Kansas State University
Greek Community Strategic Plan
2012-2017
Purpose of the Plan
The purpose of the K-State Greek Community Strategic Plan is to outline the steps we will take to strengthen our community, its influence on KState, and throughout the surrounding community. It is a five-year plan which details the actions we must take to continue to progress in the areas
of recruitment, retention, relations, and responsibility. The Interfraternity Council executive board members, Panhellenic Association executive
board members, and Greek Affairs staff must work together to ensure that the plan is implemented.
Structure of the Plan






The plan has been divided into four major focus areas – recruitment, retention, relations and responsibility.
Within each of the four focus area are goals we believe will move the K-State Greek community forward in the next five years
Within each goal are objectives, which are the specific steps that must be taken for the goal to be reached
“Responsible Party” is the listing of the individual(s) that will be primarily responsible for the completion of each step
“Pre-Assessment Method” includes any information that must be gathered or meetings that much be held before the objective can be
implemented
“Assessment Method” is how the successful completion of each objective will be monitored
This plan will be evaluated on a once-per-semester basis by a standing committee appointed by the IFC and PHA Presidents. The committee shall
be composed of:






Advisor from an IFC fraternity
Advisor from a PHA sorority
Fraternity chapter president
Sorority chapter president
Additional officer of IFC and PHA executive boards
Greek Affairs staff member
Progress on the plan will be presented during a joint IFC and PHA meeting each semester beginning in the Spring 2012 semester.
Recruitment:
1. Strengthen communications with multicultural Greek chapters and increase recruitment numbers among multi-cultural students.
Objective
a. Have a presence at multicultural alumni events—
through collaboration with the K-State Alumni
Association—in order to promote Greek Life and
provide informative literature.
Responsible Party
IFC, PHA, Greek
Ambassadors
Pre-Assessment Method
Obtain calendar of events to determine
events where presence is a possibility.
b. Meet with NPHC leaders in order to explore
collaboration opportunities between the IFC, PHA,
and NPHC communities.
IFC President, PHA
President
c. Work with New Student Services to promote Greek
Life and provide informative literature on multicultural senior days.
Greek Affairs staff,
Greek
Ambassadors
Schedule meeting with New Student Services
staff to determine events where presence is
a possibility.
d. Distribute Greek literature to “diversity point
persons” on campus (e.g. college deans, directors of
diversity).
Greek Affairs staff,
Greek
Ambassadors
Compile list of offices on-campus where
literature can be distributed. Schedule
meeting with individuals to share literature
and answer questions.
Assessment Method
Track events
attended.
Track lists of offices
where contact has
been made.
2. Develop recruitment program to recruit currently enrolled K-State students.
Objective
a. Set up a structured program with Housing
and Dining Services to make recruitment out
of the residence halls and Jardine more
effective
Responsible Party
IFC and PHA Directors of
Recruitment, Greek
Ambassadors
Pre-Assessment Method
Schedule a meeting with Housing &
Dining Services to discuss the
structure of the event.
Assessment Method
Track attendees who explore
membership and affiliate with
a Greek organization.
IFC Director of
Recruitment, Greek
Affairs staff
Schedule a meeting with Housing &
Dining Services to discuss the
structure of the event.
Track attendees who explore
membership and affiliate with
a Greek organization.
Program will include (but not be limited to):
i. Organize event with IFC Director of
Recruitment to reach out to students in
campus housing.
ii. Presence at meetings and events with
‘overflow’ students to provide information
about Greek Life.
IFC Director of
Recruitment, Greek
Ambassadors
Schedule a meeting with Housing &
Dining Services to discuss the
structure of the event.
Track attendees who explore
membership and affiliate with
a Greek organization.
b. Hold an information session once per
semester for currently enrolled women
considering sorority life.
PHA Directors of
Recruitment, Greek
Ambassadors
Identify organizations and locations
of women who would be strong
candidates for sorority membership.
Track attendees who explore
membership and affiliate with
a Greek organization.
3. Be more proactive in providing information and education related to expectations and benefits of Greek membership during the
recruitment process.
