Biography
Dr. Rouzbeh Yassini is Founder and CEO of YAS Broadband
Ventures LLC. He has gained international reputation as a broadband
visionary for inventing the cable modem while founder, chairman, CEO
and president of LANcity, and for establishing the cable modem
industry standards (DOCSIS) through Cable Television Laboratories.
Dr. Yassini is well known in the industry circles as the "father of the
cable modem" for inventing this technology, and has been a two-time
CED Broadband 50 designate. CED Magazine named him "1998 Man
of the Year" for creating and fostering the multibillion-dollar cable
modem “Broadband” industry. Dr. Yassini is the author of “Planet
Broadband”, a humanized look at Broadband Technology. The NCTA
awarded Dr. Yassini with a 2004 Vanguard award, one of the Cable
Industry’s highest honors, in recognition of his contributions and dedication to the industry.
As founder of YAS Broadband Ventures, he serves as a board member on a number of privately held
companies. Dr. Yassini is a Senior Executive Consultant to the Cable Industry, a member of the
NGNA Team and the UPC Technical Advisory Committee, and has created and chairs The Vendor
and Operator Executive Advisory Forum of the U.S. Cable Center. He has served as a senior
executive consultant with CableLabs in charge of the DOCSIS, CableHome projects and as the cable
industry’s point man on standardizing the cable modem footprint globally. He has also served on the
board of LANcity (acquired by BayNetworks in 1996), BAS (acquired by ADC in 2000), TrueChat
(acquired by Terayon in 2001).
Dr. Yassini has been involved in managing and advising companies ranging from 100 million to 50
billion dollars. Dr. Yassini holds an Honorary Ph.D. in Science, and a B.S. in Electrical Engineering
from West Virginia University, as well as an equivalent MBA from General Electric’s Financial
Management Program.
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