Make health data
more engaging
1856
3
4
1993
5
The start of
the information Age
6
Process and systems
Details
Information
Data
Logic
Numbers
7
The end of the
Information Age
8
9
The beginning of
the Conceptual Age
10
Process and systems
Holistic
Details
Simplicity
Information
Empathy
Data
Story
Logic
Creative
Numbers
Design
11
We’re wired for
visualisation
12
13
14
Data journalists
15
16
17
18
19
20
So what about
health data?
21
Conservative
Serious
“life and death”
Evidence-based
22
Producer
Audience
23
Producer
Audience
24
Producer
Audience
25
Producer
Audience
26
Producer
Audience
27
Producer
clinical
Audience
28
29
30
31
32
Researchers
Analysts
Designers
33
Integer libero lorem, sollicitudin sed aliquet id, pellentesque in
libero. Suspendisse lacinia elementum arcu sed tempus.
34
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Donec
nisi augue, viverra pretium dui non, semper pharetra nulla..
Performance (top 2 box score)
Attributes ranked by importance
Top 2
box %
1
Attribute 1
95
2
Attribute 2
93
3
Attribute 3
92
4
Attribute 4
92
5
Attribute 5
91
6
Attribute 6
90
7
Attribute 7
90
8
Attribute 8
89
9
Attribute 9
83
10
Attribute 10
80
11
Attribute 11
80
0-10
10-19
20-29
30-39
40-49
50-59
60-69
70-79
80-89
90-100
Brand A
Brand B
Brand C
Brand D
Brand E
Brand F
Brand G
Brand H
Brand I
Brand J
35
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Donec
nisi augue, viverra pretium dui non, semper pharetra nulla..
70
30
50
30
20
10
70
7
Category 1 Category 2 Category 3 Category 4 Category 5 Category 6
90
80
78
44
60
30
32
45
Category 1 Category 2 Category 3 Category 4 Category 5 Category 6
90
90
60
45
40
30
30
70
Category 1 Category 2 Category 3 Category 4 Category 5 Category 6
36
Integer libero lorem, sollicitudin sed aliquet id, pellentesque in
libero. Suspendisse lacinia elementum arcu sed tempus.
18
18
17
12
10
17
15
19
21
14
23
22
13
19
22
18
21
21
19
28
14
21
15
14
11
13
22
15
23
19
Country A Country B Country C Country D Country E Country F Country G Country H Country I Country J
53
66
54
66
67
69
80
68
59
54
37
38
39
60%
Brand A
85%
20%
Brand B
65%
45%
65%
45%
40
41
42
Prevalence of
pain
Urban
USA
34%
prevalence =
77
China
16%
prevalence =
million
38million
34%
16%
Or put another way…
38
77
million is…….
million is…….
The number of
Playstation
network breaches
reported by Sony
in May 2011
The predicted
UK population
in 2040
The number of
people who’s
mother tongue is
French
The
population of
California
The WHO
estimated
number of
people
currently
living with
HIV
The number of people
who watched
Obama’s presidential
acceptance speech in
2008
43
44
45
46
47
48
49
50
51
52
53
54
55
Explanatory
Show the story
Exploratory
Find the story
56
57
58
People like to
play with things!
59
60
61
62
Producer
clinical
Audience
64
65
66
67
68
Producer
Audience
70
71
72
73