w
w
ap
eP
m
e
tr
.X
w
UNIVERSITY OF CAMBRIDGE INTERNATIONAL EXAMINATIONS
om
.c
s
er
Cambridge International Diploma Standard Level
MARK SCHEME for the October 2009 question paper
for the guidance of teachers
CAMBRIDGE INTERNATIONAL DIPLOMA IN TRAVEL AND TOURISM
5253
Travel Organisation, maximum mark 100
This mark scheme is published as an aid to teachers and candidates, to indicate the requirements of
the examination. It shows the basis on which Examiners were instructed to award marks. It does not
indicate the details of the discussions that took place at an Examiners’ meeting before marking began,
which would have considered the acceptability of alternative answers.
Mark schemes must be read in conjunction with the question papers and the report on the
examination.
•
CIE will not enter into discussions or correspondence in connection with these mark schemes.
CIE is publishing the mark schemes for the October/November 2009 question papers for most IGCSE,
GCE Advanced Level and Advanced Subsidiary Level syllabuses and some Ordinary Level
syllabuses.
Page 2
Mark Scheme: Teachers’ version
Cambridge International Diploma – October 2009
Syllabus
5253
Question
Number
Responses
Marks
ASS
OBJ.
1
Information correctly identified as follows:
Destination
Florida/Orlando
Possible departure dates
10th to 15th September 2009
Duration
2 weeks/14 days
Departure point
Leonardo da Vinci Fiumicino (FCO)
Rome Ciampino (CIA)
Party size
Total 4 people, 2 children aged 11 and 6.
Accommodation
4* villa
Meal basis
Self catering
Budget
3000 Euros
Specific needs
Coastal location
Close to Walt Disney World (2 marks)
10 × 1
AO6
Ideas such as:
To identify/enable them to look up previous customer details;
Check any changes to their database
1 mark
Ideas such as:
charter take place outside normal schedules – scheduled run to a
timetable; charter are hired by a particular customer/group/tickets –
scheduled tickets are sold to general public;
scheduled tend to use larger airports/hubs etc.
(NB Comparison is required)
2×1
(a)
(b) (i)
(ii)
© UCLES 2009
[10]
AO3
[1]
AO2
[2]
Page 3
Question
Number
(iii)
Mark Scheme: Teachers’ version
Cambridge International Diploma – October 2009
Responses
Syllabus
5253
Marks
ASS
OBJ.
AO6
Levels of response
Level 1
Candidate makes basic points.
1–2
E.g. Tour operators/travel agents can meet the needs of their
customers better. They can book the particular things they want.
Level 2
Candidate develops points by either describing how the information
about the specific needs of customers helps tour operators/travel
agents to provide a better service to its customers and referring to
illustrative examples.
3–4
E.g. Tour operators/travel agents can meet their customers’ needs
and make sure they have made the required arrangements before
the customer leaves for their holiday. This will make sure the
customers have an enjoyable, hassle free holiday.
Level 3
Candidate develops points by describing how the information about
the specific needs of customers helps tour operators/travel agents
to provide a better service to its customers and refers to illustrative
examples.
E.g. Tour operators/travel agents can ensure their customers’
needs are met which will ensure an enjoyable, hassle free holiday.
It might also bring about repeat business for them. For example if a
customer is vegetarian, they will be able to pre-book appropriate
meals for outbound and inbound journeys. If they know that a
customer is disabled (e.g. wheelchair dependent) they can inform
the airport and request assistance.
© UCLES 2009
5–6
[6]
Page 4
Question
Number
(c)
Mark Scheme: Teachers’ version
Cambridge International Diploma – October 2009
Syllabus
5253
Responses
Marks
ASS
OBJ.
Maximum of 4 on either section.
6×1
AO5
Insurance cover – ideas such as need for:
Medical cover/insurance to pay the cost of medical care whilst
abroad;
Personal accident/insurance to pay cost of emergency medical
assistance;
Personal possessions/insurance to enable compensation if
possessions are lost/stolen;
Repatriation insurance/to pay for return to UK in the event of
illness/injury/death;
Cancellation insurance/ to enable refund of money if cancellation
through ill health;
Insurance to enable compensation for flight delays etc.
Holiday money – Ideas such as:
Take travellers cheques to exchange;
Take some cash in US dollars;
Credit/debit cards could be used etc.
2
(a) (i)
Accommodation provider = Premier
Protea Hotel
[6]
AO1
3×1
Transport provider = Air Tanzania
[3]
Cost from Durban = R 7566
(ii)
In each case credit 1 mark for a simple statement, 2 marks if
developed:
E.g. Exclusive to Global Tours = only with Global Tours (1) the
holiday cannot be obtained from any other provider etc. (2)
Prices are subject to currency fluctuations = prices may change (1)
as the value of currencies increases/decsreases etc. (2)
Return transfers = journey between airport and hotel (1) at
beginning and end of holiday/by coach or minibus etc. (2)
(b)
AO2
3×2
[6]
AO4
2×1
Details such as:
Credit card number;
Expiry date etc.