Objective
Responsible Party
a. Give out financial information to potential new
members and their parents with a detailed breakdown
of costs associated with Greek Life.
Greek Ambassadors, Chapter
Recruitment Chairmen, Chapter
VP Finance/Treasurers, Chapter
Advisors
i. Collect detailed information from fraternities related
to costs.
IFC Director of Recruitment, IFC
President, Greek Affairs staff
ii. Collect information profiling which fees are optional,
included or in addition to dues, and be transparent
about “hidden” fees. Include within the information a
break-down profiling what an average member would
pay in one academic year—all costs considered.
IFC Director of Recruitment, PHA
Directors of Recruitment, Greek
Affairs staff
iii. Pass out information at university senior days,
related recruitment events, and one-on-one
conversations with Ambassadors.
Greek Ambassadors, Greek
Affairs staff
Pre-Assessment
Assessment Method
Method
Distribute financial
census information
sheet to be completed
by chapters.
Distribute financial
census information
sheet to be completed
by chapters.
Distribute financial
census information
sheet to be completed
by chapters.
Distribute financial
census information
sheet to be completed
by chapters.
Distribute post-assessment
where question asking
about knowledge of
financial obligations is
included.
iv. Put information on Greek Affairs website and have in
office.
Greek Affairs staff
b. Provide clear information about the living situations
offered in fraternities, including important dates,
amenities provided and items members are responsible
for providing.
Track information access
through Google Analytics
(or comparable program).
Distribute facility
information sheet to
be completed by
chapters.
i. Collect detailed information from fraternities related
to facilities
IFC Director of Recruitment, IFC
President, Greek Affairs staff
Distribute facility
information sheet to
be completed by
chapters.
ii. Pass out information at university senior days, related
recruitment events, and one-on-one conversations with
Ambassadors.
Greek Affairs staff, Greek
Ambassadors
Distribute facility
information sheet to
be completed by
chapters.
iii. Put information on Greek Affairs website and have in
office
Greek Affairs Staff, Greek
Ambassadors
Distribute post-assessment
where question asking
about knowledge of facility
amenities is included
Track information access
through Google Analytics
(or comparable program).
4. Better utilize Greek Ambassadors and increase their presence at K-State recruitment events.
Objective
a. Create and develop training structure for
Greek Ambassadors.
Responsible
Party
Greek Affairs
staff
b. Send ambassadors to scheduled K-State
recruitment events.
Greek Affairs
staff
c. Better promote program with the use of
incentives (e.g. stipend) and improved
marketing.
Greek Affairs
staff
Pre-Assessment Method
Assessment Method
Establish learning outcomes for participants Complete evaluations and exit
in the Greek Ambassadors program.
interviews for all Greek
Ambassadors.
Obtain list of dates from New Student
Track attendance of ambassadors
Services where ambassadors can have a
who attend events.
presence.
Track biographical data of those
who apply for program.
d. Develop a more structured selection process
to get a wider diversity and a more broader
talent base.
e. Have member of Greek Affairs staff serve as
the advisor to the ambassadors
Greek Affairs
Staff
Establish selection criteria for ambassadors. Track biographical data of those
who apply to the program.
Greek Affairs
Staff
Assign staff member to advise/supervise
the Greek Ambassadors
Retention:
1. Work with chapters to promote a less intensive schedule of events, placing specific emphasis on important dates and connecting events
to mission/purpose of organization.
Objective
a. Provide encouragement and guidance regarding
over-programming to chapter presidents during
required Greek Affairs-advisor meetings each
semester, prioritizing events deemed most beneficial
to members.
b. Provide up-to-date and easily accessible online
Greek Affairs calendar including community-wide
events and chapter-specific activities.
Responsible
Party
Greek Affairs
staff
Pre-Assessment Method
Assessment Method
Obtain chapter calendar of events.
Integrate
overprogramming
discussion into chapter
meetings.
Greek Affairs
staff
Collect information on events from chapters
to put onto Greek Affairs calendar.
Communicate to chapters the importance of
putting information on the Greek Affairs
calendar.
