TANDBERG CUSTOMER PROFILE ACCELERATING DECISION MAKING TANDBERG CUSTOMER PROFILE ACCELERATING DECISION MAKING KENTUCKY SCHOOL FOR THE DEAF KENTUCKY SCHOOL FOR THE DEAF CHALLENGE Located in Danville, The Kentucky School for the Deaf (KSD) has approximately 150 CHALLENGE elementary, middle, and high school students. Because the deaf population in the Located in Danville, The Kentucky School for (KSD) has approximately state is only three percent — as compared to the the Deaf national average of 10 percent150 — elementary, high students. Because the deafdeaf population in the KSD studentsmiddle, seldomand have theschool opportunity to interact with other people outside state only three percent — as compared to the national average of 10 percent — of theis school. KSD students seldom have the opportunity to interact with other deaf people outside Clyde Mohan, who has been teaching at KSD for more than 30 years, has spent of the school. 14 years trying to get video communications equipment installed at the school. Clyde Mohan, who at KSD morevideophones than 30 years,for has Approximately onehas yearbeen ago,teaching he succeeded infor getting thespent school — 14 years tryingthe to video get video communications equipment at opportunities the school. a far cry from technology he knew was neededinstalled to provide Approximately one year ago, he succeeded getting videophones for the school — for KSD students to communicate with otherin deaf children. a far cry from the video technology he knew was needed to provide opportunities Four years ago, his efforts began to pay off when Deby Trueblood joined KSD as for KSD students to communicate with other deaf children. Director of Technology and was immediately given the task of laying the foundation Four ago, his efforts began to pay off when Deby joined KSD asand for a years videoconferencing program. Three years later, withTrueblood federal E-Rate funding Director offunding Technology immediately given thealso taskKSD’s of laying the foundation additional fromand thewas state, Mohan, who is now Videoconferencing for a videoconferencing program. Three years later, withthe federal E-Ratefor funding Project Manager, and Trueblood were finally able to buy equipment whichand additional state, Mohan, who is now also KSD’s Videoconferencing Mohan hadfunding fought from for sothe long. Project Manager, and Trueblood were finally able to buy the equipment for which Mohan had fought for so long. P. 1/3 08 03 2010 P. 1/3 08 03 2010 Kentucky School for the Deaf is using Kentucky School TANDBERG video for the Deaf is using communications TANDBERG video equipment to unite communications its students with other equipment to unite deaf people across its students with other the country. deaf people across the country. TANDBERG CUSTOMER PROFILE ACCELERATING DECISION MAKING TANDBERG CUSTOMER PROFILE ACCELERATING DECISION MAKING SOLUTION Mohan, who is deaf, and Trueblood, who is not, worked closely to select which SOLUTION equipment to install. Mohan, who is deaf, and Trueblood, who is not, worked closely to select which “Every piece of equipment we buy has to meet the needs of both the deaf and the equipment to install. hearing,” says Trueblood, “and that’s a hard job.” “Every piece of equipment we buy has to meet the needs of both the deaf and the Mohan and Trueblood had several meetings with a vendor that sells TANDBERG hearing,” says Trueblood, “and that’s a hard job.” equipment, during which “They taught us about video communications and we taught Mohan and the Trueblood had several meetings with a vendor that sells TANDBERG them about deaf,” notes Trueblood. equipment, during which “They taught us about video communications and we taught Realizing the uniqueness of KSD’s needs, “TANDBERG built equipment just for us,” them about the deaf,” notes Trueblood. Trueblood remarks. “It’s two huge screens side by side — one for the interpreter and Realizing uniqueness of KSD’s needs, “TANDBERG built equipment just for us,” one for thethe presenter.” Trueblood remarks. “It’s two huge screens side by side — one for the interpreter and KSD has made good use of its TANDBERG equipment, connecting its students with one for the presenter.” other deaf schools, taking virtual field trips and providing professional development KSD has made good use of its TANDBERG equipment, connecting its students with as well. other deaf schools, taking virtual field trips and providing professional development “For our very first videoconference, we connected our first- and second-grade as well. classes with a first and second grade class in New Mexico,” says Mohan. “The kids “For our very first videoconference, we connected our firstsecond-grade introduced themselves and shared facts about Kentucky andand New Mexico and they classes with a first really enjoyed it.” and second grade class in New Mexico,” says Mohan. “The kids introduced themselves and shared facts about Kentucky and New Mexico and they “We also had a video meeting with the Kansas School for the Deaf,” recalls Mohan. really enjoyed it.” “Our middle school students wrote short stories and then signed those stories to the “We alsoschool had a video meeting with the Kansas for writing the Deaf,” Mohan. middle students in Kansas. They knewSchool they were for recalls a real audience. “Our students wrote shortprovided stories and signed those stories to the Theymiddle want toschool do more...Kansas students ourthen students with feedback middle school regarding theirstudents stories.”in Kansas. They knew they were writing for a real audience. They want to do more...Kansas students provided our students with feedback KSD has used the TANDBERG equipment for several other events, including: regarding their stories.” • A virtual field trip for first, second and third graders to the Museum KSD has used the TANDBERG equipment for several other events, including: of Puppetry to learn about parts of the butterfly • A virtual field trip for first, second and third graders to the Museum • A virtual field trip for Grade 4 and 5 students to learn about Native Americans of Puppetry to learn