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city of trees
squirrel design
associates, inc.
squirrel design
associates, inc.
contents
project
city of kent & kent state
university wayfinding
1
planni ng a nalys is
2
mi ssio n
3
de si gn a nalys is
4
loca tion pla n
5
sig n family
6
appl ied si gn pla cement
7
sig n draw ings
client
city of kent
kent state university
sheet title
contents
date: 07.28.05
p. 2
squirrel design
associates, inc.
N
Main
Minor Node
Main Paths
KSU
Loop
*
Major Node
city of kent & kent state
university wayfinding
Summit
client
city of kent
kent state university
To Stow
To Ravenna
Main
Main Gateway
sheet title
Major Node
city, campus & link parti
Minor Node
KSU
Minor Landmark
date: 07.28.05
Major District
Main Vehicular Path
Main Edge
Loop
Main Pedestian Path
Lincoln
*
Main District
project
Lincoln
Main Edge
p. 3
squirrel design
associates, inc.
Main City Districts
Main Campus District
* Main City and Campus Paths
project
* Main City and Campus Districts
city of kent & kent state
university wayfinding
Main Vehicular Path
Main Pedestrian Path
N
To Ravenna
43
client
city of kent
kent state university
Main
ma
Hay
ker
KSU
59
To Stow
Su
m
m
sheet title
it
Loop
Lincoln
Franklin
43
main vehicular &
pedestrian paths
date: 07.28.05
p. 4
squirrel design
associates, inc.
project
city of kent & kent state
university wayfinding
city main gateway
west main and 43
gateway to university, tree placement and
beautification
puf ferbelly waterfront
west main street and franklin
landscape beautification / vandalism prevention /
public art opportunity
riverfront district
west main street and franklin
tree placement and beautification
client
city of kent
kent state university
sheet title
detail location views
date: 07.28.05
kent theatre
university main gateway
university main path
west main street and depeyster
public art opportunity
east main and lincoln
gateway to university, tree placement and
beautification
east main and lincoln
tree placement and beautification community
gathering place
p. 5
squirrel design
associates, inc.
mission
project
To e st abl is h a un i fi ed i den t i ty be twe en t he ci t y o f
city of kent & kent state
university wayfinding
K ent an d K en t S t a t e Uni ve r si t y a lo n g w i t h pr ov i d i ng
a po si ti ve im a ge fo r v is it o r s , r eside n ts a n d stu d en ts.
To u s e M a i n S t ree t a s a pat h to e sta bl is h
client
co n n ect i vi ty b et we en m aj o r g ate ways of ci ty
city of kent
kent state university
an d c amp us .
sheet title
mission statement
date: 07.28.05
p. 6
squirrel design
associates, inc.
project
city of kent & kent state
university wayfinding
client
city of kent
kent state university
sheet title
main gateway illustration
date: 07.28.05
p. 7
squirrel design
associates, inc.
project
city of kent & kent state
university wayfinding
client
city of kent
kent state university
sheet title
riverfront district banner
application
date: 07.28.05
p. 8
squirrel design
associates, inc.
project
city of kent & kent state
university wayfinding
client
city of kent
kent state university
sheet title
retail district; kent theatre
banner and public art
application
date: 07.28.05
p. 9
squirrel design
associates, inc.
project
city of kent & kent state
university wayfinding
client
city of kent
kent state university
sheet title
main vehicular path banner
placement
date: 07.28.05
p. 10
squirrel design
associates, inc.
tulip
dogwood
maple
oak
project
city of kent & kent state
university wayfinding
client
city of kent
kent state university
sheet title
tree selection
each species will be used
to define the individual
districts
date: 07.28.05
p. 11
squirrel design
associates, inc.
project
city of kent & kent state
university wayfinding
client
city of kent
kent state university
+E N T
+E N T
# ) 4 9 / & 4 2 % %
KENT
sheet title
preliminary logo studies
+%.4
date: 07.28.05
p. 12
squirrel design
associates, inc.
project
city of kent & kent state
university wayfinding
client
city of kent
kent state university
+% .4
sheet title
final logo
date: 07.28.05
p. 13
squirrel design
associates, inc.
header type
project
gill sans bold
ABCDEFGHIJKLMNOPQRSTUVWXYZabcdefgh
ijklmnopqrstuvwxyz
1234567890
header type
client
gill sans light
A B C D EF G H I J KL M N O PQ R ST U V W X YZa bc def g h
i j kl m n op qr s tu vw xy z
1 23 45 67 89 0
campus color palette
city of kent & kent state
university wayfinding
city color palette
city of kent
kent state university
sheet title
type and color palettes
date: 07.28.05
p. 14
squirrel design
associates, inc.
