Project Summary Form Id Number 2006-235 NATIONAL FIRE PLAN COMMUNITY ASSISTANCE AND WILDLAND URBAN-INTERFACE PROJECTS Application for Prevention & Education Projects Applicant Applicant/Organization: Washington State Department of Natural Resources Phone: (111 111-1111 x 1111) Type of Applicant: (enter appropriate letter in box) A 360-902-1114 FAX: (111 111-1111 x 1111) A. State B. County C. Municipal D. Township E. Interstate 360-902-1757 Please Call Ahead For FAX H. Independent School District I. State-Controlled Institution of Higher Learning J. Private University K. Indian Tribe L. Nonprofit Organization Address (Street or P. O. Box, City, State, Zip): PO Box 47037 Olympia, WA 98504 Project Coordinator Project Coordinator (Name and Title): Ms. Sandra Williams Wildfire Prevention Ed. Prgm Mgr Organization/Jurisdiction: Washington State Department of Natural Resources Phone: (111 111-1111 x 1111) 360-902-1114 FAX: (111 111-1111 x 1111) 360-902-1757 Call Ahead For FAX Email: sandy.williams@wadnr.gov Project Information Project Title: Wildfire Awareness Week Proposed Project Start Date: 04/01/2006 Federal Funding Request: $ 100,000 Proposed Project End Date: 09/30/2007 Total Project Funding: $ 113,000 Are you submitting multiple projects? If so, please explain and prioritize: This is not a multiple project. Brief Project Summary: Who, What, Where, Desired Outcomes in relation to NFP Goals and Community Risk Assessment and Mitigation Plans (This should summarize page 2). Washington State will continue to expand and develop partnerships with California, Oregon, Idaho and Canada for the purpose of reducing fire hazard risks through a wildfire awareness campaign. Each state/province has its own approach, timeframe and umbrella for handling wildfire awareness campaigns. In 2005, these entities have come together under their own wildfire awareness umbrella, and have agreed to utilize some common materials: the video Naturally Beautiful Fire Resistant Greenbelt Landscaping and the brochure When Yard Work Works For You - Fire Resistant Landscaping. This request is to use this funding to help secure a more permanent private sector partnership to help sponsor the providing of materials and marketing for outreach to reduce the number of human caused wildfires as well as the threats to people's homes, property and all of our natural resources. Project Location: Latitude: 0.0 Longitude: 0.0 County: Thurston Name of Federal, State or Tribal contact with whom you coordinated this proposal: Federal Congressional District: 1 Telephone number of Contact: Donna Disch, Oregon State Fire Marshal's Office 503-945-0329 Gary Reid, Calgary Fire Dept. 403-268-8782 Dick Hayes, California Department of Forestry 916-653-5817 Describe project, including, but not limited to: x type of project to be delivered x project location x method of delivery x project relationship to community or natural landscape fire plans x target audience x timeliness x tools and/or skills needed to complete project x projected timelines and cost estimation x monitoring and evaluation procedures For this project, explain the level of cooperation, coordination or strategic planning, through a “Local Coordination Group.” If you haven’t worked with a local coordination group, why not? Response: Wildfire Awareness Week will be carried out statewide throughout Washington as well as crossing into bordering states/provinces. With so many entities doing prevention education and wildfire awarness campaigns, we strengthen our individual campaigns when we are able to show/say to the public the same message/materials, even to a small extent. In 2005, WA, OR, ID, British Columbia, and Calgary have agreed to use/distribute the new Washington produced/ State Farm funded video/brochure in their wildfire awareness campaigns. On behalf of these state/local entities, Washington has requested State Farm to become our partner in 2005 and provide copies free of charge at the state and local level. State Farm was also asked to expand their own distribution of these materials into California and Canada. This approach creates a win-win situation. This grant would provide the seed money to be able to open negotiations with private sponsors for the 2006 wildfire awareness campaigns. Materials, marketing and advertising take funding and private sponsors are needed to be able to do an effective multi-entity, across borders campaign. Each state/local/province would target its outreach efforts in high wildfire risk locations. The purpose and intent is to reduce the number of needless human caused wildfires while at the same time getting people to take personal responsibility to protect their home and property. The campaign is also reaching out to nursery and landscape businesses to show/encourage them to build fire safety into their businesses. Working together across borders and with private industry we strengthen our message and build missionaries who can help spread our message of personal responsibility throughout the year. Monitoring will handled through an established on-line survey homeowners will be referred to as well as comparing the number of human caused wildfires from year to year. 1. Prevention of Wildland Urban Interface Fire (40 points) Describe how the proposal will lead to: A. Reduction of wildland urban interface fire B. Reduction of structural losses C. Homeowner action and personal responsibility to reduce fire loss of private land. Response: Funding for this activity will lead to a reduction in human-caused wildfires; reduction of structural losses and an increased number of homeowners who have taken personal responsibility to reduce their risk through the materials, marketing and advertising this grant will help fund. As bordering states/provinces begin to join efforts through the use of at least one same product/message, we are able to gain the support of private sector sponsorship/partnerships for funding; gain interest and support from the numerous nursery's and landscape professions who see the benefit to their own business and community by incorporating fire safety; and show the homeowners living within any of these locations that we are united in the need for them to become more aware of fire safety living in fire prone locations. Additionally, many of us have homeowners who have second homes in a bordering state/ province. Taking this united marketing/advertising approach will reach these, usually reluctant, 2nd homeowners to take appropriate actions. 