Volume 4 Spring 2014 Issue 2 Inside this Issue WIA Pre-Conference 2 Felfies 3 Maryland FarmLINK 4 13th Annual Women In Agriculture Regional Conference: February 20. 2014 A Big Thank you to our Sponsors! Premier Level MidAtlantic Farm Credit Gold Level Farm to Harvest 4 PNC Bank Ag-knowledge 4 Silver Level Inside this issue: Recipe Card 6 Delaware Department of Agriculture Weller & Associates, LLC Bronze Level Kids Corner 6 MDA Crop Insurance Education Upcoming Events 6 Registration Form 7 Mid-Atlantic Common Ground (Delaware and Maryland Soybean Boards) Turn to page 2 for the complete conference schedule Page 2 Volume 4 WIA Conference Schedule Dover Downs Hotel & Casino, Dover, DE February 19 Pre-Conference, 1pm-5pm 2 Tracks Available to Choose from (Agri-tourism & Health Insurance Literacy) February 20 Main Conference 8am-8pm 8am– Registration and Continental Breakfast 9am– Welcome, Opening Remarks 9:30am– Keynote Presentation, Val Cordrey 10:10am– Breakout Session 1 - Do’s & Don’t s of Writing a Farm Business Plan - Promoting through Social Media - Backyard Flocks 101: Fact or Fiction 11:20am- Breakout Session 2 - From Dairy Farm to Thriving Agritourism Business - Marketing - Financial Planning 101 1pm– Luncheon Presentation, Laurie DeYoung 2:10pm– Breakout Session 3 - Building Trust and Confidence in Today’s Food System - Succession Planning for Farm Businesses -Good Agriculture Practices to Reduce Human Pathogen Risks on the Farm 3:20pm– Breakout Session 4 - Property Rights & Right to Farm Laws - Food Preservation 101 - Garden Smart, Garden Easy 4:30pm– Closing Presentation, Mindie Burgoyne 6pm– Reception & Harness Racing Page 3 Volume 4 Preconference offers Two Tracks of Interest Track 1: Agritourism Build it and they will come. If only that worked. Come out to the agritourism pre-conference to learn more about what other successful operations are doing, the latest trends in tourism, how to create the perfect customer experience and more. You’ll walk away with some useful marketing and risk management tips to take back to your operation or to help you get started with your agritourism business. February 19 1-5pm Dover Downs Hotel & Casino Dover, DE Track 2: Health Insurance Literacy Smart Choice for Health Insurance is an entrepreneurial, comprehensive, research-based, unbiased curriculum designed by a team of experts led by University of Maryland Extension (UME). Its purpose is to equip consumers with tools they need to make the best possible decision when choosing health insurance plans for themselves and their families. Both the currently insured and the previously uninsured – 200 million Americans in total – have new options for health insurance under the Affordable Care Act. Yet research shows almost all consumers are confused about how to purchase and use health insurance. Smart Choice seeks to help Americans take control of their personal and family financial and health needs. Smart Choice empowers consumers to tackle the often-intimidating task of selecting health insurance coverage by explaining the process in plain language, outlining differences in plans and highlighting the factors that may influence their decisions. Smart Choice does not advocate for any one specific plan or source of plan but instead teaches consumers how to make their own informed decisions. Register Today! Register Online : www.midatlanticwia.eventbrite.com Prefer to Mail in your Registration? A paper registration form is included on page 7 of this newsletter. Please print off and send it along with your payment to University of Maryland Extension. Questions: Contact Victoria Corcoran, vgc@umd.edu or Shannon Dill, sdill@umd.edu, 410-822-1244 $5 off 50% off Bring a Friend to WIA! WIA Student Discount! 