HIGHLAND COMMUNITY COLLEGE
Transfer Program to Kansas State University
College of Business Administration
B.S. in Marketing
Contact: Alice Niedfeldt
Phone: (785) 532-6180
Email: alicen@ksu.edu
Home Page: www.cba.k-state.edu
The Associate of Arts degree (A.A.) at Highland CC is a general transfer degree and partners well with the first two
years of most bachelor degree programs. Students pursuing the A.A. may select courses that satisfy both the A.A.
degree requirements and lower division requirements for a bachelor’s degree at four-year institutions. The 33
hours of electives within the A.A. allows students to complete additional general education and lower division
courses required for specific majors. The A.A. degree requires completion of 64 credit hours, the maximum
number of hours from a community college that will be applied toward a bachelor’s degree at most four-year
schools. Meeting with a Highland CC counselor is strongly recommended for selection of appropriate courses.
 The College of Business Administration offers majors in accounting, finance (options in financial
management, financial controllership, or financial services), entrepreneurship, management information
systems, management (emphasis in human resources, operations and general/entrepreneurship) and
marketing. Total hours to earn a B.S. degree in Business Administration is 126 credit hours.
 Students entering college for the first time and eligible for admission to K-State must enroll in the
business administration pre-professions program (BAPP). Students must achieve a 2.5 K-State GPA by the
time they complete 30 credit hours to remain in good standing. Students with previous academic work
(either at K-State or elsewhere) requesting transfer to the College of Business Administration must have a
2.5 or higher grade point average and enroll in the BAPP curriculum. Transfer students, entering with 45
or more credit hours, must achieve a K-State GPA of 2.5 or higher on the first 15 or more hours of K-State
course work to be able to continue in the College of Business Administration.
 Admission to a degree plan (major) in accounting, entrepreneurship, finance, management, management
information systems, or marketing is necessary for graduation. Applicants for admission to one of the
degree plans, other than accounting will be accepted upon completion of a minimum of 45 credit hours
with a K-State grade point average of 2.5 or above. For accounting the grade point average for admission
to the degree plan is 3.0 K-State GPA.
 Transfer students must meet the above requirements and complete at least 12 graded hours at K-State
before they can be admitted into a degree plan.
 All transfer coursework approved by the K-State Admissions Office, with a grade of C or better, will be
reviewed by the CBA Office of Student Services for equivalency within the business curriculum and is
subject to final approval. (Transfer coursework carrying a grade of D will not be accepted toward a
student’s business degree requirements.)
Each student must successfully complete credit-bearing courses/experiences to cover all of the K-State 8 areas. A
minimum of four different course prefixes (e.g. AGEC, MATH, FSHS) must be represented in the fulfillment of the KState 8 requirements. Students who began at K-State before Summer 2011, may choose to move to the K-State 8
program or complete their degrees with University General Education (UGE) requirements. For more information:
General Education: K-State 8
Aesthetic Experiences and
Interpretive Understanding
Empirical and Quantitative
Reasoning
Ethical Reasoning and
Responsibility
Global Issues and Perspectives
Historical Perspectives
Human Diversity within the U.S.
Natural and Physical Sciences
Social Sciences
12/19/14
Kansas State CBA Requirements
Highland Comm. Coll. Equivalents
Communication Core Courses (11 credit hours)
COMM 105 Public Speaking IA (2) or COMM 106 Public
Speaking (3)
ENGL 100 Expository Writing I (3)
ENGL 200 Expository Writing II (3)
ENGL 417 Written Communication for the Workplace (3)
SP 106 Public Speaking (3)
ENG 101 College English I (3)
ENG 102 College English II (3)
No equivalent
Quantitative Core Courses (18 credit hours)
MATH 100 College Algebra (3)
