Request for New Course
EASTERN MICHIGAN UNIVERSITY
DIVISION OF ACADEMIC AFFAIRS
REQUEST FOR NEW COURSE
DEPARTMENT/SCHOOL: _COMPUTER INFORMATION N SYSTEMS___COLLEGE: COLLEGE OF BUSINESS
CONTACT PERSON: ____YAMAN ROUMANI____________________________________________________
CONTACT PHONE: _______7-6821______________________________CONTACT EMAIL:
YROUMANI@EMICH.EDU
REQUESTED START DATE: TERM____FALL_________YEAR_____2016______
A. Rationale/Justification for the Course
The Data Science and Analytics (DSA) program includes a Web Analytics concentration area. Web analytics involves
the collection, measurement, analysis and reporting of Web data in order to understand and optimize Web usage. This
area requires in depth coverage of retrieval, processing and analysis of Web data. Since the CIS Department will offer
this concentration, we will fulfill this area by offering this course
Social network analysis enables organizations to identify thought leaders, influencers, key information brokers and
bottlenecks, accelerate flow of information across networks, and target opportunities for improvement of information
flow. The benefits include the private sector: customer interaction and analysis, marketing and business intelligence;
the public sector: development of leader engagement strategies, analysis of individuals and media use; and in the
security sector: intelligence, counter-intelligence and law enforcement.
B. Course Information
1. Subject Code and Course Number: IS 420
2. Course Title: Social Media Network Analysis
3. Credit Hours: 3 credits
4. Repeatable for Credit? Yes_______
No___x___
If “Yes”, how many total credits may be earned?_______
5. Catalog Description (Limit to approximately 50 words.):
The Internet, blogging platforms, social media and social networking channels can be characterized by the interactions
among information content, the individuals and organizations that initiate and consume it, and the technological
frameworks that support it. Facebook, Twitter, Instagram, Pinterest and many others encompass millions of linkages
and nodes intertwine with products and services. Social network analysis or analysis of such social network structures
enables organizations to identify thought leaders, influencers, key information brokers and bottlenecks, accelerate flow
of information across networks, and target opportunities for improvement of information flow. The benefits include the
private sector: customer interaction and analysis, marketing and business intelligence; the public sector: development
of leader engagement strategies, analysis of individuals and media use; and in the security sector: intelligence, counterintelligence and law enforcement.
6. Method of Delivery (Check all that apply.)
a. Standard (lecture/lab) x
On Campus
b. Fully Online
c. Hybrid/ Web Enhanced
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Off Campus
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7. Grading Mode:
Normal (A-E)
x
Credit/No Credit
8. Prerequisites: Courses that MUST be completed before a student can take this course. (List by Subject Code, Number and Title.)
N/A
9. Concurrent Prerequisites:
Code, Number and Title.)
Courses listed in #5 that MAY also be taken at the same time as a student is taking this course. (List by Subject
N/A
10. Corequisites: Courses that MUST be taken at the same time as a student in taking this course.
(List by Subject Code, Number and
Title.)
11. Equivalent Courses. A student may not earn credit for both a course and its equivalent. A course will count as a repeat if an equivalent
course has already been taken. (List by Subject Code, Number and Title)
12. Course Restrictions:
a. Restriction by College. Is admission to a specific College Required?
College of Business
Yes
No
x
College of Education
Yes
No
x
b. Restriction by Major/Program. Will only students in certain majors/programs be allowed to take this course?
Yes
No
x
If “Yes”, list the majors/programs
c. Restriction by Class Level Check all those who will be allowed to take the course:
Undergraduate
Graduate
All undergraduates_______
All graduate students____
Freshperson
Certificate
Sophomore
x
Masters
Junior
x
Specialist
Senior
x
Doctoral
Second Bachelor___x_____
UG Degree Pending_____
Post-Bac. Tchr. Cert._____
Low GPA Admit_______
Note: If this is a 400-level course to be offered for graduate credit, attach Approval Form for 400-level Course for Graduate
Credit. Only “Approved for Graduate Credit” undergraduate courses may be included on graduate programs of study.
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Note: Only 500-level graduate courses can be taken by undergraduate students. Undergraduate students may not register for
600-level courses
d. Restriction by Permission. Will Departmental Permission be required?
Yes
No
(Note: Department permission requires the department to enter authorization for every student registering.)
13. Will the course be offered as part of the General Education Program?
Yes
No
x
x
If “Yes”, attach Request for Inclusion of a Course in the General Education Program: Education for Participation in the Global Community
form. Note: All new courses proposed for inclusion in this program will be reviewed by the General Education Advisory Committee. If this
course is NOT approved for inclusion in the General Education program, will it still be offered? Yes
No
C. Relationship to Existing Courses
Within the Department:
14. Will this course will be a requirement or restricted elective in any existing program(s)? Yes x
No
If “Yes”, list the programs and attach a copy of the programs that clearly shows the place the new course will have in the curriculum.