2. Community Participation (30 points) Detail the community participation and collaboration for this project. Define clearly why you believe your group will be successful in delivering the proposal to the target audience. How will the project be sustained or carried forward beyond project timelines? How will the project be monitored and evaluated? Response: The community participation includes state and/or local levels in: WA, OR, CA, ID, British Columbia and Calgary. The prevention education staff within each entity will be responsible for knowing/targeting their materials/messages to the right audiences. This group will be successful because we strengthen our message by knowing/showing our neighbors are utilizing at least one of the same materials with the same message. This approach is convenient, doesn't interfere with individuality of each entity while at the same time is shows a strength in numbers which gains interest and support for private sector sponsorship. We would like to have permanent private sector sponsorships in place within three years. We are still pulling together and building our foundation. Again, this project will be monitored through an established on-line survey; the number of human-caused wildfires compared year to year; the number of interested nursery's and landscape businesses interested and willing to incorporate fire safety into their daily business routine. 3. Partnerships (30 points) Detail the level of involvement of any local multi-agency, emergency services, non-profit coordination group, and provide a list of partners for this project with their current and expected level of involvement, including any kind of contributions or matching funds. What is the project relationship to a community risk assessment or mitigation plan? Include the name of the plan, date it was prepared, and local contact to get a copy of the plan if requested. Response: The partners in this grant application at the state and/or local levels include: California, Department of Forestry; Oregon State Fire Marshal's Office, Oregon State University, Washington State University, Washington Department of Natural Resources, Washington Insurance Council, Washington State Nursery & Landscape Association; Washington Association of Landscape Professionals, Ministry of Forestry British Columbia, Calgary Fire Departments, and Idaho Department of Lands. Within each state/province each entity will continue to carry out its own wildfire awareness campaign, under its own parameters but coming together on at least one message that is strengthened by sending it across the borders and letting homeowners/communities know about the united effort behind the wildfire awareness message. This project will help homeowners/communities understand the importance of fire safety in their landscapes and help them make the right decisions by seeking out the appropriate professional guidance, i.e., the fire expertise and the landscape professional expertise. This grant falls within the mitigation plan to reduce the numbers of human caused wildfires and get homeowners to take personal responsibility for taking the appropriate actions. Project Work Form Tasks Time Frame Oct 2005, talk with state/local partners as to what they want to accomplish in 2006 Responsible Party WADNR Prev. Ed. Prgm Mgr will take the lead in setting up conference calls Oct - Dec. 2005 Develop a plan for our goal; seek out private sector sponsors Jan 2006 Implement plan of action to ensure we are all ready with our plan by May May - Sept. 2006 Partner representatives will be responsible for goal and each will be asked to seek out potential private sponsors Partner representatives will be responsible for carrying out their individual wildfire awareness campaigns and measuring those campaigns Project Budget Cost Category Description Federal Agency Applicant Partner 1 Partner 2 Total Partner 3 Personnel $0 Subtotal $10,000 $0 $0 $0 $10,000 $0 $0 $0 $0 $0 $0 $0 $10,000 $0 $0 $0 $10,000 $0 $3,000 $0 $0 $0 $3,000 $0 $0 $3,000 $0 $0 $0 $0 $0 $0 $0 $0 $3,000 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $100,000 $0 $0 $0 $0 $100,000 $0 $0 $0 $0 $0 $0 $0 $100,000 $0 $0 $0 $100,000 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $100,000 $13,000 $0 $0 $0 $113,000 $0 $0 $0 $0 $0 $0 Fringe Benefits Subtotal Travel $0 Subtotal Equipment Subtotal Supplies Subtotal Contractual Consultant Subtotal Other Subtotal Total Costs Project (Program) Income1 ___________________________________ 1 Program income is the gross revenue generated by a grant or cooperative agreement supported activity during the life of the grant. Program income can be made by recipients from fees charged for conference or workshop attendance, from rental fees earned from renting out real property or equipment acquired with grant or cooperative agreement funds, or from the sale of commodities or items developed under the grant or cooperative agreement. The use of Program Income during the project period may require prior approval by the granting agency.