DAVID KISTLER
138 Crowne Court • Winston-Salem, NC 27106 • 828-228-2372 • Kistd15@wfu.edu
EDUCATION
WAKE FOREST UNIVERSITY SCHOOL OF BUSINESS
Master of Arts in Management
AUBURN UNIVERSITY
Master of Technical and Professional Communication
 GPA: 4.0 summa cum laude
 Betty Travis Naugle Academic Reward Recipient – Technical Communication Scholar
VIRGINIA TECH
Bachelor of Arts in English
 GPA: 3.70
 Distinguished Member of Sigma Tau Delta – National English Honors Society
Winston-Salem, NC
May 2016
Auburn, AL
May 2015
Blacksburg, VA
May 2013
EXPERIENCE
VOX MEDIA
Remote/Washington, DC
Gobbler Country Site Editor and Writer
October 2014 – Present
 Managed and coordinated a 7-person blog staff covering Virginia Tech Sporting News through weekly teleconferences and
daily email check-ins, improving efficiency and limited redundancy between writers
 Designed and launched a year-long strategic plan to boost the site’s readership and social media following by providing upto-date and breaking news stories to our target audience, increasing site traffic and following by 30%
CIGNA
Winston-Salem, NC
Graduate Business Consultant
October – November 2015
 Developed the “I Know” messaging platform and marketing strategy to raise awareness of Cigna’s preventive health
services among 26-33 year olds and to move this target audience to action via personalized and targeted advertising
 Presented the “I Know” messaging platform to Cigna, which will increase awareness among the target audience by 25%,
help Cigna move 100,000 customers to action, fits seamlessly with Cigna’s brand and is insight driven
AUBURN UNIVERSITY
Auburn, AL
Graduate Teacher of Record
August 2014 – May 2015
 Prepared lesson plans, created educational goals and instructed three sections of 25 students each on analytical writing and
research methodologies, enabling a more productive learning environment
 Held weekly mentoring and advising sessions to help students adjust to the rigor of university studies and excel in my
course resulting in a 15% grade improvement in class
LUCIA Usability Lab/Auburn University
Auburn, AL
Graduate Research Assistant
August 2013 – May 2014
 Conducted software usability testing for the Lab for Usability, Communication, Interaction and Accessibility
(LUCIA) by initiating client contact, providing user research and conducting software analysis to meet clients’ needs
 Developed, integrated and analyzed a 10-month research study and usability test on resume formatting and readability to be
used for scholarly publication and to improve career center resources for resume writing at Auburn University
LEADERSHIP/VOLUNTEERING
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Forsyth Backpack Program – Packaged weekend and holiday food bags for food insecure children
July 2015
Alabama Prison Arts Program – Developed and Instructed Reading and Writing Course
August 2014 – May 2015
Virginia Tech Student Athlete Academic Services Tutor
August 2012 – May 2013
Marching Virginians Leadership Team Member – Tuba Section Leader
August 2011 – May 2013
SKILLS
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Computer: Microsoft Office and Adobe Creative Suite
Programing Languages: HTML5, CSS, XML, DITA, and JavaScript
Content Management: Joomla, WordPress, Drupal, and DreamWeaver