Regional Meeting for Central and Eastern Europe organized by International

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Regional Meeting for Central and Eastern Europe
organized by International
“eAccessibility in Television Broadcasting in
Central and Eastern Europe”
(HRT Academy, Zagreb, Croatia) – 3-4 December 2013)
Audio Description and Audio Subtitles
Pilar Orero,
Universitat Autònoma de Barcelona
Pilar.Orero@uab.cat
Zagreb, Croatia, 4 December 2013
Languages
Monolingual countries
Bilingual countries
Large languages
Small languages
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Dubbing/Subtitling/Voice-over
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In Europe
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Languages and solutions
Subtitling
Dubbing
Voice-over
English
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Subtitling
SDH
Audio Description
Audio subtitling
Clean audio
Slow reproduction
5
Costs
Traditional workflow vs accessibility as
part of the production
Use of technologies
Sharing and translating
Time may be saved by a rational workflow
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Time
Real life accessibility
SDH has now become an issue of quality
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Quantity vs Quality
First is the issue of quantity
Then the issue of quality
It is important to understand the process
and the technology before lobbying for
100% quantity
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Conclusions and Recommendations
Different traditions
Different language size
Different policies
Different working flows
Plenty of technologies to come to the
rescue
Quantity vs quality?
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Conclusions and Recommendations
Understand different working flows
Use and adapt existing technologies
Share and translate contents
Understand different qualities
Raise awareness
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Approaches
Accessibility
Accessibility
Accessibility
Accessibility
Accessibility
Accessibility
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as a costly burden
as a language policy
as a positive identity marker
as a shared public/private
as a business opportunity
for a EU project
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Thank you
Pilar.Orero@uab.cat
Universitat Autònoma de Barcelona, Spain
Zagreb, Croatia, 4 December 2013
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