Map 1. Greater Georgetown Trade Area
Harrington
Probability of Consumer Patronage
Houston
Milford
0 to 12%
Slaughter Beach
12.1 to 18%
18.1 to 24%
24.1 to 32%
Farmington
32.1 to 40%
40.1 to 50%
50.1 to 65%
65.1 to 99%
Primary Trade Area
Ellendale
Greenwood
19947 Zip Code Boundaries
Municipal Boundaries
Lewes
Milton
/
Henlopen Acres
Rehoboth Beach
Bridgeville
Dewey Beach
Georgetown
Seaford
Blades
Sources:
Probability of Consumer Patronage - Calculated by IPA staff using the Huff
Trade Area Model within ESRI's Business Analyst software. See
Appendix C of the Greater Georgetown Area Comprehensive Market
Analysis for further details.
Primary Trade Area - Calculated by IPA staff as equal to those areas with a
"Probability of Consumer Patronage" exceeding 18%. See Appendix C
of the Greater Georgetown Area Comprehensive Market Analysis for
further details.
19947 Zip Code Boundaries - 2000 5-Digit ZIP Code Tabulation Areas
(ZCTAs), Department of Commerce, Census Bureau, Geography
Division
Municipal Boundaries - Delaware Municipal Boundaries, Office of State
Planning Coordination, 2008.
Millsboro
Bethel
Laurel
Dagsboro
Frankford
Ocean View
Millville Bethany Beach
South Bethany
Selbyville
Delmar
0
2
4
8
12
Fenwick Island
16
Miles