BEEF FEED ADDITIVE SALES INTERNSHIP 2013 HALEY STALCUP LOCATION: IOWA AND MINNESOTA JUNE 3RD-AUGUST 9TH 1 ZOETIS AT A GLANCE 2 SUPERVISORS • Mark Frisinger, Intern Coordinator • Joe Wolf, Territory Business Manager (Feed Additive, Beef and Swine) • Bryan Thill, Territory Business Manager (Feed Additive, Beef) • “Champion Coordinator” • Pat Wazevich, Inventiv Health (Human Relations) 3 HOW I FOUND MY INTERNSHIP • • • • • 4 ISU CMS CyHire Zoetis Animal Health does not attend college career fairs Recommendations from advisors/professors Interview Process Background Checks (Hiring Process) JOB DESCRIPTION FOR MY UNIQUE INTERNSHIP • One week training in Kalamazoo, MI • 8 weeks in field • 3 day ending conference in Morristown, NJ • MAIN GOAL=SELL! 5 JOB DESCRIPTION FOR MY UNIQUE INTERNSHIP A NORMAL DAY CONSISTS OF: • Work with cattle feeding nutritionist (Cooperative or Dealer such as Purina, QLF, Cargill) • Discuss goals of internship and of the day • Travel to customers and some prospects (usually by appointment) – Appointments taken over individually – Appointments where business is discussed outside of goals – Tours of operations • Business meetings – Ask for input from a company standpoint • Sales measured by number of head committed to Bovatec starter program • Opportunity to sell beef vaccinations and de-wormers as well • Lunch with representatives from company or producers 6 CUSTOMER FEEDBACK • Almost 100% of customers feed Aureomycin. • Most like the product so much they will feed it out of compliance. • Customers find it necessary to use, especially when cattle are first arriving onto feedlot. • Most producers say they treat a significant percent less number of sick animals when they pulse Aureomycin five days out of the month. “It’s simple to feed, and is well worth the extra penny a day to not treat as many sick cattle.” -Producer, Iowa 7 GOALS/INCENTIVE PACKAGE • Based on area, products, statistics from last summer’s intern • Payouts for each goal met • My goals: – 160 calls – 20,000 head committed to using Bovatec – $12,000 in beef product sales – $2.5 Million as a Beef Team 8 SKILLS LEARNED • Recordkeeping • Company expense reporting – responsibility for many financial aspects during 10 weeks • How to sell! • Product Line and Usage • Extensive Training – Personality types, DISC training – Product training – Real life practice scenarios – How to incorporate statistics into sales 9 FEEDLOTS 10 DRY LOTS 11 MONOSLOPE CONFINEMENT SLATTED, PACKED 12 HOOP CONFINEMENTS 13 FLUME BARN, LAGOON SYSTEMS 14 MANAGEMENT • Key issue to most problems • Good management leads to profit • Recordkeeping is essential for accurate tracking, which also helps you to make good management decisions • Had opportunity to help some producers with management issues and offer suggestions. – Whiskey River – Sioux City, IA – Glenn Eben, Nutritionist – Over 20,000 head • Helped an up and coming feed mill make signage and management decisions – Acorn II Feeds, Fairfax, IA – Purina Animal Nutrition, Angela Hotz 15 LOGISTICS The main objection I received when a customer wanted to switch to Bovatec was almost always a logistic issue. Over the course of my internship, I learned the language and key points about logistics in the cattle feeding world. Logistics seem to keep many producers from making decisions that will benefit them. This is where working with producers to solve these issues comes in handy. Some cooperatives had programs set in place in order to help them afford to set up another liquid tank. Other times, I referred my customers to work on logistics with my territory manager, as I was instructed to do so. Customers were very appreciative that we were willing to work with them and help them to solve these issues. 16 AUTOMATIC FEEDERS • How they work • Different levels of machines available • What products you can put into them • What data they collect • How they can help your operation • What they provide to each calf 17 US FEEDS DEALER OUTING OPPORTUNITY • Dealers have opportunity to buy products in bulk and receive cash back for purchasing early. • I had opportunity to run our booth and talk to dealers about our products. • Sold $32,258.18 in feed additive products (Bovatec, Aureomycin, MGA). 18 PROFESSIONAL BENEFITS FOR FUTURE • How to sell anything • Extensive amounts of connections made for future opportunity • Diverse experiences • Opportunity to travel • FUTURE JOB OFFERS 19 ADVICE • Obtain an internship, if not many! • Take advantage of every opportunity within internship • Having an internship is an opportunity to have real world experience in a field you want to go into, it’s a head start! • Best way to find out if you really want to be in a field of study • Internship = JOB OPPORTUNITIES 20