canoga Park- West Hills Chatsworth- Northridge Chinatown Downtown Sun Valley Harbor Hollywood Housing Authority Portal Marina Del Rey- Mar Vista Metro North Northeast Los Angeles South Los Angeles Southeast Los Angeles- Crenshaw Southeast Los Angeles- Watts Van Nuys- North Sherman Oaks West Adams- Baldwin Hills Westlake Wilshire- Metro Count 0 1 2 1 3 1 0 5 1 0 0 0 0 1 13 % within WorkSource Center Count % within WorkSource Center Count % within WorkSource Center Count 0.0% 0 0.0% 1 7.1% 0 7.7% 1 5.6% 2 14.3% 6 15.4% 5 27.8% 5 35.7% 4 7.7% 0 0.0% 3 21.4% 3 23.1% 2 11.1% 2 14.3% 2 7.7% 1 5.6% 0 0.0% 1 0.0% 2 11.1% 0 0.0% 2 38.5% 3 16.7% 0 0.0% 2 7.7% 1 5.6% 1 7.1% 0 0.0% 2 11.1% 0 0.0% 0 0.0% 0 0.0% 0 0.0% 0 0.0% 0 0.0% 0 0.0% 0 0.0% 1 5.6% 0 0.0% 0 7.7% 0 0.0% 0 0.0% 1 100.0% 18 100.0% 14 100.0% 18 % within WorkSource Center Count % within WorkSource Center 0.0% 2 11.1% 33.3% 1 5.6% 22.2% 2 11.1% 16.7% 3 16.7% 11.1% 5 27.8% 5.6% 3 16.7% 11.1% 1 5.6% 11.1% 3 16.7% 0.0% 0 0.0% 0.0% 0 0.0% 0.0% 0 0.0% 0.0% 0 0.0% 0.0% 0 0.0% 5.6% 1 5.6% 100.0% 18 100.0% Count 19 36 59 26 46 16 16 50 7 11 1 8 7 9 287 % within WorkSource Center 6.6% 12.5% 20.6% 9.1% 16.0% 5.6% 5.6% 17.4% 2.4% 3.8% 0.3% 2.8% 2.4% 3.1% 100.0% Total 24 Appendix I: Company Industry Industry Frequency Valid Percent Non-profit/community service 42 14.7% Health/medical 33 11.5% Retail trade 28 9.8% Business Services 25 8.7% Temporary/personnel agency 23 8.0% Banking/Finance/Real Estate 21 7.3% Manufacturing 19 6.6% Education 17 6.4% Construction 14 4.9% Restaurant/Bar/Fast Food 13 4.5% Government agency 10 3.5% Transportation 9 3.1% Wholesale trade 9 3.1% Hotel 5 1.7% Housing/Property Management/Maintenance 5 1.7% Communications 3 1.0% Entertainment/Publishing 3 1.0% Other 2 0.7% Public Utility 1 0.3% Don't know 1 0.3% Refused 1 0.3% 286 100.0% Total Missing 1 Total 287 25 Appendix J: Overall Satisfaction by Industry Industry Mean Satisfaction Count Construction 9.07 14 Business Services 8.92 25 Government Agency 8.90 10 Manufacturing 8.78 19 Non-profit/Community Service 8.76 42 Retail Trade 8.50 28 Education 8.37 17 Health/Medical 8.09 33 Banking/Finance/Real Estate 8.00 21 Restaurant/Bar/Fast Food 7.92 13 Temporary/Personnel Agency 7.59 23 Appendix K: Number of Employees at Site Number of People Frequency Valid Percent 1 to 20 148 53.4% 21 to 49 25 9.0% 50 to 99 23 8.3% 100 to 149 13 4.7% 150 to 249 21 7.6% 250 to 499 12 4.3% 500 or more 35 12.6% Total 277 100.0% Missing 10 Total 287 26 Appendix L: Overall Satisfaction by Number of Employees at Site Number Employed Mean Satisfaction Count 1 to 20 8.50 145 21 to 49 8.40 25 50 to 99 8.50 22 100 to 149 8.54 13 150 to 249 9.05 21 250 to 499 8.17 12 500 or more 8.89 35 Total 8.57 273 Appendix M: Employers Role in Company Role/Title Frequency Valid Percent Supervisor/manager 140 49.0% HR specialist 80 28.0% Owner/general partner 62 21.7% Other 4 1.4% Total 286 100.0% Missing 1 Total 287 27