2. Reassess and strengthen emerging leaders programming (e.g. New Member Council) to increase its relevancy and effectiveness on
campus.
Objective
a. Promote emerging leader programs at
Greek-wide events.
Responsible Party
IFC and PHA Vice
Presidents, Greek
Affairs staff
Pre-Assessment Method
Create specific learning
outcomes and benefits of
joining the program to be
included in all promotional
materials.
Assessment Method
Track number of applicants received, including
chapter affiliation, major, hometown and
other biographical data.
b. Develop a beneficial and education
IFC & PHA Viceprogram of events for emerging leaders
Presidents, Greek
program, centered around the concept of Affairs staff
a “backstage pass” to Greek Life at KState.
Create specific curriculum and
activities for new member
experience.
Track involvement of program graduates.
Involvement track should include Greek
activities, on-campus and community
organizations, awards received and academic
performance.
3. Work to develop programming, education and leadership opportunities specifically for sophomore and junior members of the
community.
Objective
Work with University to
implement a for-credit-hour
leadership class for sophomore
and junior level students within
the Greek community.
Develop an easily accessible list of
educational speakers and
workshop facilitators available for
chapters to utilize for total
member education programming.
Explore the possibility of replacing
current Greek LEADS format with
separate programming each
semester for chapter officers and
new members.
Responsible
Party
IFC, PHA, Greek
Affairs staff
Pre-Assessment Method
Assessment Method
IFC, PHA, Greek
Affairs staff
Compile list of speakers and facilitators by utilizing
current campus contacts. Contact chapters to obtain
lists of speakers and facilitators they have used for
chapter education programs.
Collect information from chapters
each semester on speakers and
facilitators they are utilizing for
chapter education programs.
IFC & PHA VicePresidents,
Greek Affairs
staff
Distribute an assessment to former and current
chapter officers that have attended Greek LEADS. On
the assessment, ask questions about information that
would have been/was helpful to them as an officer.
Utilize this information to create structure for councilwide officer and new member programs.
Distribute an assessment to
attendees of program offered for
chapter officers and new
members. Utilize this information
to revise and improve program
that is offered.
Hold a meeting with academic departments to explore
the possibility of implementing course.
4. Improve Greek Awards program to make application process simpler and more effective while improving promotion plan.
Objective
Responsible Party
a. Form a review committee (to meet on an annual basis) charged
with the following:
IFC & PHA Presidents
Pre-Assessment Method
Assessment
Method
i. Ensure Greek Awards standards and applications align with
chapters’ national awards process.
Collect information on
national awards processes.
ii. Schedule Awards ceremony and corresponding due dates to be in
line with chapters’ National awards timelines and evaluation
periods.
Collect information on
chapter awards processes.
b. Provide chapters with training to complete awards applications.
Greek Affairs staff
c. Promote chapters on campus and in surrounding community that
obtain local awards and national recognition.
IFC & PHA Public
Relations Directors
Collect information on
national awards processes.
Collect information on
chapter awards received.
Track chapter
awards received.
Relations:
1. Improve alumni relations and further our efforts to connect with past members of the Greek Community.
Objective
Send an electronic newsletter each semester to
Greek alumni highlighting Greek accomplishments
for the semester and encouraging alumni
involvement in community events.
Provide resources and advice to chapters specific
to increasing alumni involvement, placing a special
emphasis on non-monetary alumni involvement
(volunteering, serving as a guest speaker, etc.).
Through cooperation with the K-State Alumni
Association, provide all chapters with an up-todate listing of their chapter alumni.
Responsible
Party
IFC & PHA
Directors of
Public Relations
Pre-Assessment Method
Greek Affairs
staff
Greek Affairs
staff, IFC & PHA
presidents
Schedule a meeting with
appropriate Alumni Association
employee to discuss how to best
provide information to chapters.
Assessment Method
Track newsletter receipts/opens
through use of Constant Contact
system (or comparable program). Track
alumni involvement at community
events
Track alumni programs that chapters
conduct. Track number of alumni who
participate, including type of
involvement.
