Extending Managers` Insights into Leadership: an Online Challenge By Steve Macaulay BA DipIA MCIPD Learning Development Executive Toby Thompson BA MA MCIPD Networked Learning Executive How do you lead others? Why would anybody want to follow? Is it time to question some of the fundamental assumptions you hold about leadership? You may be surprised by some of the assumptions that you hold. In the Centre for Customised Executive Development at Cranfield we are constantly asked by organisations to work with their managers to improve their leadership skills. Whilst most of this type of development takes place face-to-face, we felt that online learning could play an important role in helping managers to consider their own leadership experience and practice prior to coming on such a face-to-face leadership programme. An online approach puts the user in charge, making their own choices, defining their own leadership journey and gaining their own insights. For example, do they want to mull over the strengths and weaknesses of their own stance on leadership? Do they wish to explore new ideas? Do they wish to have their ‘leadership blindspots’ revealed? The topic of leadership is complex and overlapping, and we needed to move away from the ’right or wrong’ style common in much elearning. We have developed an online case study with a difference. The learner takes on the role of change agent tasked with assisting in a new organisation. The complex business situation evolves over time. At intervals, the learner takes charge and deals with some difficult leadership issues by making choices about their priorities. Regular feedback results are presented to the learner through the lenses of four approaches to leadership that we use at Cranfield. The different Cranfield approaches to leadership that are dealt with in this module can be summed up as: Political leadership, actively taking account of the prevailing attitudes and reconciling conflicting interests and opinions. Holistic leadership, undertaking leadership based on respect for an employee as a whole person, employees who are not just rational agents who sacrifice their lives to work. Distributed leadership, believing in and acting upon a wide range of people involved in decision-making, and not just a single leader. Emotional leadership, reading, understanding and acting upon the emotional undercurrents in an organisation, and taking decisions based on the integration of rationality and emotion at work. Importantly, the learner can record their own rationale for the decisions they take in a ‘free text’ section. For example, they might choose to spend a lot of time to “Encourage participation in strategy”, and in describing their rationale they may write down: “No change will happen without full consultation and agreement”. At the end of the module learners can look back at where their preferences lie towards each of the four approaches. Also they are encouraged to review all their comments for any insights and patterns that emerge. To facilitate further learning insights, the module poses some questions through an on-screen business mentor. As the learner examines the unfolding business situation, the mentor asks questions of the learner, for example What is your attitude towards change? How strategic are you? How strong are your communications skills? The mentor’s questions help the learner to assess what they know about such leadership issues and to evaluate what they need to know. Again, they can note down comments to pick up later. They then have access to some short ‘pocket’ learning material to give them a start on key businessrelated issues. How will this online learning programme work in practice? We anticipate that it will be used before managers attend a programme at Cranfield, to help stimulate their thinking about their assumptions on leadership, and prompt questions to bring to a programme. This online module is really only the start of a journey into leadership. We want managers to put themselves in the shoes of a leader tackling realistic business issues. In this role they can review their current attitudes and beliefs and start to consider different leadership approaches, their relevance and usefulness in their own context. We’ve called the module `Leadership: challenge your assumptions`. The online medium allows participants to work at their own pace, putting them in an action-based setting and stretching their thinking into new areas. Its primary aim is to get managers thinking about their own assumptions and beliefs. How does that translate into the decisions they make? Are there perspectives on leadership which would help them to be more effective? What could they do differently? The leadership learning module is available to Cranfield’s corporate clients. Steve Macaulay and Toby Thompson are members of Cranfield’s Centre for Customised Executive Development, Steve as Learning Development Executive, Toby Networked Learning Executive. They can be contacted by emailing s.macaulay@cranfield.ac.uk or toby.thompson@cranfield.ac.uk © Cranfield School of Management 11 January 2008