about parts of the butterfly • A mask-making virtual field trip for first, second-, and third-graders • A virtual field trip for Grade 4 and 5 students to learn about Native Americans • A hip-hop dance with both deaf and hearing middle school students • A mask-making virtual field trip for first, second-, and third-graders • Professional development on the use of video in the classroom • A hip-hop dance with both deaf and hearing middle school students • Collaboration with other Schools for the Deaf in Florida, West Virginia, • Professional development on the use of video in the classroom Montana and Texas • Collaboration with other Schools for the Deaf in Florida, West Virginia, Montana and Texas P. 2/3 08 03 2010 P. 2/3 08 03 2010 KSD has made good use of its TANDBERG KSD has made good equipment, connecting use of its TANDBERG its students with other equipment, connecting deaf schools, taking its students with other virtual field trips and deaf schools, taking providing professional virtual field trips and development as well. providing professional development as well. TANDBERG CUSTOMER PROFILE ACCELERATING DECISION MAKING TANDBERG CUSTOMER PROFILE ACCELERATING DECISION MAKING RESULTS When KSD undertook the project to implement video, says Trueblood, “We set goals. RESULTS Our goal was not videoconferencing, but five big goals that video is allowing us to meet.” When KSD undertook the project to implement video, says Trueblood, “We set goals. Those goals, she explains, include “providing collaboration opportunities between Our goal was not videoconferencing, but five big goals that video is allowing us to meet.” deaf schools, expanding the community with which our kids communicate, increasing Those goals, she include “providing collaboration opportunities between both English andexplains, American Sign Language skills, helping students see beyond deaf expanding the establishing community with which our kids communicate, increasing theirschools, immediate world, and the first annual MegaDEAFConference.” both English and American Sign Language skills, helping students see beyond “Video allows us to unite deaf students,” Trueblood continues. “It will allow us to share their immediate world, and establishing the first annual MegaDEAFConference.” resources. For example, let’s say there are two students who need to take an Advanced “Video allows uscourse to uniteindeaf students,” “It will allow ushave to share Placement (AP) Science. What Trueblood do you do?continues. You can’t hire. But, if you video resources. For example, let’s say are the twopossibility students who need to take an Advanced communications equipment, youthere do have of one school having an AP Placement (AP) course in Science. What do you do? You can’t hire. But, if you have video teacher and sharing that teacher with other schools.” communications equipment, you do have the possibility of one school having an AP Of course, not every deaf school is equipped with TANDBERG. And, Trueblood remarks, teacher and sharing that teacher with other schools.” “This is where TANDBERG has been awesome. They are helping us to make sure we can Of course, not every school is equipped TANDBERG. And,Most Trueblood remarks, always connect withdeaf those schools that havewith different equipment. vendors would “This where TANDBERG has been Theysystem are helping us toitmake sure can haveis sold us the equipment and left.awesome. I have another to prove — they putwe it in and always connect with those schools that have different equipment. Most vendors would they left, but TANDBERG keeps coming back and working with us.” have sold us the equipment and left. I have another system to prove it — they put it in and In addition to the benefits cited by Mohan of “allowing collaboration in real time with they left, but TANDBERG keeps coming back and working with us.” deaf peers and providing the ability to see more outside of the classroom,” TANDBERG In addition to the benefits citedsignificant by Mohancost of “allowing video equipment is delivering savings. collaboration in real time with deaf peers and providing the ability to see more outside of the classroom,” TANDBERG “For these field trips,” Mohan observes, “if you look at the added cost of driving, gas, food video equipment is delivering significant cost savings. and the driver’s time, we are saving money.” “For these field trips,” Mohan observes, “if you look at the added cost of driving, gas, food But the biggest savings come from not having to pay for contracted interpreters. As and the driver’s time, we are saving money.” Mohan explains, “With video, TANDBERG has been experimenting with their partners But the biggest savings come from not having pay for contracted interpreters. As to provide real-time online interpreters during to our videoconferences, which will mean Mohan explains, “With video, TANDBERG has been experimenting with their partners huge cost savings.” to provide real-time online interpreters during our videoconferences, which will mean “Our interpreters at KSD are so busy it’s hard to schedule one — they are mainstreamed huge cost savings.” in the schools with our kids,” says Trueblood. “Without video equipment, we would have “Our interpreters at KSD are so busyand it’s hard one — they areInmainstreamed to contract with local interpreters, they to areschedule extremely expensive. fact, without in the schools with our kids,”even saysbe Trueblood. “Without video equipment, would have video, we probably wouldn’t able to provide our students with thesewe experiences. to contract with local interpreters, and they are extremely expensive. In fact, without Video has opened up a whole new world for us.” video, we probably wouldn’t even be able to provide our students with these experiences. Video has opened up a whole new world for us.” Contact TANDBERG today to learn how our solutions can support your business processes. Contact TANDBERG today to learn how Emailour us solutions at tandberg@tandberg.com. can support your business processes. P. 3/3 08 03 2010 P. 3/3 08 03 2010 Email us at tandberg@tandberg.com. www.TANDBERG.com