ITU Workshop on “Workshop on Practical measurement of QoS/QoE Parameters for Regulatory Compliance” (Cotonou, Benin, 16-17 July 2012) Perspectives for the Regulation of QoS/QoE in Africa Pamela Kadama, Service Development Specialist, Uganda Communications Commission pkadama@ucc.co.ug Cotonou, Benin, 16-17 July 2012 Content • • • • • From QoS to QoE The roots of QoS – Factors affecting QoS Regulatory frameworks African QoS/QoE challenges Towards QoE and beyond Cotonou, Benin, 16-17 July 2012 The shift from QoS to QoE The totality of characteristics of a telecommunication service that bear on its ability to satisfy stated and implied needs of the user of the service The overall acceptability of an application or service, as perceived subjectively by the enduser. Factors influencing QoS/QoE frameworks Africa Dominantly mobile networks and services Customer base not empowered Europe & North America Dominance of fixed line networks and services Customer Base empowered User Behaviour is a key factor that affects QoS Perceptions Regulatory approaches Africa Enforcement approach: the regulator defines the QoS parameters and benchmark standards with which operators must comply Europe & North America Encouragement approach: the regulator relies on competition and publicity to empower consumers to make informed choices and switch providers. The African QoS/QOE Challenge The RISE and FALL of voice services Insignificant time for establishment of Voice QoS frameworks The RISE and REIGN of Value added services More relevant to users but not for regulators New perspectives or approaches for regulation of QoS in Africa Spectrum? Focus of regulation User behaviour Vs operator constraints The role of Standardisation Information is key Focus on customer facing aspects as opposed to technically driven aspects Conclusions and Recommendations Consumers are key Leverage rather than replicate standards ‘Partner’ instead of ‘Police’ Cotonou, Benin, 16-17 July 2012 Conclusion Let African QoS needs drive the African QoS agenda!!!!