N
To Stow
To Ravenna
project
city of kent & kent state
university wayfinding
Main
ym
Ha
r
ake
client
43
Lincoln
Franklin
city of kent
kent state university
Sum
mit
sheet title
sign placement map
Main Gateways
Roll Ups
Tree Placement
Riverfront District
Banner
Kiosks
Main Vehicualr Path
Retail District
Banner w/ directional
District Banner w/ lighting
Main Pedestrian Path
Business District
Banner w/ lighting
Restaurant District
Front Campus District
date: 07.28.05
p. 15
squirrel design
associates, inc.
project
city of kent & kent state
university wayfinding
client
city of kent
kent state university
sheet title
sign type 1
main city gateway
date: 07.28.05
main city gateway
p. 16
squirrel design
associates, inc.
project
$% + $ "# '(&)()&
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$% + $ , !)"#)" &" +(
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city of kent & kent state
university wayfinding
client
city of kent
kent state university
-
-
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# )& !)"#)" #
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$# )& %$!,&$#( !)"#)" %#! +(
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sheet title
-
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43
43
Main
KSU
Main
Franklin
Ha
er
ake
ym
r
43
Lincoln
-
Ha
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ym
Sum
mit
KSU
Lincoln
Franklin
43
Su
m
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it
Riverfront
Retail
Business
Restaurant
To Ravenna
43
City Gateway
Campus Gateway
-
#*&'(,
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Main Link Path
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Lincoln
Franklin
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mm
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vehicular banner sign with
vehicular banner sign with
overhead lighting
directionals
sign type 2 & 3 main
vehicular and pedestrian
banner and sign family
(locations and quantities
to be determined city and
university)
pedestria n kiosk
roll up kiosk
date: 07.28.05
p. 17
squirrel design
associates, inc.
project
city of kent and kent state
university wayfinding
client
city of kent
kent state university
sheet title
arrow and parking study
date: 07.28.05
vehicular banner family
p. 18
squirrel design
associates, inc.
project
city of kent & kent state
university wayfinding
client
city of kent
kent state university
sheet title
seasonal pattern banner
applications
date: 07.28.05
seasonal ba nner prog ra m
p. 19
squirrel design
associates, inc.
project
city of kent & kent state
university wayfinding
client
city of kent
kent state university
sheet title
main vehicular sign
drawing
date: 07.28.05
p. 20
squirrel design
#-!##&+()&!!,!'%#
#'&($#($%#$(($"((($&"
+("(!()&#) !
#'
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+(&!(*!((&#
$)!& (+('$!('
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city of kent & kent state
university wayfinding
#-!##&+()&!!,!'%#
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!(#')&$)##%$!
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project
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associates, inc.
#'
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$)!& (+('$!('
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client
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city of kent
kent state university
"%)'
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$+#($+#
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sheet title
main vehicular banner
description
date: 07.28.05
$!-&$#((%&##&+()&*
($%#$(($"((+(!"%& ('
p. 21
squirrel design
associates, inc.
project
city of kent & kent state
university wayfinding
#AMPUS
#AMPUS
$OWNTOWN
$OWNTOWN
client
city of kent
kent state university
sheet title
main vehicular sign family
#AMPUS
#AMPUS
$OWNTOWN
$OWNTOWN
date: 07.28.05
p. 22
squirrel design
associates, inc.
$% + $ "# '(&)()&
&$#( *+ $ , !)"#)" &"
($ +! ($ "# '(&)()&
$% + $ , !)"#)" &" +(
$!' $& $!('
+ $ , !)"#)" &"
*+ $ , !)"#)" &"
$!(
&$#( + $ $'
project
city of kent & kent state
university wayfinding
-
-
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-
# )& !)"#)" #
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$# )& %$!,&$#( !)"#)" %#! +(
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*+ $ $'
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!)"#)" $!( ((# !)"#)" +(
%$!-&$#( %#! +( !)$&'#( !(#
client
city of kent
kent state university
-
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43
43
Main
KSU
Main
43
Su
m
m
it
sheet title
oln
er
Linc
k
ma
ak
m
lin
y
Ha
Frank
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Hay
er
KSU
Lincoln
Franklin
43
main pedestrian sign
drawing
Su
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date: 07.28.05
'()&#( '(&(
p. 23
squirrel design
associates, inc.
project
city of kent and kent state
university wayfinding
client
city of kent
kent state university
sheet title
main gateway placement
date: 07.28.05
p. 24
squirrel design
associates, inc.
project
city of kent & kent state
university wayfinding
client
city of kent
kent state university
sheet title
main pedestrian kiosk and
campus banner system
placement
date: 07.28.05
p. 25
squirrel design
associates, inc.
project
city of kent & kent state
university wayfinding
client
city of kent
kent state university
sheet title
main vehicular banner &
lighting placement
date: 07.28.05
p. 26
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