13th Annual Conference 13th Annual Conference take $5 off the registration fee 50% off the registration fee By entering “friend” in the Promotion code box By entering “student” in the Promotion code box Volume 4 Page 4 Creative Ways to Ag–vocate: Felfies help people understand where their food comes from In 2013, Oxford Dictionaries' word of the year was "selfie". Their official definition was "A photograph that one has taken of oneself, typically one taken with a smartphone or webcam and uploaded to a social media website." My personal definition of the word is: photos my younger cousins take while looking like ducks sitting in cars are posting onInstagram all the time. My cousins are sick of me quacking at them. I tell them I will quit when they do. While I think that we have all seen enough Justin Bieber and Kim Kardashian poses with her butt selfies, I'll admit, seeing a glimpse of the lives of Pope Francis, the First Family, and NASA astronauts via their selfies, is pretty cool (certain questionable instances aside). While no one is surprised to see Hollywood starlets posting their selfies, some might be surprised to see a Kansas cattle rancher or Indiana popcorn grower posing theirs, but they are. It's time to meet the "felfie" or "farmer selfie". According to market research, more than half of farmers today are rocking smart phones. Those phones have cameras, and if we have learned anything from Hollywood, a camera means you must take photos of yourself. A camera with an Internet connection means you must take selfies. While the felfie seems to have started in the UK, (farmingselfie.com) it's becoming a popular trend in America and beyond. But before you start thinking that America's farmers and ranchers are snapping photos of themselves while singing "You're so vain" to the cows, remember the old adage, a picture is worth a thousand words. The felfie provides what many urban people are searching for: a view of where their food starts. Farmers are taking to social media in droves and you'll find their mugshots on Twitter, Facebook and Instagram. Their photos show the world their farms and day to day lives. My own felfie below comes from a night last week in our freestall dairy barn when it was a nippy -35F (-37C) in our part of Wisconsin. There are good conversations going on in the comments underneath photos or on Twitter with people getting answers to their food and farm questions straight from the source. As ag blogger Ryan Goodman said about the felfie on his blog: “It's actually a pretty great way for farmers to mesh with a pop-culture movement and make a few connections that lead to a little advocacy. Adding a bit of personality to our messages helps build those relationships.” Find the complete article at: http://www.theguardian.com/commentisfree/2014/jan/14/felfie-farmselfie-help-people-understand-where-food-comes-from Page 5 Volume 4 Maryland FarmLINK announces Mentor Match Maryland FarmLINK was created by the Southern Maryland Agricultural Development Commission in 2010 to fill a void. At the time, there was no website to link up land owners wishing to sell or lease their land in Maryland with farmers seeking land to farm. During website development, other farmer resources were added, including a “personto-person” section to ask for advice, a “farm forum” for discussions or alerts, and a resources page. The resources page (“Everything Ag”) has been expanded to include workshops and events, farm equipment for rent, a soils tutorial, a zoning tutorial, a land preservation guide, and a realtors’ guide for selling or leasing farmland. In mid-2013, Maryland FarmLINK announced the new Mentor Match Program, available at www.marylandfarmlink.com, which pairs experienced farmers (mentors) with new or transitioning farm owners/operators (mentees) for one-on-one training, advice and interaction. The year-long mentoring experience is enhanced with support from the Maryland FarmLINK Mentor Team, which provides technical assistance in farm production, business management, regulations, marketing and funding resources. Applications to be a mentor or a mentee are accepted throughout the year. However, to ensure your application is considered for the 2014 growing season, we suggest that you apply online as soon as possible. This program is the product of a collaborative grant project headed up by University of Maryland Extension and funded through the United States Department of Agriculture (USDA), the National Institute of Food and Agriculture (NIFA) and the Southern Maryland Agricultural Development Commission. Link to the Maryland FarmLINK website: www.marylandfarmlink.com Ag-Knowledge : Soybeans are an important ingredient in making crayons. One acre of soybeans can produce 82,368 crayons Volume 4 Recipe Card: Rhubarb Coffee Cake Ingredients: 1/2 cup butter or 1/2 cup margarine 1 1/2 cups granulated sugar 2 eggs 1 cup sour cream 1 teaspoon vanilla 2 cups all-purpose flour 1 teaspoon baking soda 2 cups finely chopped rhubarb Topping 1/2 cup packed brown sugar 1 tablespoon all-purpose flour 1 teaspoon cinnamon 1 tablespoon butter, softened Directions: 1. Preheat oven to 350°F. 2. Cream butter and sugar together in mixing bowl. 3. Beat in eggs one at a time. 4. Stir in sour cream and vanilla. 