Viridity Energy Names Laurie Actman as Director of Government Relations and
Business Development
Member of the City of Philadelphia Mayor’s Office will join Viridity Energy to develop strategic
partnerships with business and government leaders to advance the smart grid
Conshohocken, Pennsylvania – March 2, 2010: Viridity Energy, a Conshohocken, PA-based smart grid
company that transforms large energy consumers into virtual energy generators, today named Laurie
Actman as Director of Government Relations and Business Development. In her new role at Viridity
Energy, Ms. Actman will develop strategic partnerships in the Mid-Atlantic region by educating decision
makers in both the private and public sector on the importance of advanced energy management
solutions such as demand response and smart grid technologies.
Most recently Ms. Actman helped the Nutter Administration launch the Metropolitan Caucus, the
Philadelphia Mayor’s regional engagement effort initiated in March 2009 to convene elected officials
from suburban Counties surrounding the City to pursue shared policy and political priorities. She also
helped launch the City of Philadelphia’s first sustainability office and strategy.
“I’m proud and appreciative of Laurie’s contributions to my Administration,” commented Mayor Michael
Nutter. “She helped successfully initiate and implement two key initiatives that reflect my commitment
to building a greener and more competitive city and region—Greenworks Philadelphia and the
Metropolitan Caucus. Her dedication to bringing new partners together on our behalf and leveraging
opportunities for federal investment will continue to be important for my Administration and the
region. I know she’ll successfully contribute to Viridity Energy’s growth and continue to foster the
development of the clean tech sector in Philadelphia.”
“We commend Mayor Nutter for his commitment to advance the Philadelphia region as a leader in clean
energy and sustainability, and we are so pleased that a member of his team has decided to join our
growing Philadelphia area company,” said Audrey Zibelman, President and CEO of Viridity Energy.
“Laurie has been instrumental in driving the City’s vision, and with her expertise and experience, we are
well positioned to expand our collaboration with large urban environments such as Philadelphia to apply
our services and software solutions that will help municipalities achieve critical environmental and
economic goals.”
Prior to working for the City of Philadelphia, Ms. Actman served as the Chief Policy Development Officer
for the CEO Council for Growth and Select Greater Philadelphia, economic development affiliates of the
Greater Philadelphia Chamber of Commerce, where she pursued policy initiatives to improve the City
and region’s infrastructure, fostered increased technology transfer and commercialization and improved
the quality of the region’s workforce. She has worked with several noteworthy Philadelphia
organizations including the Central Philadelphia Development Corporation and Greater Philadelphia
First. Ms. Actman began her career in Washington, D.C. with The Brookings Institution and the Rails-toTrails Conservancy. Ms. Actman holds a Master degree in Regional Planning from University of North
Carolina, Chapel Hill and a Bachelor of Arts degree from Washington University, St. Louis.
About Viridity Energy
Viridity Energy is making the next generation of the smart grid a reality by providing large energy
consumers with powerful tools to increase energy efficiency and decrease energy costs. The company’s
unique and flexible VPower™ platform enables customers to dynamically shift and balance energy load,
integrate advanced energy technologies and convert existing energy investments into lucrative new
revenue streams. Viridity Energy helps organizations achieve sustainability goals and contribute to the
greater good by stabilizing energy price fluctuations. Headquartered in Conshohocken, Pennsylvania,
Viridity Energy was founded in 2008 by former executives of PJM Interconnection. For more information
visit www.viridityenergy.com
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