Track chapter utilization of alumni lists.
2. Promote the success of the K-State Greek community by utilizing local and state media outlets.
Objective
Responsible Party
a. Develop relationship with media sources like the
Manhattan Mercury, other large-market newspapers
throughout the state, and local radio and TV stations. Once
established, use these relationships to publish press releases
and other articles featuring the K-State Greek Community’s
recent successes.
b. Work to promote accomplishments of individual members
in their home-town newspapers and respective local media
outlets.
c. Maintain strong K-State Greek Affairs presence on social
media sites such as Twitter and FaceBook.
i. Work to educate chapters on the advantages of social media
usage.
ii. Provide education on social media and its influence in the
hiring process at all-Greek events.
Assessment Method
IFC & PHA
Directors of Public
Relations
PreAssessment
Method
Create master
list of media
contacts.
IFC & PHA
Directors of Public
Relations
Create master
list of media
contacts.
Greek Affairs staff,
IFC & PHA
Directors of Public
Relations
Greek Affairs staff,
IFC & PHA
Directors of Public
Relations
IFC & PHA VicePresidents
Track number of press releases and other
information sent to media outlets. Track
number of articles published. Utilize Greek
Affairs social media (i.e. twitter, facebook)
to further promote publicity received.
Track social media statistics provided (e.g.
Twitter followers, Facebook likes)
Identify
content expert.
Create assessment to distribute at
educational events.
Identify
content expert.
Create assessment to distribute at
educational events.
Track number of press releases and other
information sent to media outlets. Track
number of articles published. Utilize Greek
Affairs social media (i.e. twitter, facebook)
to further promote publicity received.
3. Strengthen interfraternal relations amongst K-State fraternities and sororities.
Objective
a. Explore options to improve Brotherhood
Exchange (such as simplifying the event to
consist solely of dinner with the entirety of
two chapters, etc).
Responsible Party
IFC Director of
Interfraternal
Relations
Pre-Assessment Method
Create learning outcomes for the
Brotherhood Exchange program. Distribute
an assessment to identify chapter
needs/wants from program.
Assessment Method
Distribute an assessment to
program participants to
evaluate program
effectiveness.
b. Implement a new award at Greek Awards
banquet in which chapters nominate fellow
chapters for special recognition.
IFC & PHA
Presidents
c. Explore the possibility of incorporating
function bidding into annual sorority
serenading event.
IFC & PHA Director
of Interfraternal
Relations
Establish criteria for awards that would
allow chapters to recognize other chapters
who are representative of the values of the
Greek community.
Track applications received.
4. Be proactive to develop stronger relationships with K-State faculty and staff.
Objective
a. Work with K-State Alumni Association to
notify all chapters of alumni employed on
campus.
b. Conduct a yearly meeting with faculty/staff
advisors for every chapter in order to promote
resources offered by Greek Affairs.
c. Communicate with new K-State faculty and
staff at university orientation events about
opportunities to get involved with Greek Affairs
and the Greek Community.
Responsible
Party
IFC & PHA
Presidents
Greek Affairs
staff
Greek Affairs
staff
Pre-Assessment Method
Assessment Method
Compile list of alumni who are currently oncampus. Utilize national organizations to
obtain information.
Distribute an assessment to faculty/staff
advisors to determine educational needs.
Revise list of alumni annually to
reflect current alumni oncampus.
Distribute a post-assessment to
determine knowledge gained
from meeting.
Keep list of faculty/staff advisors
currently in roles with chapter
and those interested in
involvement.
Obtain list of university orientation events
where information can be distributed. Create
faculty/staff advisor job description to
distribute at orientation events.
Responsibility:
1. Begin fall and spring semesters with educational programming for fraternity presidents, new member educators and new members to
review community policies related to risk management, anti-hazing and the new member process.
Objective
Responsible
Party
a. Hold roundtable-style discussion with Presidents and New Member
Educators concerning social responsibility, hazing, and other pertinent topics
related to new member education at the beginning of each semester. .