[2]
© UCLES 2009
Page 5
Question
Number
(c)
(d)
Mark Scheme: Teachers’ version
Cambridge International Diploma – October 2009
Syllabus
5253
Responses
Marks
ASS
OBJ.
Ideas such as:
A tour operator:
puts together a package holiday;
for a travel agent to sell;
and has reps in place at the resort;
A travel agent:
helps people book their holiday;
for a commission from the operator;
gives you information about the holiday resort when you book your
holiday;
and makes your travel arrangements;
and provides ancillary services.
4×1
AO1
Sources such as:
Internet/websites;
Promotional materials/leaflets etc.;
Guides books;
Travel agencies;
TV programmes etc.
4×1
© UCLES 2009
[4]
AO3
[4]
Page 6
Question
Number
(e)
Mark Scheme: Teachers’ version
Cambridge International Diploma – October 2009
Responses
Syllabus
5253
Marks
ASS
OBJ.
AO2
Levels of response
Level 1
Simple undeveloped statements.
1–2
A new country, they may not have been there before. It will all be
organised for them. The visitors could go to the best places without
researching them. Accompanied by guides.
Level 2
One or two developed statements.
3–4
A package tour offers convenience to visitors in that the visitors do
not need to worry about booking visits to the various places such
as attractions, restaurants, etc. A package would offer increased
safety as everything would be organised.
Level 3
Comprehensive account with a variety of developed statements
demonstrating sound understanding of the reasons why many
people are now booking using the internet.
5–6
A package tour offers convenience to visitors in that the visitors do
not need to worry about booking visits to the various places such
as attractions, restaurants, etc. A package would offer increased
safety as everything would be organised. A package tour can
sometimes work out cheaper, particularly if meals and visits are
included in the price.
The package tour would enable visitors to enjoy and experience the
best places on offer. Their travel arrangements to such places
might be pre booked and organised offering the visitor peace of
mind.
3
(a) (i)
Most airports in the United States = 30 mins before departure
[6]
AO6
3×1
Los Angeles = 45 mins before departure
Tel Aviv = 3 hours before departure
© UCLES 2009
[3]
Page 7
Question
Number
(ii)
(iii)
(b) (i)
Mark Scheme: Teachers’ version
Cambridge International Diploma – October 2009
Syllabus
5253
Responses
Marks
ASS
OBJ.
Ideas such as:
Identify check in desk;
Present tickets;
Show passport;
Have luggage weighed;
Ensure it is within baggage limit/pay excess;
Go through passport control;
Pass hand luggage through scanner;
Walk through scanner;
Wait in departure lounge etc.
5×1
mark or
develop
ment
AO6
Ideas such as:
Doing exercises in your seat;
Stretch and relax the muscles in your toes and feet;
tense and relax your calves and thighs;
take a short walk around the cabin every couple of hours;
do not drink (much) alcohol, tea and coffee;
drink lots of clear fluids etc.
3×1
In each case credit 1 mark for a simple statement, 2 marks if
developed:
3×2
[5]
[3]
Open ticket = No fixed date of return (1) therefore do not have to
plan ahead/does not restrict passengers to specific airports/
allowing more flexibility etc. (2)
Open jaw ticket = They enable flight into one airport and out of a
different one (1) to/from the same departure airport/enables
travellers to drive between different airports/or examples. (2)
Standby = The procedure of waiting for a seat to be available on a
flight (1) on which a passenger is not booked/confirmed. (2)
(ii)
AO6
AO2
[6]
AO2
2×1
Ideas such as:
Directly from the airline;
From a travel agent;
Off the internet etc.
[2]
© UCLES 2009
Page 8
Question
Number
(c)
Mark Scheme: Teachers’ version
Cambridge International Diploma – October 2009
Responses
Syllabus
5253
Marks
ASS
OBJ.
AO2
Levels of response
Level 1
Simple statements about advantages and/or disadvantages.
1–2
E.g. You can get there quickly; there are lots of airports; It is
expensive; it is tiring; it is bad for the environment. etc.
Level 2
Developed statements demonstrating sound understanding of the
advantages or disadvantages.
3–4
E.g. Advantages such as:
You can travel long distances in a short time; there are airports in
all countries and you can travel anywhere in the world by air;
Prices are competitive, and for some short journeys some flights
are cheaper than rail travel (e.g. budget airlines); you can sit
back/sleep and relax during the journey etc.
Or disadvantages such as:
Flights can be expensive especially for business/first class for
example; some people are nervous about flying and find it stressful;
seats in economy class are cramped and there may be a chance of
DVT; air travel adds to greenhouse effect/global warming by using
fossil fuels etc.
Level 3
Comprehensive account demonstrating sound understanding of the
advantages and disadvantages.
