Who we are
BT is one of the world’s leading communications services companies.
Every day we touch the lives of millions of people, helping them
communicate, do business and be entertained and informed.
Our purpose
What we do
Our purpose is to use the power of communications
to make a better world. By bringing together the
best networks and technology with the expertise of
our people, we make connections and create new
possibilities.
We are the leading provider of consumer voice
and broadband services in the UK. We provide
managed networked IT services for many of the
largest companies in the world. We are Europe’s
largest telecoms services wholesaler by revenue.
Our results
Our strategy
Our purpose
To use the power of communications to make a better world
Our goal
A growing BT: to deliver sustainable profitable revenue growth
Our strategy
Broaden and deepen our customer relationships
Deliver superior
customer service
TV and
content
Fibre
Our culture
Transform
our costs
Invest for
growth
Mobility
and
future voice
UK
business
markets
Leading
global
companies
A healthy organisation
Q3 2014/15
Revenue: £4.48bn (€5.92bn)
EBITDA: £1.57bn (€2.07bn)
A sustainable business
Connected
Society
Our brand
BT brand is worth
15.4bn 64th 4th 61%
$
FY 2013/14
Revenue: £18.3bn (€24.1bn)
EBITDA: £6.1bn (€8.1bn)
most valuable
global brand
most valuable
UK brand
Up in a year
2020 Goal: More than 9 out of 10 people
in the UK will have access to fibre-based
products and services and have the tools, skills
and confidence to use them.
(Source: WPP BrandZ 2014)
Net Good
Internal
External
How we are organised
Consumer
Business
Global
Services
2020 Goal: We will help customers reduce
carbon emissions by at least three times the
end to end carbon impact of our business.
Wholesale
Openreach
BT Technology, Service and Operations
UK based with a global reach. We employ 88,000 people, of which 72,000 are in the UK. We
serve customers in more than 170 countries.
Improving
Lives
2020 Goal: We will use our skills and
technology to help generate £1bn ($1.7bn)
for good causes.