IFC President
PreAssessment
Method
Assessment Method
Distribute a post-assessment to
determine knowledge gained
from meeting.
b. Utilize Greek LEADS to educate new members on appropriate expectations IFC Viceof membership, include Social Responsibility policy, . and anti-hazing policy.
President
Include information on how to report violations of policies.
Distribute a post-assessment to
determine knowledge gained
from meeting.
2. Assist chapters with facility management efforts.
Objective
Compile a comprehensive list of fraternity and
sorority insurance providers and their policies.
Responsible Party
IFC & PHA Directors of Risk
Management
Pre-Assessment Method
Distribute facility information
sheet to be completed by
chapters.
Assessment Method
Communicate with fire department to make sure
that chapters are keeping with regulations and fire
marshal recommendations.
IFC & PHA Directors of Risk
Management, Greek Affairs
staff
Schedule annual meeting with fire
marshal and chapter officers.
Distribute assessment to
determine knowledge
gained.
Increase communication with House Corporations
and House Directors on current issues in their
facilities thru annual meeting .
Greek Affairs staff
Keep current list of contact
information for house
corporations and house directors
3. Evaluate methods of monitoring registered events to ensure adherence to the Social Responsibility Policy.
Objective
a. Meet with chapter officers when registering events to
educate them on how the events should function.
Responsible Party
IFC & PHA Directors
of Risk Management
Evaluate the effectiveness of the Social Responsibility
IFC & PHA
Committee by appointing a task force at the beginning of
Presidents
the 2012 officer term to examine monitoring techniques and
education.
Educate chapter advisors annually on their role in regards to Greek Affairs staff
social responsibility.
Pre-Assessment Method
Provide training to chapter
officers regarding
appropriate event execution.
Assessment Method
Distribute post-event
assessment to determine
how event was executed.
Distribute a post-assessment
to determine knowledge
gained from meeting.
Authors:
Jack Peterson, Advisor, Phi Kappa Theta Fraternity
Amy Button Renz, Advisor, Alpha Xi Delta Sorority
Andrea Brown, Associate Director of Greek Affairs
Eli Schooley, 2011 IFC President
Ellesha LeCluyse, 2011 PHA President
Brian Begnoche, 2011 IFC Director of Interfraternal Relations
Courtney Hallenbeck, 2011 PHA Director of Recruitment—COB
Ginny Robinson, 2011 Delta Delta Delta President
Brandon Brunner, 2011 Acacia Fraternity President
Authored April – November 2011
Integration and Alignment with K-State 2025
As this plan is implemented over the next five years, the goals and action steps outlined in this plan should contribute to achievement of the
visionary goals outlined in K-State 2025. This plan contributes toward achievement of the following thematic goals:
II. Undergraduate Educational Experience – Build a connected, diverse, empowered, engaged, participatory culture of learning and excellence that
promotes undergraduate student success and prepares students for their professional, community, social and personal lives.
Specific goals related to this include:






(Recruitment) Strengthen communications with multicultural Greek chapters & increase recruitment numbers among multicultural students
(Recruitment) Develop recruitment program to recruit currently enrolled K-State students
(Recruitment) Be more proactive in educational programming for recruitment procedures and practices
(Retention) Work with chapters to promote a less intensive schedule of events, placing specific emphasis on important dates
(Retention) Work to increase the involvement of sophomores and juniors in the Greek community
(Relations) Improve alumni relations and further our efforts to connect with past members of the Greek community
V. Faculty and Staff – Foster a work environment that encourages creativity, excellence and high morale in faculty and staff, responds to changing
needs, embraces diversity, values communication and collaboration, and is respectful, fair, and collegial for all.
Specific goals related to this include:

(Relations) Be proactive to develop stronger relationships with K-State faculty and staff
VI. Facilities and Infrastructure – Provide facilities and infrastructure that meet our evolving needs at a competitive level with our benchmark
institutions and are an asset to recruit and retain quality students, faculty, researchers and staff
Specific goals related to this include:


(Recruitment) Be more proactive in educational programming for recruitment procedures and practices
(Responsibility) Assist chapters with facility management efforts