5–6
E.g. Advantages such as:
You can travel long distances in a short time; there are airports in
all countries and you can travel anywhere in the world by air;
Prices are competitive, and for some short journeys some flights
are cheaper than rail travel (e.g. budget airlines); you can sit
back/sleep and relax during the journey etc.
and disadvantages such as:
Flights can be expensive especially for business/first class or
example; some people are nervous about flying and find it stressful;
seats in economy class are cramped and there may be a chance of
DVT; air travel adds to greenhouse effect/global warming by using
fossil fuels etc.
© UCLES 2009
[6]
Page 9
4
(a)
Mark Scheme: Teachers’ version
Cambridge International Diploma – October 2009
Syllabus
5253
AO4
Levels of response
Level 1
Simple statements about advantages and/or disadvantages.
1–2
E.g. You can book from the comfort of home. You can get cheaper
prices. You can be competitive and shop around.
You cannot ask for help face to face.
Some people may not trust paying over the internet. etc.
Level 2
Developed statements demonstrating sound understanding of the
advantages or disadvantages.
3–4
E.g. Advantages such as:
You can easily access a vast amount of detail giving you the
opportunity to shop around and get the best deal, all from the
comfort of home. It means you get instant results with no waiting
around or holding over the telephone while a travel agent deals
with your request.
Discounts are offered by many organisations for booking online,
this is an incentive to travellers as it would mean extra spending
money.
Using the Internet takes away all the hassle – you can get instant
results and responses from the touch of a button. You can put
together your own ‘package’ and get the best deal to suit your
individual needs.
Or disadvantages such as:
Some people, particularly the old may not be able to use the
technology required/access the internet and may not be able/willing
to pay using a credit card over the internet etc.
You cannot discuss requirements face to face with an expert and
ask their direct advice.
Level 3
Comprehensive account demonstrating sound understanding of the
advantages and disadvantages.
E.g. Advantages such as:
You can easily access a vast amount of detail giving you the
opportunity to shop around and get the best deal, all from the
comfort of home. It means you get instant results with no waiting
around or holding over the telephone while a travel agent deals
with your request.
Discounts are offered by many organisations for booking online,
this is an incentive to travellers as it would mean extra spending
money.
Using the Internet takes away all the hassle – you can get instant
results and responses from the touch of a button. You can put
together your own ‘package’ and get the best deal to suit your
individual; needs.
© UCLES 2009
5–6
Page 10
Mark Scheme: Teachers’ version
Cambridge International Diploma – October 2009
Syllabus
5253
And disadvantages such as:
Some people, particularly the old may not be able to use the
technology required/access the internet and may not be able/willing
to pay using a credit card over the internet etc.
You cannot discuss requirements face to face with an expert and
ask their direct advice.
(b) (i)
(ii)
(iii)
[6]
1 mark for a simple statement, 2 marks if developed:
A holiday where everything is arranged = 1
A holiday arranged by a travel agent where transportation and
accommodation are all provided at an inclusive price = 2
2 marks
Any two of:
Amadeus/Galileo/Sabre/Worldspan/Fidelio
2×1
Three advantages such as:
It is much faster/more efficient to make a booking;
3×1
AO1
[2]
AO3
[2]
AO3
It gives the opportunity to check availability instantly/up to date/real
time information;
It offers a greater capacity of response to customers;
Ability to search greater quantities of information etc.
(c)
Credit 1 mark for a simple example, 2 marks if developed.
Ideas such as:
Holiday insurance (1) to cover medical costs (dev);
Foreign currency (1) such as Euros/dollars (dev);
Travellers cheques (1) which are safer than carrying cash/the
money for which can be refunded if stolen/lost (dev);
Car hire (1) so that a car will be waiting at the airport (dev);
Advice on health care (1) such as what vaccinations are required
(dev)
Advice on passports (1) such as whether visas are required (dev)
etc.
© UCLES 2009
[3]
AO5
3×2
[6]
Page 11
(d)
Mark Scheme: Teachers’ version
Cambridge International Diploma – October 2009
Syllabus
5253
AO1
Levels of response
Level 1
Simple statements with little development describing the roles of
the different providers.
1–2
E.g. The travel agent sells the packages to customers and the tour
operators produce them,
Tour operators buy products from travel providers like airlines and
accommodation providers.
Travel agent gives customers information about the holidays and
the travel providers sell them the flights etc.
Level 2
Developed statements with understanding of how some providers
link together and benefit as a result.
3–4
Travel providers such as airlines, and accommodation providers
benefit from linking together because they are able to bulk
purchase seats/rooms. This allows them to generate a package.
Level 3
Candidates give a developed and comprehensive response,
referring to all providers.
5–6
Travel providers such as airlines, accommodation and local
transport benefit from linking together because they are able to bulk
purchase seats/rooms. This allows them to generate a package
deal that attracts customers and guarantees the travel providers
business.
When local businesses get involved like accommodation providers
they are able to offer special deals as part of the package, this
increases business for them as they are able to take advantage of
the regular influx of customers. This is particularly beneficial during
low or off peak season when custom is needed.
© UCLES 2009
[6]