Mott Marketing & Communications
Mott Marketing & Communications
Graphic Guidelines Checklist
A consistent look and feel of all Mott communications helps to ensure
that we are putting forth the right message, at the right time, to the right
audience. Upholding the MCC brand, our reputation, is the
responsibility of everyone associated with the College. The following
checklist should be used to guide the creation of all MCC documents.
Graphic Guidelines Checklist
A consistent look and feel of all Mott communications helps to ensure
that we are putting forth the right message, at the right time, to the right
audience. Upholding the MCC brand, our reputation, is the
responsibility of everyone associated with the College. The following
checklist should be used to guide the creation of all MCC documents.
Under the Office of Institutional Advancement
Under the Office of Institutional Advancement
Graphic Content
Are MCC approved logos and colors used
Is the current campaign reflected
Graphic Content
Are MCC approved logos and colors used
Is the current campaign reflected
Is the official photo of the President used (required for all documents
containing an image of the president)
Is the document Title IV compliant
Do all photo subjects have a signed model release form on file
(required for all communications containing student images)
Does the document contain appropriate contact information
Does the document contain an appropriate call to action
Has the document been reviewed by the MarComm team
Is the document print ready (outside print jobs require the use of
professional design software, sufficient bleeds, appropriate colors)
Do all visuals, including photographs, reflect the diversity of MCC
Is the Aspen Top 150 Community Colleges Logo included
Is the official photo of the President used (required for all documents
containing an image of the president)
Is the document Title IV compliant
Do all photo subjects have a signed model release form on file
(required for all communications containing student images)
Does the document contain appropriate contact information
Does the document contain an appropriate call to action
Has the document been reviewed by the MarComm team
Is the document print ready (outside print jobs require the use of
professional design software, sufficient bleeds, appropriate colors)
Do all visuals, including photographs, reflect the diversity of MCC
Is the Aspen Top 150 Community Colleges Logo included
Written Content
Is it consistent with the Student Success message of the College
Does the content reflect the MCC standards of excellence in education
Has the document been proofread
Written Content
Is it consistent with the Student Success message of the College
Does the content reflect the MCC standards of excellence in education
Has the document been proofread
Approval
Is the communication complete to the satisfaction of all parties
involved; is it consistent with the Graphic Guidelines
Approval
Is the communication complete to the satisfaction of all parties
involved; is it consistent with the Graphic Guidelines
Call us. We can Help. (810) 762-0455
MOTT. MY PATH TO EXCELLENCE.
Call us. We can Help. (810) 762-0455
MOTT. MY PATH TO EXCELLENCE.