5. Mix flour and baking soda together and fold into batter. 6. Stir in rhubarb. 7. Turn into greased 9x13-inch pan. 8. Topping: Mix all ingredients together until crumbly. 9. Sprinkle over top. 10. Bake 30-40 minutes until done. http://www.food.com/recipe/rhubarb-coffee-cake-25430 Kids Corner: Show ‘em what spring is all about! First, label bag with date and seed name. Next, fold a paper towel so that it just fits inside the bag. Take a ruler and measure 7 cm from the top of the bag and staple a row of staples from one edge to the other through the plastic bag and paper towel. If you are using very small seeds then make the staples closer together. You will have a mini-pocket, 7 cm deep. This is where the seeds are going to sit. Next carefully pour enough water into the bag so that it will soak up through the paper towel but leave a small reservoir of water at the bottom of the plastic bag [about 2-3 cm]. Then, take the seeds and put them in the mini-pocket so they are sitting on top of the line of staples. Seal up the seed bag so no air can escape or get into it. Tape it to a window. Within a few days depending on the time of the year the seeds will begin to germinate. Children can clearly see the growth of roots and then the shoot. As soon as the young plants reach the top of the sealed bag they can be carefully removed and potted up Page 6 Volume 4 Page 7 Upcoming Events Do you have an upcoming event at your Farm or Small Business? February 18 Please email the information to vgc@umd.edu so that we can let others know! 830am - 3pm, Caroline County 4-H Park, Denton Eastern Shore Vegetable meeting For more information call 410-228-8800 February 26 February 19 2013 Bay Area Fruit Meeting Caroline County Agronomy Meeting Wye REC 5pm – 10pm, Caroline 4-H Park Denton For more information call 410-827-8056 For more information call 410-479-4030 ** nutrient management and private applicator credits available February 28 Date: February 26, 2014 Time: 6:30-8:45pm Where: Baltimore County Ag Center Cost: $40/person for 9 part series Email: eblake@umd.edu Phone: 410-771-1761 9th Annual Organic Production Meeting Date: March 11, 2014 Time: 8:00-3:15 Location: Chesapeake College, MD Cost: $25 Contact: Jenifer Rhodes Email: jrhodes@umd.edu Phone: 410-758-0166 Follow us on Facebook Queen Anne’s County Agronomy Meeting 8:00am – 1:30pm, Queen Anne’s County 4-H Park, Centreville For more information call 410-758-0166 ** nutrient management and private applicator credits available See you at WIA February 19-20 Dover Downs Hotel & Casino 1131 North Dupont Highway Dover, De 19901 Pre-Conference: $30 Main Conference: $40 www.extension.umd.edu/womeninag For more information on this newsletter or to submit articles contact: Shannon Dill 410-822-1244 sdill@umd.edu www.facebook.com/MidAtlanticWomenInAgriculture Jenny Rhodes 410-758-0166 jrhodes@umd.edu Victoria Corcoran vgc@umd.edu The University of Maryland Extension programs are open to any person and will not discriminate against anyone because of race, age, sex, color, sexual orientation, physical or mental disability, religion, ancestry, national origin, marital status, genetic information, political affiliation, and gender identity or expression. Page 8 Volume 4 Mail in Registration Form Registration Form $________________ Enclosed (Check payable to Talbot EAC) NAME:__________________________________________ ADDRESS: ____________________________________________________________ PHONE:_______________________________________________________________ EMAIL:________________________________________________________________ Please choose which tickets you are purchasing: Main Conference $40 Health Care Literacy Pre-Conference $30 Agritourism Pre-Conference $30 Please return: University of Maryland Extension c/o Women in Agriculture 28577 Mary’s Court, Suite 1 Easton, Maryland 21601 410-822-1244 THANK YOU!