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Visual Arts Department
Notre
Course Code: ASM 3O1
Course Name: Media Arts
Level: Open
Instructor: Ms. D. Cordeiro
Period:
Room Number: 121
Course Overview:
This course emphasizes the development of the knowledge and skills required for the
production of media artwork pieces (e.g., Introduction to Photoshop, iPhoto, iMovie, and
iDVD). Students will develop an appreciation of the history of media arts through analysing
specific works, and will create media artwork pieces using a variety of technologies (e.g.,
digital camera, photo-imaging/manipulation, digital camcorder, video editing program and
multi-track sound recording).
Specific Strands of Study and Expectations include:
Theory
By the end of this course, students will:
 use appropriate vocabulary to discuss media art in a variety of contexts;
 describe how various concepts (e.g., elements, principles) and techniques and procedures are used in their media art
works and the works of others;
 describe media art works in terms of their historical foundations (e.g., in cinematography, videography, electroacoustic);
 describe legal, safety, and interpersonal practices related to media arts production.
Creation
By the end of this course, students will:
 use media arts concepts in their own work;
 use both traditional and emerging technologies and procedures to create media art works;
 apply the stages of the creative process (e.g., researching, exploring, experimenting, executing, evaluating) to create
art works individually and in groups;
 use concepts and procedures that media arts shares with other arts when creating works of media art.
Analysis
By the end of this course, students will:
 evaluate the aesthetic components of their own and others’ works of media art or productions, demonstrating an
understanding of the process of critical analysis;
 analyze the impact of media art works and productions on themselves and their communities;
 analyze the function of media art in society;
 describe careers related to their interests in media arts.
Efforts will be made to meet the individual learning needs of students in order to
ensure that these expectations are being met.
Course Breakdown
Resources:
The course will use a variety of resources
including video, CD-ROM, Internet Applications
and a variety of print sources. Cameras will be
available to students during the semester. All
other resources assigned to students are the
responsibility of the student. Any damage
incurred will result in payment for replacement.
Replacement cost for all material is up to
$700.00.
Unit 1: Introduction to Media Arts – What is Media Arts?
Principles and Elements of Media Arts
Unit by unit breakdown
Unit 2: Introduction to Photoshop CS5
Digital Photography, Photo- Imaging/Manipulation
Unit 3: Introduction to iMovie and iDvd
Introduction to Filming Making, camera techniques
Introduction to Script Writing & Storyboard
Evaluation Structure::
Unit 4: Culminating Task (Movie, Trailer, and Poster).
Worth 30% of Final Mark!!
The dates for the Culminating Task are: Dec. 14 to Jan. 18.
Attendance is critical during this process. If a student is too ill to
come to school, a medical note would enable us to provide
accommodations.
Knowledge/Understanding
Thinking/Inquiry
Communication
Application
20%
20%
20%
40%
The above is reflected both in the term work
(worth 70% of the final mark) and the
Culminating Task (worth 30% of the final mark).
Evaluation Policy
Students will be assessed & evaluated according to the work produced & skills displayed. Methods of providing
feedback will include assessing work in process & evaluating completed assignments, tests, co-operative learning
activities, simulations and presentations. Peer & self-evaluations will also be utilized.
Student marks will be determined by evaluating process & product according to 4 categories & 4 levels. Please see the
chart below for specific skills and key words used to determine student competency in the different categories.
Category
Level
Knowledge/Understanding


Knowledge of facts & terms
Understanding of concepts & relationships
Thinking/Inquiry



Critical thinking skills
Creative thinking skills
Inquiry Skills
Communication



Communication of ideas and information
Use of symbols & visuals
Oral & written communication
Level 1:
50-59%
Level 2:
60-69%
Level 3:
70-79%
Level 4:
80-100%
-Limited
display of
knowledge,
skills and
ability to
apply
concepts
-Some
success in
displaying
knowledge,
skills and
application
of concepts
-Considerable
display of
knowledge
skills and
ability to apply
concepts
-Thorough
understanding
of concepts and
ability to
communicate,
think creatively
and apply
concepts
Application




Applications in familiar contexts
Transfer of concepts to new contexts
Making logical conclusions and predictions
Use of technology
Making connections

Feedback will also be provided for student learning skills. Skills like working independently, collaboration, organization,
responsibility, self regulation and initiative are assessed independently student achievement and will be conducted through the use of
a rubric indicating specific criteria to be achieved to receive each of the following letter grades:
E –Excellent
Other Evaluation Issues
G – Good
S – Satisfactory
N - Needs Improvement
 LATE ASSIGNMENTS. Assignments are submitted on the Primary Due Date established by the teacher.
Assignments submitted within the 3-day Penalty Zone are penalized with a 10% deduction. The fourth day
after the assignment is due is considered the Closure Date upon which no further assignments will be
accepted and a mark of 0 will be given. Repeated lateness in submissions indicates poor organization skills
and will result in parental contact and will be reflected in the learning skills section of the report card.
 INCOMPLETE ASSSIGNMENTS Assignments will be graded according to the extent with which they meet
the criteria established in the rubric or evaluation structure.
 CULMINATING ACTIVITIES These activities will be due toward the end of the course. They are valued at
30 % of the final mark and will reflect an overview of all course material.
 PLAGIARISM in any form reflects academic dishonesty and will result in a mark of zero for the assignment
in question.