Program
Computer Information Systems
Program
Data Science and Analytics
15. Will this course replace an existing course? Yes
Required
Restricted Elective x__
Required
No
Restricted Elective_x_
x
16. (Complete only if the answer to #15 is “Yes.”)
a. Subject Code, Number and Title of course to be replaced:
b. Will the course to be replaced be deleted?
Yes
No
17. (Complete only if the answer #16b is “Yes.”) If the replaced course is to be deleted, it is not necessary to submit a Request for
Graduate and Undergraduate Course Deletion.
a. When is the last time it will be offered?
Term
Year
b. Is the course to be deleted required by programs in other departments?
Contact the Course and Program Development Office if necessary.
Yes
No
c. If “Yes”, do the affected departments support this change?
Yes
No
If “Yes”, attach letters of support. If “No”, attach letters from the affected department explaining the lack of support, if available.
Outside the Department: The following information must be provided. Contact the Course and Program Development office for
assistance if necessary.
18. Are there similar courses offered in other University Departments?
If “Yes”, list courses by Subject Code, Number and Title
Yes
No
x
19. If similar courses exist, do the departments in which they are offered support the proposed course?
Yes
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If “Yes”, attach letters of support from the affected departments. If “No”, attach letters from the affected department explaining the lack of
support, if available.
D. Course Requirements
20. Attach a detailed Sample Course Syllabus including:
a.
b.
c.
d.
e.
f.
g.
h.
Course goals, objectives and/or student learning outcomes
Outline of the content to be covered
Student assignments including presentations, research papers, exams, etc.
Method of evaluation
Grading scale (if a graduate course, include graduate grading scale)
Special requirements
Bibliography, supplemental reading list
Other pertinent information.
NOTE: COURSES BEING PROPOSED FOR INCLUSION IN THE EDUCATION FOR PARTICIPATION IN THE GLOBAL
COMMUNITY PROGRAM MUST USE THE SYLLABUS TEMPLATE PROVIDED BY THE GENERAL EDUCATION
ADVISORY COMMITTEE. THE TEMPLATE IS ATTACHED TO THE REQUEST FOR INCLUSION OF A COURSE IN THE
GENERAL EDUCATION PROGRAM: EDUCATION FOR PARTICIPATION IN THE GLOBAL COMMUNITY FORM.
E. Cost Analysis (Complete only if the course will require additional University resources.
Fill in Estimated Resources for the
sponsoring department(s). Attach separate estimates for other affected departments.)
Estimated Resources:
Year One
Year Two
Year Three
Faculty / Staff
$_________
$_________
$_________
SS&M
$_________
$_________
$_________
Equipment
$_________
$_________
$_________
Total
$_________
$_________
$_________
F. Action of the Department/School and College
1. Department/School
Vote of faculty: For ___9_______
LaVerne Higgins
Against ____0______
Abstentions ____0______
(Enter the number of votes cast in each category.)
9/28/2015
Department Head/School Director Signature
Date
2. College/Graduate School
A. College
College Dean Signature
Date
B. Graduate School (if Graduate Course)
Graduate Dean Signature
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Date
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G. Approval
Associate Vice-President for Academic Programming Signature
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Date
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Eastern Michigan University
Department of Computer Information Systems
IS 420 SOCIAL MEDIA NETWORK ANALYSIS
Three Credit Hours
Meeting Times:
Instructor:
Office:
Office Hours:
Phone:
E-mail:
Skype:
Website:
Course Description
The Internet, blogging platforms, social media and social networking channels can be characterized by the interactions
among information content, the individuals and organizations that initiate and consume it, and the technological
frameworks that support it. Facebook, Twitter, Instagram, Pinterest and many others encompass millions of linkages
and nodes intertwine with products and services. Social network analysis or analysis of such social network structures
enables organizations to identify thought leaders, influencers, key information brokers and bottlenecks, accelerate flow
of information across networks, and target opportunities for improvement of information flow. The benefits include the
private sector: customer interaction and analysis, marketing and business intelligence; the public sector: development
of leader engagement strategies, analysis of individuals and media use; and in the security sector: intelligence, counterintelligence and law enforcement.
Course Objectives
After successfully completing the course requirements, a student will be able to:
• Formalize different types of entities and relationships as nodes and edges and represent this information as
relational data.
• Plan and execute network analytical computations.
• Use advanced network analysis software to generate visualizations and perform empirical investigations of network
data.
• Interpret and synthesize the meaning of the results with respect to a question, goal, or task.
• Collect network data in different ways and from different sources while adhering to legal standards and ethics
standards.
Textbook
TBA
Supplementary Materials
New York Times Technology Section
Course Policies
1.
Withdrawal Policy
You may withdraw from this course for any reason, without a failing grade, anytime up until the published
University withdrawal date.
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2.