MATH 205 General Calculus and Linear Algebra (3)
STAT 350 Business and Economic Statistics I (3)
STAT 351 Business and Economic Statistics II (3)
ECON 110 Principles of Macroeconomics (3)
ECON 120 Principles of Microeconomics (3)
MAT 104 College Algebra (3)
MAT 107 General Calculus & Linear Algebra (3) or
MAT 106 Calculus I (5)
MAT 203 Basic Statistics (3)
No equivalent
BUS 203 Macroeconomics (3)
BUS 204 Microeconomics (3)
Non-business (K-State 8) Courses (16 credit hours)
Aesthetic Experience and Interpretive Understanding (3)
Any ART course
ENG 202 American Literature I (3)
ENG 205 Old Testament Literature (3)
ENG 208 Intro to the Short Story (3)
ENG 209 American Literature II (3)
ENG 210 World Literature I (3)
ENG 211 World Literature II (3)
ENG 223 Creative Writing (3)
Any LG courses
M 103 Music History and Apprec (3)
M 233 Music Theory III (3)
M 234 Music Theory IV (3)
TH 105 Introduction to Dramatics (3)
TH 109 Fund Style/Princ of Acting (3)
TH 112 Basic Costume (3)
TH 151 Intro to Stage Lighting (3)
Global Issues and Perspectives (3)
ANT 112 General Anthropology (3)
SP 105 Interpersonal Communication (3)
GEO 212 World Regional Geography (3)
HIS 103 History of Western Civ. I (3)
HIS 104 History of Western Civ. II (3)
Any LG courses
POL 101 Intro. to Political Science (3)
Historical Perspectives (3)
ANT 100 Introduction to Archaeology (3)
ART 201 Art History I (3)
ART 202 Art History II (3)
ENG 205 Old Testament Literature (3)
Any HIS courses
M 103 Music History and Apprec (3)
M 223 History of Jazz (3)
POL 100 United States Government (3)
12/19/14
POL 115 State & Local Government (3)
TH 105 Introduction to Dramatics (3)
Human Diversity within the U.S. (3)
HIS 101 United States History I (3)
HIS 102 United States History II (3)
M 223 History of Jazz (3)
PSY 205 Human Growth & Development (3)
SOC 101 General Sociology (3)
Natural and Physical Sciences with lab (4)
BS 101 College Biology (5)
BS 201 General Zoology (5)
BS 203 Microbiology (5)
PS 104 Physical Geology (4)
PS 107 General Chemistry (5)
PS 108 Astronomy (4)
PS 111 College Chemistry I (5)
PS 112 College Chemistry II (5)
PS 203 General Physics I (5)
PS 204 General Physics II (5)
PS 210 Organic Chemistry I (5)
PS 215 College Physics I (5)
PS 216 College Physics II (5)
Business Core Courses (30 credit hours)
GENBA 101 Business Orientation (0)
GENBA 110 Business Foundations (3)
GENBA 166 IT Skills Proficiency Exam (0)
ACCTG 231 Accounting for Business Operations (3)
ACCTG 241 Accounting for Investing and Financing (3)
(ONLY) ACCTG 241 Acctg. for Investing & Finance (3)
FINAN 450 Principles of Finance (3)
MKTG 400 Intro to Marketing (3)
MANGT 366 Information Technology for Business (3)
MANGT 420 Management Concepts (3)
MANGT 421 Intro to Operations Management (3)
MANGT 595 Business Strategy (3)
MANGT 596 Business Ethics & Corporate Citizenship (3)
No equivalent
No equivalent
No equivalent
BUS 200 Financial Accounting (3) AND
BUS 216 Managerial Accounting (3)
OR
BUS 103 Accounting I (3) AND
BUS 105 Accounting II (3) AND
BUS 216 Managerial Accounting (3)
BUS 103 Accounting I (3) AND
BUS 105 Accounting II (3)
No equivalent
No equivalent
No equivalent
No equivalent
No equivalent
No equivalent
No equivalent
(more)
12/19/14
Marketing major (42 hours)
Major Field Requirements (15 hours)
MKTG450 Consumer Behavior
MKTG542 Fundamentals of Professional Selling
MKTG544 International Marketing
MKTG642 Marketing Research
MKTG690 Marketing Management
Credits
3
3
3
3
3
Highland CC Equivalency
N/A
N/A
N/A
N/A
N/A
Major Field Electives (9 hours)
MKTG496 Special Topics in Marketing
MKTG497 Topics in Fin. Serv Marketing
MKTG541 Retailing
MKTG543 Integrated Marketing Comm
MKTG545 Marketing Channels
MKTG546 Services Marketing
MKTG550 Business Marketing
MKTG 560 Sales Force Leadership
MKTG 570 Advanced Selling
MKTG 580 Business Intelligence
MKTG630 Sports Marketing
MKTG635 Electronic Marketing
3
3
3
3
3
3
3
3
3
3
3
3
N/A
N/A
N/A
N/A
N/A
N/A
N/A
N/A
N/A
N/A
N/A
N/A
Economics Electives (6 hours) (500 level or higher)
1._________________________________
2._________________________________
3
3
N/A
N/A
Unrestricted Electives (12 hours)
1._________________________________
2._________________________________
3
3
N/A
N/A
12/19/14