Annual Progress Report on Assessment of Student Learning Student Life Units (rev. 10/09 and 7/11) Academic year: Activity 2009-2010 – Entering class Fall 2010 Student Life Unit/Program: Undergraduate Admissions Person(s) preparing report: Molly McGaughey Date submitted: September 1, 2011 In one paragraph, summarize your Annual Progress Report This is our initial year to benchmark student engagement by measurement in three critical action categories (visit, apply, and connect). We are proud of this engagement and are interested to see how future years will compare. All of our communication programs and outreach are aligned to get students enrolled with minimal confusion and hardship. We are also laying the groundwork for retention when we can establish a trustworthy and beneficial relationship between students and university administration. Provide the web link to department web site where degree program SLOs, Alignment Matrix, and 2008-2009 APR Summary are posted This does not currently exist. If this is something we must create, we’d want it listed under Student Life, not Admissions since it could possibly be confusing to future students and parents. 1) List the complete set of Student Learning Outcomes/Objectives for your unit (all SLOs identified for your unit) Outcome 1: Engage with the administrative/functional staff of K-State early. Outcome 2: Students will apply to K-State early. Outcome 3: Students will complete the tasks necessary to become a student in a timely manner. 2) Identify the Student Learning Outcomes/Objectives (from the full list above) that were assessed for this Annual Progress Report and how they are inclusive of the university undergraduate SLOs (knowledge, communication, critical thinking, diversity, academic and professional integrity). Outcome 1: Engage with the administrative/functional staff of K-State early. - Through communications and outreach programs, students will understand that participating in formal visit programs is a way to obtain complete information regarding: academic majors, opportunities for involvement, campus culture and resources available to support them when they become a K-State Student. Communicating this clearly will increase participation. Outcome 2: Students will apply to K-State early - Students will understand the benefits of applying for admission early. Admission is the gateway to all other programs. Early admission means competing for scholarships, getting first choices in housing, submitting the FAFSA before our priority deadline, etc. This understanding will be demonstrated through early applications. Outcome 3: Students will complete the tasks necessary to become a student in a timely manner - Students will understand the necessity of completing certain business actions such as registering for orientation and enrollment, establishing an electronic ID, completing a math placement exam, completing the AlcoholEdu program, etc. 3) For each learning outcome, describe (a) the measures used (at least one direct measure should be used), (b) the sample of students from whom data were collected, (c) the timetable for the collection, and (d) the forum in which the measures were administered. (Examples of direct measures can be accessed at http://www.k-state.edu/assessment/plans/measures/direct.htm). Outcome 1: Engage with the administrative/functional staff of K-State early. Total participation in preferred visit programs by newly enrolled freshmen will be measured each fall. Percent of enrolled students who visited through our formal programs will be reported. Outcome 2: Students will apply to K-State early. Total applications received and date of receipt will be assessed. The number received by our November 1 deadline will be reported. Outcome 3: Students will complete the tasks necessary to become a student in a timely manner. We will track student receptivity to Admissions business action emails May through mid-September. 4) Describe the results of the assessment. (What do they tell you about student learning? What did you learn about strengths and weaknesses of your unit?) If specific results are not available, describe the progress that has been made on the initiatives included in the approved assessment plan. For the entering class of 2010 - 64.5% of enrolled freshmen participated in our formal visit programs, - 63.5% of enrolled freshmen applied on or before the November 1, 2009 priority scholarship deadline, - 92.6% of enrolled freshmen clicked on a trackable URL in emails sent between May and September regarding pre-orientation tasks, post-orientation checklists and alcohol education. We have only had the ability to enter, track, and access this data since 2008. Since that beginning we realized that our communication models needed to change. We are now to a stable point where we believe we can compare year to year. We are proud of the level of student learning and understanding at this time and hope to maintain or improve these levels. 5) Describe the actions and/or revisions that were implemented in response to the previous year’s assessment results and the effects on student learning observed on this year’s SLOs. This data represents our benchmark year. We will always assess our most recently enrolled class at the beginning of the fall semester. In the next few weeks we will have the data needed for the 2010-2011 (entering class of 2011). 6) Describe the process by which staff reviewed the results of this year’s SLOs and the actions and/or revisions that are planned in response to the assessment results. (Include changes that may be made to unit SLOs or to the general assessment strategy) We use the data collected in PeopleSoft Campus Solutions (iSIS) and Talisma CRM for the year prior to enrollment. 7) If needed, revise the department’s Assessment Plan for the next academic year. Attach your assessment plan to this report. No changes are planned at this time.