Class Attendance and Preparation Policy
Class attendance is required. Each student is responsible to know everything covered in every class meeting
including announcements, correction, assignments, changing of homework, and rule of procedure. If you are
unable to attend a meeting, it is your responsibility to obtain the class materials.
3.
ELECTRONIC DEVICES
You are expected to turn off all electronic devices such as notebook computers, cell phones, and PDA
during the entire class periods.
4.
Make-up Policy
Students will get zero score for the tests and final exam, if he/she fails to take a test at the scheduled time.
However, in the case of emergency, such as sickness, the student must present a written proof from a physician.
Also, in the case of judicial court appointment, the student must present a written proof from the court. Based
on this document, the instructor may provide an alternative assessment for the requested student. Make-up
quizzes are not allowed. Late assignments will be accepted for half credit. All assignments are due at the start
of the class on the due day and they have to be uploaded to the drop boxes at www.emuonline.edu.
5.
Academic Dishonesty Policy
Any student who is caught cheating during an examination/assignment or assists other students in cheating
during an examination/assignment will automatically fail the course. The case will be forwarded to the
appropriate authority for university action. Cheating on exams/assignments includes, but not limited to, crib
sheets (unless approved by instructor), copying answers from another student's exam, assignment, term papers,
or project, use of recording devices, and gaining unauthorized prior access to exams or answers. Individual
assignments must reflect your own work. Group collaborations will not be tolerated. Individuals who submit
obvious group collaborations will receive zero (0) points for that individual assignment.
6.
Grade Appeals Policy
It is the student’s responsibility to keep all graded materials that have been returned. (The instructor's grades
will be assumed to be accurate unless you can prove otherwise). Any student wishing to appeal a grade must
submit a WRITTEN appeal indicating the specific section the student is requesting a re-grade of and a short
(civil) explanation (rationale) of why the student feels they deserve a different grade. Verbal grade appeals will
not be accepted.
7.
F and J visa students, you have 10 days to report any:
• Changes in your name, residential address, academic status (full or part-time enrollment), program of
study or completion date, student level (undergraduate to graduate), or funding source (employment or
graduate assistant position).
• Intent to transfer to another university.
• Probation or disciplinary action due to a criminal conviction.
In accordance with new federal regulations, these must be reported to the EMU Office of International Students
(OIS), 229 King Hall within 10 days of occurrence; failure to do so may result in arrest and deportation. You
may not drop or withdraw from a course without OIS approval. If you have questions or concerns, contact the
OIS at 487-3116, not your instructor.
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8.
Course Grades
3 exams (50 points each)
150 points (30%)
10 Quizzes (10 points each)*
100 points (20%)
10 Lab Assignments (10 points each)*
100 points (20%)
5 Homework Assignments (20 points each)*
100 points (20%)
Final Project
50 points (10%)
Total
500 points
* Tentatively. The number of assignments may change.
The final course grade will be determined as follows:
92% and above = A
90-91.99% = A88-89.99% = B+
82-87.99% = B
80-81.99% = B78-79.99% = C+
72-77.99% = C
70-71.99% = C68-69.99% = D+
62-67.99% = D
60-61.99% = Dbelow 60% = F
The College of Business Mission Statement
EMU’s College of Business (COB) provides an academic learning environment that fosters innovative, applied and
global business programs. It supports the economic development of southeastern Michigan by preparing graduates to
perform effectively in a “knowledge and information age” business world shaped by a global economy. EMU’s COB
endeavors to develop business leaders to understand and use innovative approaches to address the forces shaping their
environment as they create and manage business with the highest ethical standards.
The College focuses on first and foremost on teaching and learning. Faculty conduct research primarily applied in
nature which supports the overall learning experience. The College values, supports and encourages service to and
interaction with the greater community.
Ethos Statement
Eastern Michigan University
College of Business
The College of Business students, faculty and staff comprise a professional, interdependent community committed to
perfecting responsible, ethical business professionals to serve business and the wider world. Through a positive
learning experience mirroring the business world’s best aspects, the community respects the group’s common mission
and the individuals comprising it. Community members foster the COB ethos through behavior growing from six
interrelated values:
1) Integrity
Integrity is practicing in all areas of life what we profess to believe. It is commitment to professional standards in the
whole person.
2) Honesty
Honesty requires respect for the truth; it means being truthful, sincere, and straightforward.
3) Trustworthiness
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Growing out of integrity and honesty, trustworthiness is the confidence others have that we mean what we say; we can
be counted on.
4) Respect
Respect is deference or esteem for what we value. We recognize others’ worth as ends, not means. Respect is key to
our other values.
5) Learning
We value learning as an end in itself and as a practical tool for success in lifelong professional growth. We gain up-todate, practical and theoretical knowledge through effective, often participative learning and research.
6) The Work Ethic
We practice self reliance and responsibility to our business profession and community. We are industrious and often
self supporting.
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