ADMINISTRATIVE PROCEDURES
70.01 Communications Council
1.
Issued: September 15, 2004
PURPOSE
To recommend and promote agency-wide communications solutions which advance the
image and priorities of the Texas Forest Service. Advise, recommend, and participate in
the planning and development of projects within the scope of agency communication
strategies.
2.
MEMBERSHIP
Members will be appointed by program leaders or area administrators for each of the
following programs/areas:
Central Texas / Oak Wilt
Suppression
Forest Pest Management
Reforestation
Urban Forestry
Conservation Education
Economic Development
Forest Inventory Analysis
Legacy/Heritage Forest
3.
East Texas Districts
Best Management Practices / Water
Quality
Forest Resource Protection
Urban Wildland Interface
VFD Assistance
Prevention
Executive Team
Communications Manager (Chair)
RESPONSIBILITIES
The communications council shall:
3.1
Assist in the development of agency-wide communications strategies and key
messages that promote the major priorities of the agency.
3.2
Review and recommend guidelines and standards to ensure consistency of all
external communications to include media relations and print materials.
3.3
Assist in the development of a system to improve the flow of effective
communication from and to all agency offices and employees.
3.4
Conduct an agency communications/public relations review to include print,
electronic, events, and presentations.
3.5
Develop key agency themes and messages.
4.
3.6
Explore Web site design options for TFS home page that appeal to external target
audiences.
3.7
Explore media training options for TFS employees.
MEETINGS
Meetings will be held once per quarter at the agency’s headquarters in College Station.
5.
REPORTING RELATIONSHIP
The Communications Council reports to the Executive Team through the
Communications Manager.
CONTACT: Communications Manager, 979/458-6606
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